每日观察：关注迪士尼《Marvel: Avengers Alliance》（1.10）
1）据USA Today报道，迪士尼近日宣布将推出首款迪士尼品牌Facebook游戏《Marvel: Avengers Alliance》。
3）巴西社交游戏开发商Vostu近日宣布将在未来8个月向Android平台发布4款游戏，其中两款为原创手机社交游戏《Rocket Chimp》和《Pocket Universe》，另外两款则是该公司原来已投放Facebook和Orkut的游戏(包括《Candy Dash》）。
4）在本周MAU增长最快的Facebook游戏榜单上，居于榜首的《Words With Friends》（最近MAU为1640万）仍呈现强劲增长势头，《Tetris Battle》（最近MAU为1080万）从上周的第3名上升至第2名，Zynga游戏《Texas HoldEm Poker》（MAU为2940万）则从上周的第16名晋升至第3名，Wooga游戏《Magic Land》（MAU为360万）连续两周位于第4名，《Bubble Witch Saga》（MAU为1080万）也前进一位成为第5名。
1）Disney’s first branded Facebook game will be Marvel: Avengers Alliance
Kathleen De Vere
Disney has finally revealed what its first Disney branded Facebook game will be and its not what many expected — Marvel: Avengers Alliance, a combat RPG set in the Marvel superhero universe.
While it’s well known Disney Playdom is currently working games based on Disney’s core brands, Marvel: Avengers Alliance has been in development for more than a year. According to USA Today, Playdom and Marvel were already at work on the game before Disney’s 2010 acquisition of Playdom for $563 million put both companies under the same umbrella. Disney acquired Marvel in 2009 for more than $4.24 billion dollars.
Disney Interactive’s director of communications, Brian Nelson tells us the game isn’t the branded game Disney Playdom’s San Francisco-based Dream Castle began staffing for in November either, as Marvel: Avengers Alliance was developed by another Disney Playdom studio, Seattle-based Offbeat Creations.
The game will be a combat RPG set in the wake of “the Pulse”, a galaxy-wide disaster that has made New York the target of almost everyone in the entire pantheon of Marvel villains.
Players will take on the role of a junior S.H.I.E.L.D agent, tasked with gathering the world’s superheroes together into teams to protect the city. Disney is hoping the game will balance between a casual audience and serious Marvel fans, so despite its source material, the game will not be a hardcore-player focused title. Nelson did not reveal if there would be any connection between the game and the upcoming Avengers movie.
Disney has not announced a release date for Marvel: Avengers Alliance yet, but the game will launch sometime in the first quarter. According to Nelson, there are several more Disney-branded social games on the way in 2012 and Disney Playdom’s Dream Castle is still working on what Nelson refers to as a more traditional Disney IP.（source:insidesocialgames）
2）Rekoo becomes largest social game company in China after acquiring HappySNS
Kathleen De Vere
Beijing-based Rekoo is now the largest player in the Chinese social gaming industry after its quiet acquisition of another Chinese social game developer, HappySNS at the end of 2011.
While the terms of the deal were not disclosed, according to Chinese media reports, Rekoo paid more than $20 million for HappySNS to bolster its talent pool and speed up its product delivery. The deal gives Rekoo a combined user base of 50 million monthly active users in China, Japan and the US spread across social networks like Tencent, Renren, Kaixin001, Xiaonei, Mobage, Mixi and Facebook. According to the latest media reports, HappySNS had 30 million MAU when it was acquired.
CEO Liu Yong told Sina despite his company’s market position at home, the Rekoo’s focus will continue to be on the Japanese social game market first (where the average revenue per user is 10 to 20 times higher than it is in China), the U.S. second and China third. Only a fraction of the of either company’s user base is Facebook, with Rekoo and HappySNS currently seeing a combined MAU of 383,000 according to AppData.
Founded in 2008, Rekoo was one of the first Chinese social game developers to bring its games to Facebook, launching two games on the platform in 2009 to reach the U.S. market.（source:insidesocialgames）
3）GolMania maker Vostu will release four Android games in two months
by Joe Osborne
What many have called the Brazilian Zynga (for some reasons more visible than others), Vostu, is going all in on mobile social games. The company has revealed to Business Insider (BI) that it plans to release four games within the next eight weeks for Android devices. Two of which will be original mobile social games, titled Rocket Chimp and Pocket Universe.
The others will be mobile social versions of games Vostu offers on Facebook and Orkut including Candy Dash. According to BI, all four games will release in the Android market, which the company has focused primarily on because of Android’s dominance in the Latin American mobile phone arena. This news comes not too long after Vostu’s first Android game, Elemental.
And BI reports that the mobile, social cartoon-like take on Sudoku was followed by two games released under the radar, Milk’n Cookies and Meow!, also on Google’s smartphone operating system. “We believe that the mobile social games market, particularly in Latin America, offers tremendous growth opportunities over the next few years,” Vostu told BI. “We will continue to release a mix of new games and mobile versions of our already successful social games to steadily enable our users to play their favorite games while on the go.”
It seems as if Vostu, known best for both GolMania and its legal snafu with Zynga in 2011, is looking to capitalize on what its main American competitor has not, specifically Android games. It’s too early to say whether Vostu’s focus on Android will pay off, but we do know that it just made a bunch of Android gamers very, very happy.（source:games）
4）Words With Friends continues to lead this week’s list of fastest-growing Facebook games by MAU
Kathleen De Vere
New user growth for Facebook games this week largely returned to where it was before the holidays as people returned to their routines. Once again, Words With Friends leads our list of fastest growing Facebook games by MAU with growth that still doesn’t show much sign of leveling off.
Tetris Battle rises one spot this week to the No. 2 position and Zynga’s Texas HoldEm Poker climbs all the way from from the No. 16 spot it held last week to No. 3 as Farmville drops off entirely. Wooga’s Magic Land holds the No. 4 spot for the second week in a row, and Bubble Witch Saga moves up one space to claim No. 5 as strategy combat title Men vs. Women sees its growth taper off slightly.（source:insidesocialgames）