1）据pocketgamer报道，谷歌业务开发主管Koh Kim日前透露，超过三分之二的Google Play收益来自美国之外的国际市场。Android目前活跃设备达10亿台，每天激活量为150万台，已经覆盖190个国家/地区和300家运营商。

Kim声称谷歌希望Android开发者能够在海外市场获得成功，并为此推出Google Play Developer Console本土化工具箱，其中包括应用翻译等服务，帮助开发者向全球发布应用。

google-play-logo(from tabtimes.com)

2）据Tradedoubler报道，从黑色星期五、网络星期一等商品促销热卖节日的情况来看，==4%移动设备上的购物交易来自平板电脑。

网络星期一是12月份的首个周一，也是圣诞网购的高峰，去年该日的网购销量比之前一天高25%。通过平板电脑交易的网购行为在Super Tablet Sunday这一天的比例比Mega Monday多5%，比12月份首个周六高35%。

Tradedoubler英国和爱尔兰移动主管Neil Ranatunga指出，平板电脑已经成为用户坐在沙发上网购的终极设备，而周日又正好是人们的休息日，因此这一天的平板电脑网购比例相当高。

3）Adfonic Global Admetrics最新报告显示，2013年第三季度苹果在全球平板电脑广告印象中占比63%。

从总体来看，平板电脑在该时期的移动广告印象双倍增长至24%。

Apple impressions(from Adfonic)

三星广告印象从去年第三季度的23%增长至今年第一季度时的25%，随后又在第二、第三季度跌至20%。

4）据insidesocialgames报道，Pretty Simple Games公司日前公布了Facebook寻物解谜游戏《Criminal Case》相关数据，指出在过去12个月有1亿玩家曾体验该游戏，这在所有Facebook游戏玩家中占比40%。

由于这款游戏的成功，Pretty Simple Games规模扩大，聘请了20名新员工，并计划在未来两年招聘100人。该工作室并未透露这款游戏具体收益，但已承认其收益已达千万美元。

criminal-case(from insidesocialgames)

据App Data数据显示，《Criminal Case》最高峰时每天用户将近900万人，目前每月活跃用户将近2500万，日活跃用户则是650万。

该公司目前正在开发这款游戏的iOS版本，预计于明年发布iOS和Android版游戏。

5）DCI最近发布信息图表列出了开发者为何应该针对iOS 7优化应用的主要原因，指出当前已有2亿多iOS用户升级到了iOS 7，在苹果App Store的8万多款被DCI调查的应用中，超过5500款应用的用户评论至少提到一次iOS 7。

这8万多款应用的平均得分为3.56颗星，而那些用户评论中提到iOS 7的应用平均得分仅为2.81颗星。

Skype和WhatsApp Messenger这两款热门应用也因没有及时升级到iOS 7而受到消极影响，前者因出现提及iOS 7的评价而导致平均得分下降了1.45颗星，后者则下降了1.7颗星。

infographic-app-optimization-for-ios7(from DCI)

（本文为游戏邦/gamerboom.com编译，拒绝任何不保留版权的转载，如需转载请联系：游戏邦）

1）Going global: Two thirds of Google Play revenue is from outside of the US

by Martine Paris

Google has stressed the importance of developers launching their games outside of America, with the giant revealing that a large chunk of Google Play revenue is now generated overseas.

Speaking at Pocket Gamer’s recent Mobile Mixer in San Francisco, Google Play business development lead Koh Kim was keen to highlight the global opportunities Google’s marketplace serves up for studios.

Player passport

“More than two-thirds of Google Play revenue is from outside of the US,” detailed Kim, going on to state that “Android has 1 billion activated devices with 1.5 million activated each day, available in more than 190 countries and 300 carriers.”

Indeed, as app stores in the west continue to expand, so the level of competition for consumer attention is also on the rise.

As a result, developers are increasingly looking to Asia to build their userbases.

That’ll be the main topic on the agenda of Pocket Gamer’s first conference this January in London – Pocket Gamer Connects – where western developers looking east and eastern developers looking west will have the chance to share their knowledge and experience.

Global local

For Google’s part, Kim claimed that the company is eager for developers in its ecosystem to find success outside their home territory.

“Google thinks global scale,” added Kim, “but content has to be locally relevant, so the Google Play Developer Console localisation toolbox includes an App Translation Service as well as other services to help you distribute your apps around the world.”（source：pocketgamer）

2）74 per cent of mobile sales from tablet on Super Tablet Sunday

by Phil Tottman

Tablet users are more likely to shop on this Sunday than on any other day in December.

From Black Friday, to Mega Monday and Cyber Monday, to Super Tablet Sunday, where 74 per cent of all mobile purchases are from a tablet, reports Tradedoubler.

Cyber Monday is the first Monday in December, which is the busiest day for Christmas shopping online. Overall online sales on this day last year were 25 per cent higher than on the previous day.

Purchases made via a tablet are actually five per cent higher on Super Tablet Sunday, than Mega Monday, and 35 per cent higher than the fist Saturday in December.

Neil Ranatunga, head of mobile UK and Ireland at Tradedoubler, said: “Tablets are the ultimate device for making those convenient purchases while chilling on the sofa, and Sunday is typically a relaxing day.

“Therefore, retailers must plan and map their advertising strategy against consumers’ purchasing habits to target tablet users over the busy festive cyber period, to optimise their sales opportunities on Super Tablet Sunday as well as Mega Monday.”（source：mobile-ent）

3）REPORT: Apple accounts for 68 per cent of all mobile ad impressions

by Phil Tottman

Tablets double share of ad impressions in a year to 24 per cent.

Not only does apple accounts for 68 per cent of all global mobile ad impressions, the iPad leads the tablet market growing 58 per cent to 76 per cent in Q3 2013.

Over all, tablets doubled share of mobile ad impressions to 24 per cent in the same period, reports the Adfonic Global Admetrics Report.

It also revealed that mobile publishers are placing significantly more of their premium inventory on mobile RTB (real time bidding) exchanges.

Demand has grown from 342 million ad requests to almost two billion in Q3 2013. If this rate of growth is to carry on, Q4 this year could see more than four billion ad requests come from RTB-enabled premium inventory.

Samsung just about stayed relevant regarding share of impressions, going from 23 per cent in Q3 2012, to 25 per cent in Q1 2013, then dipped to 20 per cent in Q2 and Q3.

Victor Malachard, CEO and cofounder of Adfonic, commented: “Publishers are starting to realise that programmatic buying can yield benefits at the sell-side, such as reduced risk by having more channels to add to their sales mix, increased pricing sophistication, and improved efficiency especially through private market places.（source：mobile-ent）

4）Criminal Case on Facebook celebrates first birthday by reaching 100 million lifetime players

Brandy Shaul

To celebrate the game’s first birthday, Pretty Simple Games has released some monumental stats for its hidden object game Criminal Case (our review) on Facebook. In the past 12 months, the game has been played by 100 million players. representing 40 percent of all Facebook users who play games worldwide.

Criminal Case asks players to complete hidden object scenes to find clues, analyze clues and evidence in the lab and solve cases with the help of friends. Since launching one year ago, the game has been updated with new investigations each week, with each update bringing hours of new content to gamers.

Because of the game’s success, Pretty Simple Games has grown in size, hiring 20 new employees, with plans to hire 100 more in the next two years. While the game’s total revenue wasn’t revealed, the developer did confirm it was over eight digits.

At the game’s peak, Criminal Case was being played by almost 9 million users each day, according to AppData, our tracking service for mobile and social apps and developers. Right now, the game has almost 25 million monthly active players and 6.5 million daily active players.

While continuing to support the Facebook version of the game, Pretty Simple Games is also working on an iOS version of Criminal Case, coming early next year. An Android version is also in the works, and will be released later.（source：insidesocialgames）

5）INFOGRAPHIC: App optimisation for iOS7

by Phil Tottman

200 million iOS users have already upgraded to iOS7.

As the majority of Apple device owners convert to iOS7, DCI reveal  the reasons why developers should optimise their apps for the platform sooner rather than later.

Out of 80,000 plus apps that were indexed in the App Store, more than 5,500 have at least one mention of iOS7 in their reviews.

Some of the top reasons pointed out are that developers can make the most out of the latest features on Apple devices.

Existing customer base may be lost of an app is not optimised for iOS7, and they will undoubtedly upgrade soon if they haven’t already, and the platform gives their apps greater clarity, translucency and depth.

We pulled together 20 reponses to the iOS7 update, with some interesting results.（source：mobile-ent）