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BigPoint创办者Heiko Hubertz指出跨平台发展是王道

发布时间:2010-11-05 16:12:47 Tags:,,

近几年,游戏领域正慢慢向网络世界拓展,这也昭示着游戏行业的未来发展趋势。尤其当各种游戏都涌向网络时,开发商就无需烦恼开发某一特定的游戏平台。

在最近召开的London Games Conference(伦敦游戏会议)上,BigPoint公司的创办者兼营销总监Heiko Hubertz指出游戏开发商不可以只开发基于电脑,平台设备,手机和浏览器的游戏,而应该开发运用各种技术的网络游戏。

Heiko Hubertz提出,开发FarmVille这类成功的社交游戏并不像开发火箭科技那么困难:游戏开发商们将全球营销本地化,然后相映地降低开发费用,这就是很多游戏开发商的盈利关键。

Bigpoint-Heiko Hubertz

Bigpoint-Heiko Hubertz

关于游戏行业的未来,将所有东西投注在一个平台上的做法是错误的,尤其不能投注在Facebook这类平台,否则游戏公司将养成造成非常危险的依赖性。游戏开发公司要注重品质和跨平台发展,要令玩家可以在不同的游戏平台上继续体验同一款游戏的同一角色,并允许进行即时互动。OnLive或Gaikai之类的云服务虽然可以实现上述目标,但目前这些技术的开发还不完善。(本文为游戏邦/gamerboom.com编译,转载请注明来源:游戏邦)

The game industry has been steadily moving more and more into the online world, and this is likely where its future lies, especially since game makers need not worry about specific platforms if the titles essentially exist online in a cloud. Speaking at the London Games Conference in the opening keynote, Bigpoint founder and MD Heiko Hubertz said that developers shouldn’t rely on PC, console, mobile or browser-based, but instead should look to make online games that work across the entire range of technologies.

”It’s not rocket science to understand why online games like Farmville have been so massively successful: they have localized global distribution and relatively low development costs, and this is exactly why they will continue to be the blueprint for profitable games development,” he stated.

“When it comes to the future of gaming, do not make the mistake of throwing everything at one platform, and especially not if that platform is Facebook – you’ll only create a very dangerous dependency. Remember that quality and cross-platform development is king. You need to make it possible for users to play the same character in the same game on different platforms and interact with them in real-time.”

Cloud-based services like OnLive and Gaikai should hopefully make this possible, but the technologies are still very young. (Source:IndustryGamers)


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