GamerBoom Roundup：FunTown Mahjong HD, Angry Birds, Popcap, Baidu and Tencent Platform
1)According to Nownews, FunTown has launched FunTown Mahjong HD recently. FunTown CEO Hong Yuenong said that they hoped this game attracts at least 100 thousand gamers from 500 thousand iPad users in Taiwan. There are 9 different roles from 9 different cities (including Tokyo, Taibei, Seoul, Hong Kong, Singapore, Paris, London, Vancouver and Las Vegas) for users to choose in this game.
The price of this game is $2.99 with three months of free time. (nownews)
2)According to Southern Metropolis Weekly, Angry Birds has attracted 75 million gamers within one year (comparing with WOW which just attracted 10 million gamers after 6 years of launch), and global gamers averagely spend over 200 million minutes (equal to 16 years time) in this game everyday. By now, this game has got more than 140 million downloads with more than 3 trillion green pigs perished by birds in this game. Although the development cost of Angry Birds is €100 thousand, it has created more than €50 million revenue so far.
Angry Birds possesses mobile games’ 3S success principles, including simple, short and stupid. (ifeng.com)
3)According to 21cbh.com, Popcap called itself a slow company which preferred to develop a high-quality game for many years and finally launch to the market.
James Gwertzman said that Plants vs Zombies had got 40 million downloads in China market. (JRJ.com)
4)According to ccidcom.com, in 2010 more than 200 game entrepreneurial companies had got ￥120 million share revenues from the open platform of QQ mobile game center.
By the end of 2010, the population of China mobile Internet users has reached 303 million. In the first quarter of 2011, China Mobile Internet has achieved more than ￥6.44 billion expanded by 43.4% y/y and 23% q/q. (Tencent)
5)According to Beijing Business Today, Baidu open platform will share revenues with developers by click rates. For example, just a small app like Martin Input can get nearly 100 thousand revenues from Baidu every month.
When talking about the share revenue of Tencent mobile platform, Beijing Business Today said that Tencent had divided the revenues into 60%-40% and might transform to 50%-50% in the future. (China.com)