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日本社交网络DeNA收购美国手游公司Gameview Studios

发布时间:2010-09-15 09:54:58 Tags:,,,,

日前,日本开发商DeNA宣布收购美国手机社交游戏公司Gameview Studios(原名Bayview Labs,LLC;位于加州山景城),至此,DeNA的北美攻略获得了重要突破。

Gameview成立于去年4月,主要面向iOS平台开发社交游戏应用,曾在苹果应用商店发行免费版本的《Tap Fish:Exotic》、《Tap Birds》等作品,也出产了将投放Android手机的新应用,并有意向智能手机市场进军。

据了解,DeNA意将融合Gameview与自身旗下的智能手机游戏子公司、iPhone社交网站MiniNation之间的业务,并认为Gameview的加盟除了为自身增值,其旺盛的社交游戏人气也必将为MiniNation平台注入更多活力。

被这家日本公司相中并收编的并不独Gameview一家,为实现该公司的全球跨手机平台社交游戏战略 ,DeNA已物色了不少极具潜力的社交应用开发商。在最近几年,DeNA向手机应用开发商伸手或投资的举动颇为频繁,比如说投资扶持手机社交游戏平台OpenFeint的开发者、iOS应用开发商Aurora Feint,收购手机社交网站开发商IceBreaker等行为。

Mobage-town

Mobage-town

除此之外,DeNA自己还经营了日本著名的手机社交游戏平台Mobage-town,据称该平台最近的付费游戏玩家已超2000万。仅今年第一季度,DeNA公司的营收总额就猛蹿175%,达到2.75亿美元,有望在本财年末创收10亿美元。

DeNA公司的CEO智子南波(Tomoko Namba)表示,公司收购Gameview这一行动,正与DeNA立志成为全球手机社交游戏品牌的发展目标相得益彰,庞大的社交游戏用户正是Mobage-town在日本大获全胜的重要优势,相信Gameview的加盟可以复制Mobage-town的成功经验,在智能手机市场和MiniNation平台再获突破,顺利走向全球市场。

DeNA Acquires Gameview For Mobile Social Games

Continuing efforts to expand its North American reach, Japanese developer DeNA has acquired Mountain View-based mobile social game company Gameview Studios (formerly known as Bayview Labs, LLC).

Established just last April, Gameview produces social gaming apps for iOS platforms, and has released free titles like Tap Fish: Exotic and Tap Birds to the App Store. The company has new releases planned for Android devices, too, and hopes to eventually hold “a firm position in the smartphone market.”

DeNA intends to have Gameview working with MiniNation, its smartphone-focused subsidiary and iPhone social network. The Japanese firm believes that leading Gameview’s socially active users to the MiniNation platform will bring more activity to the social network while increasing its value.

The company adds that it is “aggressively investing” in promising social app developers around the world in order to push its “X-device” “X-border” strategy, which aims to promote game development across different mobile devices and borders.

Its purchase of Gameview follows several other moves DeNA has made in the U.S. in recent years, such as its backing of Burlingame-based iOS developer Aurora Feint, which created mobile social network OpenFeint; and its acquisition of Bellevue-based mobile social network developer IceBreaker.

DeNA operates Japanese mobile social gaming community Mobage-town, which currently claims more than 20 million subscribers. Last month, the firm reported a 175 percent increase in revenues to $279 million for the first quarter of 2010 (ending June), and it expects to generate $1 billion by the end of the fiscal year.

“Our acquisition of Gameview today is congruent with our goal of rapidly expanding our mobile footprint as a leading brand and platform in mobile social gaming,” says DeNA CEO Tomoko Namba. “We were impressed by the creativity and passion that the Gameview team has for creating addictive and engaging gaming experiences, and we’re excited to welcome them into the DeNA family.”

Namba continues, “The overwhelmingly wide range of games and active users in the community are the formula for success DeNA has utilized on Mobage-town in Japan. This acquisition will enable DeNA to replicate this success in the smartphone market and MiniNation platform, further expanding DeNA in the global market.”  (source:gamasutra)

声明:本文中文为游戏邦翻译,英文原文采用gamasutra,转载请保留版权信息,谢谢!


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