1）在12月份的Facebook游戏榜单上，Zynga新作《FarmVille 2》同时位居MAU和DAU榜单之首。

尽管《FarmVille 2》位居榜首，但它在上个月的流量下滑也最为严重，MAU流失1510万，降至目前的4920万。实际上，Zynga在MAU榜单的用户流失表现最明显，《The Ville》流失580万MAU，《Zynga Slingo》MAU则下降420万。

Top-25-Chart-Template-MAU_December(from AppData)

不过《CityVille 2》则新增了2460万MAU，《Ruby Blast Adventures》新增1030万MAU；King.com游戏《Candy Crush Saga》新增340万MAU。

在DAU榜单上，《FarmVille 2》流失20万DAU，目前DAU总数为850万；FreshPlanet游戏《SongPop》的DAU下滑70万，《CityVille》和《Bubble Safari》DAU则分别下滑60万。

Top-25-Chart-Template-DAU(from AppData)

《CityVille 2》新增379万DAU，King.com游戏《Pet Rescue Saga》（发布于10月底）收获169.6万DAU，《Candy Crush Saga》则新增160万DAU，目前DAU总数为640万。

2）据games.com报道，Zynga日前宣布将在12月30日关闭《Mafia Wars 2》。该游戏目前MAU仅为28万，DAU为2万。

mafia-wars-2(from games)

Zynga为这款游戏玩家提供了一些可运用于其他Zynga游戏（游戏邦注：例如《CastleVille》、《ChefVille》、《FarmVille 2》、《Mafia Wars》、《YoVille》）的补偿内容包，但玩家只能获得一款游戏的内容包。

3）据gamasutra报道，Wooga首席执行官Jens Begemann日前表示，Facebook仍是一个重要的平台，但对于Wooga而言，移动平台才是他们在2013年的重要目标。

他表示公司目前有60％的员工致力于开发移动项目，还有40％则留守Facebook平台（Wooga目前共有250名员工）。他们在一年前就已制定了这个决策，当时他们在移动平台仅分配了10名员工。

Jens Begemann(from nextberlin.eu)

他认为PC市场将逐渐缩水，但平板电脑不会取代PC电脑，只是将有更多人会开始用平板电脑处理私人事项。

4）据insidesocialgames报道，Adobe日前宣布Creative Cloud服务推出更新版本，植入游戏开发者工具。

Creative Cloud的免费用户服务还将包括Adobe Scout（原名为Project Monocle），该工具之前主要被Zynga等大型开发商用于优化产品，这是它首次面向广大开发者社区开放这一服务。

Adobe tools(from insidesocialgames)

另一款开放服务的新工具则是Adobe Flash C++编辑器，其原先代号为Project Alchemy，这一软件支持开发者将针对PC、主机和iOS平台的原生游戏或引擎直接运行于采用Flash Player的网页浏览器。这个新版Creative Cloud还包含Adobe Gaming SDK，其中含有一系列运用于移动及开放网页平台的开发软件。

而付费用户还可以访问成套的Creative Suite 6软件，其中包括Photoshop和Illustrator等程序。

5）尼尔森及NM Incite最近发布报告显示，2012年PC用户有20％的上网时间用于访问社交网络，有30％在移动设备上网的时间用于访问社交网络。总体上看，2012年7月份用户通过移动和PC这两个平台投入社交网络的时间增长了37％，达到1210亿分钟，远超去年同期时的880亿分钟。

time-online(from nielsen)

有46％社交媒体用户自称使用智能手机访问社交网站，还有16％使用平板电脑访问社交网络。

从2011年7月至2012年7月，美国移动网络用户规模增长82％，应用程序用户增长85％，PC用户则下降4％。

从投入时间来看，用户在社交网络的应用程序上投入时间增长120％，在移动网络增长22％，在PC则增长4％。

top-social-networks(from nielsen)

Facebook仍是美国访问率最高的社交网络，有1.522亿用户通过PC访问Facebook，有7840万用户使用Facebook手机应用程序，还有7430万通过移动网站访问Facebook（游戏邦注：这三种渠道的Facebook用户可能互有重叠）。

pinterest(from nielsen)

谷歌Blooger是美国排名第二的社交网络（访问用户为5850万），第三名为Twitter（3700万）；Pinterest的独立用户则同比上年增长1047％，访问用户达2720万，其用户以女性为主，其中有70％属于PC用户，来自应用程序的用户达84％，来自移动网络的女性用户达72％。（本文为游戏邦/gamerboom.com编译，拒绝任何不保留版权的转载，如需转载请联系：游戏邦）

1）The Top 25 Facebook Games of December 2012

Mike Thompson

Just in time for Inside Social Apps New York, it’s time to look at the Top 25 Facebook games of December. While not as busy as November, the past month saw a fair amount of activity with several titles seeing dramatic traffic and position changes.

For the third month in a row, Zynga’s FarmVille 2 is the No. 1 Facebook game both in terms of monthly active users (which measures the overall reach a game has on the social network) and daily active users (the best gauge of a title’s core audience).

Even though FarmVille 2 took the top spot on both lists, it also saw the biggest traffic loss over the past month, dropping by 15.1 million MAU to 49.2 million. Actually, Zynga had the most dramatic losses on the MAU list: The Ville had the second largest loss, down by 5.8 million; this isn’t exactly surprising, though, based on how the game’s traffic has been dropping like a rock since mid-August. After that, Zynga Slingo was down by 4.2 million MAU.

Zynga probably isn’t too broken up about the traffic losses, though, since CityVille 2 was by far the biggest gainer, up by 24.6 million MAU. After that, Ruby Blast Adventures (formerly known as Ruby Blast) snagged 10.3 million MAU. The third-highest gain went to King.com’s Candy Crush Saga, which brought in 3.4 million MAU.

FarmVille 2 also saw a loss in traffic in terms of DAU, though this time it wasn’t nearly as dramatic. The game only fell by 200,000 DAU, meaning it still has a total of 8.5 million. The biggest traffic drop for the month, though, went to FreshPlanet’s SongPop, which fell by 700,000 DAU. Following that, both Zynga’s CityVille and Bubble Safari were down by 600,000 DAU.

The largest gain, unsurprisingly, went to CityVille 2 with 3.79 million DAU. That said, King.com cleaned up this month between Pet Rescue Saga and Candy Crush Saga. Pet Rescue Saga —which launched in late October — is already up to 1.7 million DAU, a gain of 1.696 million. Candy Crush Saga, meanwhile, saw an increase of 1.6 million DAU to 6.4 million.（source：insidesocialgames）

2）Yet another falls: Mafia Wars 2 gets whacked December 30

by Joe Osborne

The death bell tolls once more. Zynga has announced that Mafia Wars 2 will be no more come Dec. 30. Of course, this is more than likely due to the fact that the sequel to the iconic Mafia Wars has just 280,000 monthly and a paltry 20,000 daily players. As with its spate of recent closures, Zynga offers MW2 players a compensation package in its better-performing games.

If players opt to receive the package, they can choose for it to be sent to their game board in CastleVille, ChefVille, FarmVille 2, Mafia Wars or YoVille. (As displayed in the image below that all players see before logging into the game.) However, players can only receive one package in one game, and that’s it–no more packages for you. It’s sad to see Mafa Wars 2 go, but honestly, it had a poor start to begin with.

This is just one of the 13 games that Zynga warned would hit the chopping block a while back. There’s no doubt it must be a bummer for these developers to see their projects go to waste, but it makes sense to repurpose resources given the state of Zynga. While we can’t put a finger on why exactly the sequel to Mafia Wars 2 failed to catch on, we’re sure the players can.（source：games）

3）Facebook stalwart Wooga now puts priority on mobile games

By Christian Nutt

Facebook is still an important platform, says CEO Jens Begemann, but 2013 “will be the year where, at least for us, [when] mobile will be significantly bigger than Canvas,” and he’s reorganized the company toward that.

In a new interview included as part of an extensive feature on the transition of Facebook developers to mobile platforms, Begemann tells Gamasutra that “now, we have roughly 60 percent of our employees working on mobile, 40 percent on Canvas.”

“We made this decision a year ago,” he says. “A year ago we only had 10 people working on mobile. Now it’s over half of the 250-people company.”

While he still thinks the platform is relevant and will continue to stay so, its days are numbered, and he’s preparing for that.

“We still see growth on Canvas and obviously it’s still bigger, but the growth on mobile is extremely fast,” says Begemann. “The PC will become less important, and with that the browser, and with that Canvas. But that’s really mid-term.”

He’s preparing for a future where people stop buying computers, he says, and do most of their personal playing on tablets. “I think that people who are buying a tablet now, as a private person, won’t replace their laptop. They will phase out their existing laptop and they will maybe upgrade in two years to the next generations of tablets,” says Begemann. “I think that’s what’s happening.”

The full feature, which also contains insights from Clash of Clans team Supercell, Wizard of Oz developers Spooky Cool Labs, and Facebook number-two developer King.com, is live now on Gamasutra. （source：gamasutra）

4）Adobe adds game developer tools to its Creative Cloud

Mike Thompson

Adobe today announced it’s providing a major update to its Creative Cloud service: the inclusion of its Game Developer Tools.

For the time being, the free membership to the cloud will include Adobe Scout, the pofiling tool that was previously known as Project Monocle. Prior to this widespread release, Scout was used by large developers like Zynga to optimize the projects they were working on. The software was actually on display at GDC Online, where it drew quite a bit of attention on the show floor. This, however, is the first time it will be widely available to the development community.

Another new tool that’s being opened to wide development is the Adobe Flash C++ Compiler, which went by the codename Project Alchemy before now. The software allows devs to take native games and engines for platforms like PC, consoles and iOS and run them directly on web browsers using Flash Player. We got to see the power of the C++ Compiler in action back in October, when Kixeye co-founder Dave Scott revealed the tool had been heavily utilized to make War Commander’s “Live Battles” feature a reality.

The tools package will also see the Adobe Gaming SDK coming to the Creative Cloud, which contains a wide range of software for development on both mobile and open web platforms, including the open source 2D and 3D frameworks Starling, Feathers, and Away3D. Also in the package are trial versions of Flash Professional CS6 and Flash Builder 4.7 premium, which will be unlocked with paid memberships.

Users with paid memberships to the Creative Cloud will also have access to all of the Creative Suite 6 software, which includes programs like Photoshop and Illustrator.

This continues Adobe aggressive courtship of game developers, regardless of platform. In August, we reported on how the latest updates to Flash Player and Adobe AIR were adding a lot of support for game developers like extra features in iOS and being able to leverage hardware resources for better performance. Likewise, Zynga was able to use Scout and the AIR development suite to speed up Ruby Blast Adventures’ transition from Facebook to mobile platforms.

Making game development easier via Adobe’s software suite is paying off for the company, as its development tools are being used by high-profile studios like Kixeye, FreshPlanet, Wooga and Zynga. As a result, there are currently over 25,000 AIR-made apps available between Apple’s AppStore, Google Play and the Amazon Appstore. Now that the developer tools have an even wider availability and don’t require a steep investment up front, it’s likely the number of apps will increase dramatically.（source：insidesocialgames）

5）Mobile Drives Adoption Of Social Media In 2012: Apps & Mobile Web Account For Majority Of Growth; Nearly Half Of Social Media Users Access Sites On Smartphones

Sarah Perez

Research firm Nielsen and NM Incite, a joint venture between Nielsen and McKinsey, today published a comprehensive look at the state of the social media ecosystem in 2012. Consumers now spend around 20 percent of their total time online using social networks via their personal computers, and 30 percent of their time online visiting social networks on mobile, the report found. In addition, time spent on social media in the U.S. across both platforms grew 37 percent to reach 121 billion minutes in July 2012, up from 88 billion minutes in July 2011.

Mobile devices are aiding in growing these numbers, with consumers’ time spent using social media mobile apps and mobile websites accounting for 63 percent of the year-over-year growth. Forty-six percent of social media users say they use their smartphones to access social media, and 16 percent say they use social media on a tablet.

Driving home the point about mobile’s impact on consumers’ increased time online, is the fact that the U.S. mobile web audience as a whole climbed 82 percent (July 2011 – July 2012), the app audience jumped up 85 percent, while the PC audience dipped 4 percent during that time.

In terms of total minutes spent using these platforms, mobile apps were up 120 percent, mobile web up 22 percent, and PC usage up 4 percent.

Social Media Usage

Not surprisingly, Facebook is the most-visited social network in the U.S., seeing 152.2 million visitors via PC, 78.4 million visitors using mobile apps, and 74.3 million visitors using the mobile website. Remember, of course, that the same user may visit Facebook using any one of those three channels at any time, so you can’t simply total the numbers to gain insight into Facebook’s U.S. traction.

Google’s Blogger is the second most popular social network (58.5 million), followed by Twitter (37.0 million), but the report also notes that Pinterest saw a surge of growth in 2012, with the largest year-over-year increase (up 1,047 percent to 27.2 million) in unique audience and time spent on social networks across PCs, mobile web and mobile applications.

Pinterest was given special attention in this year’s report, with a deeper look into its growing audience, which spent 1,255,225,000 minutes on the site via PC, 120,486,00 via mobile app and 720,973,00 minutes via the mobile web. The network still skews largely female, with 70 percent of PC users, 84 percent of app users, and 72 percent of mobile web users female.（source：techcrunch）