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尽管FrontierVille上升强劲,zynga依然止不住下滑趋势

发布时间:2010-07-09 01:12:06 Tags:,,,

在facebook的强势平台上,zynga曾经作为社交游戏的奇葩一枝独秀。可是随着facebook政策的调整和用户的审美疲劳,zynga旗下的游戏绝大部分出现了下滑的趋势。

zynga_logo

zynga_logo

作为社交游戏第一品牌farmville依然在下跌,目前为止为6380万月活跃用户,再次下跌140万月活跃用户,虽然这是最近几个月来farmville最小的跌幅。
同样是今年推出的Treasure Isle金银岛,在前一个月的狂飙突进后,从最高峰的2800万左右回落到现在的2030万月活跃用户,再度流失120万活跃用户。Cafe World也出现了不同程度的流失。

在这样的背景下,即便FrontierVille从推出的开始就表现出了它的神奇,数周的时间就已经获得了1680万活跃用户的青睐,过去两个礼拜获得超过740万的活跃用户。但是单凭一款游戏的增长并不能止住zynga整体用户数的下滑。

facebook游戏排行榜

facebook游戏排行榜

Though many of most popular games continued to lose no small number of users this past week, those losses aren’t nearly as dramatic as the negative trends we’ve seen in the months following Facebook’s changes to its application notification system, which cut “app spam” but limited the viral nature of many titles.

For example, Zynga’s FarmVille, still the #1 app on Facebook with 63.8 million players, lost almost 1.4 million users in the past two weeks, which is more than most social games have for their total audience. This time last month, though, the farming simulator surrendered almost 9 million users.

The studio’s Texas Holdem Poker at #2 fared better, giving up around 125,000 users for a total of 28.5 million virtual poker players. RockYou’s non-game Birthday Cards, which was at #3 just two weeks ago, dropped to #8 as it bid farewell to 5.6 million birthday celebrators.

Taking Birthday Cards’ place at #3 is Zynga’s Treasure Isle, as it managed to climb up a spot despite losing 1.2 million users, now at a total of 20.3 million. Zynga also took the fourth spot on the chart with Cafe World, which only lost 463,221 patrons and has a total of 20.2 million players.

At #5, Mindjolt Games, a portal for more than a thousand casual games, lost 1.3 million players and has a total of 18.1 million. Mafia Wars by Zynga comes in at #6, less 760,165 mobsters (perhaps sleeping with FishVille’s fishes), its total audience down to 18.1 million users.

Zynga’s FrontierVille, which has seen explosive growth since its launch last month, shot up ten spots to #7 after attracting 7.4 million new players in just the past two weeks, as the pioneering simulator now boasts a total user count of 16.8 million.

The developer’s PetVille and Electronic Arts/Playfish’s Pet Society take up the last two spots of the top ten most popular Facebook games list, with the former at #9 losing almost a million users and at a total of 14.4 million, and the latter at #9 – relinquishing 531,116 players for a total of 14.3 million.


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