Insomniac Games之前在SXSW Interactive上发表了令人惊讶的声明，称公司将成立新部门，负责为Facebook和其他社交游戏平台制作游戏。新雇佣的团队已经就某个还未公布的项目展开工作。
JC Fletcher采访了Insomniac的两位高管，市场总监Ryan Schneider和首席艺术师Tony Mora，讨论新部门如何将Insomniac风格与“社交游戏”融合，探寻“社交游戏”的真正内涵。以下是游戏邦编译的访谈概要：
依Schneider所述，控制器游戏的“可玩性深度”指游戏不仅能够满足玩家短期内的需要，而且可以长期体验。他说道：“Insomniac Games以其控制器游戏的再玩性而闻名，我们想将这种再玩性带到社交和休闲游戏领域中。Insomniac Click的首款游戏也会以更明确的方式展现公司的传统。我认为目前未公布的项目带有很明显的特色，如果人们足够关注，我想他们会认出这是Insomniac的游戏。”
有些游戏真正具有“社交性”，其中包括手机文字游戏《Words with Friends》。Mora解释道：“对于我来说，那些才是社交游戏，因为你确实是在同其他人玩游戏。游戏简单，你通过社交化行为获得分数。Facebook上的许多游戏反社交。我不知道最初是谁这么归类，但看到那些游戏之时便断定它们不是社交游戏。《街头霸王》才真正具有社交性。”
Interview: Click here to learn more about Insomniac Click
Insomniac Games made the surprise announcement at SXSW Interactive that a new division would make games for Facebook and other social gaming platforms. The newly hired team is already at work on an unannounced project based on a new IP.
I wrangled the two Insomniac panelists, marketing director Ryan Schneider and lead artist Tony Mora, to discuss how the new division will integrate “social gaming” into the Insomniac style, and to find out just what a “social game” is.
We began the discussion by trying to nail down exactly what kinds of games we’d be seeing out of this new division. While Schneider and Mora couldn’t be specific about the exact game or style of game, they were very specific about one thing: it’s an all-new IP. “We’re not looking to make Ratchet & Clank Facebook games,” Schneider said. “Although it would be awesome,” Mora added.
So what exactly is Insomniac Click targeting? “Well, I think games that are on mobile platforms, Facebook games,” said Schneider, “these are all casual and social games,” and thus within Click’s purview. “The big thing for us as a studio is, we want to take the same sense of fun, accessibility, and gameplay depth that mark a console game that’s made by Insomniac, and we want to bring that to the world of the casual/social game market.”
The kind of “gameplay depth” expected of a console game, according to Schneider, means a game is not just satisfying in short-session “bursts,” but is playable long-term. “Insomniac Games has been known for our replayability in our console games. We want to bring that sense of replayability to the social/casual game space.” Insomniac Click’s first game will carry on the company’s legacy in more tangible ways as well. “I will say that there are signature traits in our current unannounced project that I think people will recognize, if they look closely enough, as inherently Insomniac.”
The team of five, including lead artist Mora (who worked at Spümcø before creating animated sequences for Ratchet & Clank Future: A Crack in Time) will work closely together, as opposed to being in “separate silos.” “We’re going to learn from each other, we’re going to share lessons across the board,” Schneider told us, “and ultimately it’s going to help us make an experience that can permeate whatever platform it is we’re working on. What’s most important to us is making an IP experience feel unified and cohesive across all the different ways you can access it. So in order to do that, we have to make sure that we’re all communicating tightly together.”
The company’s output is unlikely to be too closely reminiscent of the work of current Facebook champion Zynga. “[Zynga games] still feel like a weird hybrid to me,” Mora said. “Even Cityville. It’s super polished. I think it’s amazing for what it is. It’s SimCity, with the whole thing tacked on of ‘want this? Gotta pay for it.’ But they’re doing a good job of it.” For Click, monetization is not the first step, but will of course be present. “We are focused on making great game experiences,” Schneider said, “and if they’re so great that maybe you will want to engage further and then the monetization aspect becomes more natural.”
In fact, Mora doesn’t see games like Cityville and the current Facebook fads as “social” at all — even the good games, like the PopCap library. “Those are a different ilk,” he said. “Those are just short burst. They’re just … good. I don’t care what you play it on, it’s just a good game. And that’s why the whole premise of “social game” is a misnomer, because it’s a good game regardless. If that game came out on Xbox or PlayStation, you don’t call it a social game. You can call any game a social game. But you don’t. These are all single-player games.”
Other games are getting “social” right, including the mobile word game Words with Friends. “Those to me are social games,” Mora explained, “because you’re actually playing one on one with someone.
It’s simple and you get the point across that you’re actually being social. A lot of the games on Facebook are antisocial. I don’t know who started that word, man, but when I see those games, that is not social. Street Fighter is social.”
The team is aware that the “social game” badge carries a stigma that Insomniac titles usually don’t. “It’s daunting because we know a lot of people on the hardcore side are going to say ‘whatever.’
And that’s understandable,” said Schneider. “There’s a lot of ill will toward casual and social games among hardcore gamers. And we recognize that, we respect it, and what we’d say is just wait and see. Before you judge or condemn what we’re doing, wait and see what we bring out and play the game and see what you think. Give us a shot.” (Source: Joystiq)