现在，社交游戏开发公司Playfish正举办一场慈善募捐活动，计划在2011年1月1日为世界野生动物基金会捐款5万美元。但是，参加这次募捐的唯一方式就是通过Pet Society博客特殊链引进游戏新玩家。

Playfish + WWF

每有一位新玩家通过特殊链接进入游戏，PlayFish就会向世界野生动物基金会捐款10美分，用于保护适宜野生动物生存的生态环境。那么，玩家怎样才能直接奉献自己的爱心？玩家在Pet Society Boutique（精品店）WWF店面中的每一次购物就可以向WWF捐款10美分，但我们猜测Playfish公司可能很快关闭这一功能。

那么，我们要怎么宣传这则有益于动物保护和WWF的消息呢？当然，我们可以将这则消息分享到Facebook或Twitter社交网站，或者提交给Digg或Reddit等分享服务。我们也可以亲自告诉朋友或家人，但是现在是互联网时代——谁又再需要人际传播呢？（本文为游戏邦/gamerboom.com编译）

Do you love animals? We mean, do you really love animals? Well, how many new Pet Society players do they mean to you? Playfish is holding a charity event to raise up to $50,000 for the World Wildlife Fund by Jan. 1 2011. However, the only way to contribute is to bring new players to the game using the link specified on the Pet Society Blog.

For every new player introduced to the game through the special link Playfish will donate 10 cents to the organization, which fights to sustain suitable habitats for animal life. Want to contribute directly? Fortunately, the WWF Department in the Pet Society Boutique is open for business with Playfish donating 10 percent of every purchase made there to the WWF as well–which we doubt Playfish will close anytime soon.

So, how can you go about spreading the good news of pet care addiction and the WWF? Why, share the link on Facebook and Twitter, of course. Submitting the link to sharing services like Digg and Reddit should do the trick as well. Well, you could always just tell your friends and family in person, but this is the Internet Age–who needs interpersonal communication anymore? （Source：Games.com）