据mobile-ent报道，苹果公司产品市场营销副总裁Greg Joswiak在本周向英国媒体表示，Game Center不但是iOS用户的社交游戏平台，同时也是一个强大的游戏搜索工具。

Game Center原来就拥有积分排行榜、游戏成就等在线功能，但App Store中的游戏数量成倍增长后，Game Center又成了人们搜索游戏的一个重要渠道。

Game-Center-AppStore

据游戏邦了解，苹果CEO乔布斯曾表示，今年9月份，App Store的手机游戏及娱乐应用下载量已超过15亿次。由此可见，游戏已成为苹果的一个重要运营业务。

Greg Joswiak在采访中还重点介绍了App Store本周推介的几款游戏：《LEGO Harry Potter：Years 1-4》、《Jenga》、《Cut The Rope》、《Star Wars Arcade: Falcon Gunner》、《Rage HD》以及即将面世的《Gears》。游戏邦认为，这一举动表明苹果非常重视这类有效利用苹果硬件功能（如回转器、摄像头、A4处理器等）的作品。

Joswiak还表示，游戏价格优势对iOS用户来说也是一个重要的选择标准，比如《Rage HD》在App Store仅售1.19英磅，但它的PSP和DS版本售价却高达25至30英磅。

不过iOS用户也并非只爱淘便宜货，比如说《Infinity Blade》这款5.99美元的高价游戏就有许多玩家捧场，仅发售几天总营收就超过了160万美元。（本文为游戏邦/gamerboom.com编译，转载请注明来源：游戏邦）

Apple sees Game Center as iPhone app discovery tool

Apple says its Game Center is more than just a social gaming network for iOS users – it’s an increasingly powerful game discovery tool.

The service offers connected features including leaderboards and achievements. However, with tens of thousands of games available on the App Store, Game Center is emerging as a way for people to discover the good ones.

“Game Center is on everybody’s device, and so many games are integrating it now. It’s a great way for people to see what their friends are playing, and discover new games that way,” says Apple’s VP of product marketing Greg Joswiak.

He was talking to ME at a London briefing this week, showcasing the latest crop of iOS games.

In September, Apple CEO Steve Jobs said that more than 1.5 billion games and entertainment apps had been downloaded from the App Store, showing how games have become an important focus for the company.

Games showed off this week included LEGO Harry Potter: Years 1-4, Jenga, Cut The Rope, Star Wars Arcade: Falcon Gunner and Rage HD, along with upcoming title Gears.

The selection reinforced the point that Apple is keen to highlight games that make use of key iOS hardware features, including the gyroscope, camera and A4 processor.

Joswiak also said value remains important to iOS users. Rage HD currently costs £1.19 on the App Store, compared to the £25-£30 RRP for PSP and DS titles.

However, this week has also shown that iOS gamers aren’t just looking for cheap deals: $5.99 title Infinity Blade grossed more than $1.6 million on the store in a matter of days.（source:mobile-ent）