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Distimo报告:WP7及谷歌应用商店发展速度最快

市场调研公司Distimo最近公布了一份2011年1月份的应用商店调查报告,调查范围包括苹果App Store、黑莓App World、谷歌Android Market、诺基亚Ovi Store、Palm App Catalog、Windows Marketplace for Mobile(6.X)、Windows Phone 7 Marketplace这几个主流应用商店。据游戏邦了解,该报告的最新发现如下:

mobile app stores

mobile app stores

·2011年发展速度最快的两个应用商店是Windows Phone 7 Marketplace和Android Market,前者的应用增长率是30%,后者是18%;但这两者所走的发展路线极为不同。

·Android Market和Windows Phone 7 Marketplace在所有国家和地区的应用产品重复率均超过了97%,但如果仅观察它们的前100强应用程序,就会发现微软应用商店的产品重复率比谷歌更低,这意味着Windows Phone 7手机用户比Android用户更容易在应用商店中搜到本土化的内容。

·Android Market是唯一一个免费应用数量超过付费产品的应用商店,其免费应用数量在2011年1月份期间仍在不断增长。

·游戏邦获悉,Windows Phone 7 Marketplace已吸引了一些大型的跨平台应用发行商,但仍然远逊色于Android Market或App Store的跨平台发行商数量。(本文为游戏邦/gamerboom.com编译,转载请注明来源:游戏邦)

It is our pleasure to release our latest Distimo Publication.

This publication covers the Apple App Store for iPad, the Apple App Store for iPhone, BlackBerry App World, Google Android Market, Nokia Ovi Store, Palm App Catalog, Windows Marketplace for Mobile (6.x), and Windows Phone 7 Marketplace during January 2011. The major findings are:

Two app stores are clearly ahead of the other app stores in terms of growth rates in January 2011: Windows Phone 7 Marketplace (30%) and Google Android Market (18%). However, the evolution of both stores is very different, and will be examined in more detail in this report.

The overlap of applications between countries is over 97% for all countries in both the Google Android Market and Windows Phone 7 Marketplace. However, if we look at the 100 most popular applications only, the overlap between countries is much lower in Microsoft’s store than in Android Market, indicating that it is much easier for consumers to find locally popular content in the Windows Phone 7 Marketplace than in the Google Android Market.

Google Android Market is the only store that has more free than paid applications, and the proportion of free applications increased again in January.

Windows Phone 7 Marketplace has already attracted some of the largest cross-store publishers, but it still has a long way to go to attract the same number of cross-store publishers as the Google Android Market or the Apple App Store. (source:distimo)


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