据休闲游戏发行商和市场咨询机构Frank N. Magid Associates横跨社交网络、手机终端、PC平台的联合调研数据显示，14%的玩家同时是这三大领域游戏的使用者。而facebook玩家主要集中在18到34岁的女性用户，而iphone游戏玩家则主要集中在18到34岁的男性用户。另外一个独特的调研结果是60%的女性游戏玩家并不认为自己是游戏者。

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调研显示55%的手机游戏玩家同时玩facebook游戏，86%的手机游戏玩家同时玩电脑游戏，81%的faceook游戏玩家同时玩电脑游戏。

本次调研的取样时5524份，调研对象为18岁以上的男女用户。调研显示玩家和非游戏玩家的比例是65：35。

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Casual game publisher PlayFirst and market research firm Frank N. Magid Associates, Inc. weigh in on the casual games market spread across social network, mobile, and PC platforms. Not surprisingly, gender plays a role.

Some factoids from the study include:

*  14 percent of all players game on all three platforms.

* Facebook players are more likely to be 18- to 34-year-old women.

* iPhone players are more likely to be 18- to 34-year-old men.

* Almost 60% of female players don’t identify themselves as “gamers.”

That last point is interesting to the study conductors because they see it as a lifestyle question, citing games as “an activity rather than part of their identity.” It could also be a problem with the word “gamer,” however, as many definitions exist to define the term (and some of them are not so flattering). （source：network world）