日前booyah正式宣布旗下的iphone或者ipad位置服务应用mytown开始进行全球推广，服务范围从目前的美国地区拓展到英国、澳大利亚和加拿大地区。

booyah

目前mytown拥有超过280万的注册美国用户。booyah首席执行官Keith Lee表示目前的业务范围扩展到英国、澳大利亚和加拿大只是他们全球扩张的第一步。

booyah创建于2008年的8月份，位于美国加利福尼亚旧金山，曾获得总额为2950美元的风险投资。

Booyah’s MyTown, a location based service that recently launched a feature allowing users to check in to products via bar code scans, just announced an expansion to the United Kingdom, Australia, and Canada. MyTown is the first location based service to support global check-ins through Google’s Places via the Google Maps API.

Recently picking up $20 million in a C Round of financing lead by Accel Partners and Kleiner Perkins Caufield & Byers, real world gaming network Booyah is in the realm of services like Hot Potato and Miso which allow users to move beyond location and check into products like movies, TV shows, etc.

mytown

MyTown boast more than 2.8 million users in the United States and the company soon plans on expanding further internationally, “Our launches in the UK, Australia, and Canada are just the beginning of bringing real world gaming  to players across the globe,” says Booyah CEO Keith Lee.