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每日观察:关注美国顶尖开发者收入及工作室分布(6.1)

1)Kantar Worldpanel最新报告显示,截止2013年3月底,中国智能手机市场份额已达42%左右,其中Android在所有中国智能手机中占比达51.4%,iOS仍然落后于塞班(占比23%),仅占比19.9%。

华为、中兴、联想、酷派、小米在所有中国活跃智能手机中占比20%,三星占比15.2%。

china smartphone market(from grass-killing2.rssing)

china smartphone market(from grass-killing2.rssing)

2)据gamezebo报道,沙盒游戏《Terraria》发行商505 Games日前宣布将于今年夏天推出该游戏的手机和平板电脑版本,但并未透露这款游戏将具体支持哪些移动设备,但表示这个移动版本游戏将包含积分排行榜、成就管理和Facebook分享功能。

Terraria(from curse.com)

Terraria(from curse.com)

3)移动营销公司Fiksu最近报告指出,今年4月份iOS应用忠实用户获得成本增长10%,从3月份时的1.36美元增长至1.5美元。

April_Loyalty(from Fiksu)

April_Loyalty(from Fiksu)

4月份美国iPhone应用前200名免费应用日均下载量比3月份(502万次)增长11%,达到561万次。

April_Volume(from Fiksu)

April_Volume(from Fiksu)

Fiksu认为这种现象要归结于三个因素:第一是大小品牌向移动行为的投入使这一领域竞争有增无减。第二是苹果将原来的UDID(独立设备标识符)转变为IDEFA(广告标识符)使流量趋于稳定;第三,Facebook移动应用安装广告持续增势,这在一定程度上抑制了开发者营销成本的更大增幅。

4)据venturebeat报道,休闲游戏开发商Big Fish最近发布信息图指出了美国最佳的游戏授课学校,收入最高的开发者职业类型,以及美国顶尖工作室的分布情况。

该图显示,美国多数大型游戏工作室分布在沿海地区,最佳游戏设计学校也同样如此;从收入情况来看,程序员最为领先,但美术人员、设计师和制作人收入也并不逊色。平均工作6年的这四种开发者的年均收入均超过10万美元。

从地理位置来看,平均收入最高的是位于美国西部的程序员(10万1168美元),其次是位于西部的制作人(9万248美元),第三是西部美术人员/动画师(7万9304美元),第四是西部游戏设计师(7万8869美元)。

从工作经验来看,就职超过6年的开发者收入最为可观,第一是程序员(12万4833美元),其次为制作人(12万6413美元),第三是游戏设计师(10万5865美元),第四是美术人员/动画师(10万2917美元)。

前十名美国顶级工作室分别是:1.Infinity Ward;2.SledgeHammer Games;3.Bethesda Game Studios;4.Pipeworks;5.Epic Games;6.Voltition;7.Treyarch;8.Turn 10 Studios;9.Naughty Dog;10.The Sims Studio。

top-gaming-infographic-2013-current(from Big Fish)

top-gaming-infographic-2013-current(from Big Fish)

本文为游戏邦/gamerboom.com编译,拒绝任何不保留版权的转载,如需转载请联系:游戏邦

1)Android has taken over half of China’s smartphones

Jolie O’Dell

San Francisco, CA Tickets On Sale Now Plushie at the Google Store[/caption]

New data show that half China’s smartphones are now running Android. Altogether, the country’s smartphone penetration sits at around 42 percent.

According to Kantar Worldpanel‘s report, Android had captured 51.4 percent of China’s smartphone market by the end of March 2013. iOS remains behind Symbian with 19.9 percent market share; Symbian claims 23 percent, a figure that is in decline.

Together, brands Huawei, ZTE, Lenovo, Coolpad, and Xiaomi account for 20 percent of all active Chinese smartphones. Samsung controls 15.2 percent of the smartphone installed base in China.

The writing has been on the wall for a while. Earlier this year, we heard predictions that the Android gaming market would eclipse iOS gaming in China — and the country’s wealth of third
-party Android app marketplaces is a huge reason for this.(source:venturebeat

2)Terraria digs a new home on mobile this summer

By Jim Squires

Would Minecraft have been up your alley if not for that pesky third dimension? If so, 2011 was probably a pretty great year for you. That’s when Terraria – a sandbox game that took a
rolling pin to the soul of Minecraft – first hit digital shelves.

The game recently expanded from its desktop home to see a release on the PlayStation Network and Xbox Live Arcade, but it looks like publisher 505 Games wasn’t ready to stop there. Today they’ve announced that Terraria will be hitting mobile phones and tablets this summer.

There’s no word yet on which phones and tablets will be supported, but when the game does roll out they’re promising leaderboards, achievements, and a way to share screenshots with your
Facebook friends.

If you can’t wait until summer, the PC version of Terraria just confirmed an update is in the works that brings plenty of fan-requested changes to the game.  And here we thought they’d given up on new content – glad to see they changed their mind!(source:gamezebo

3)Apple’s switch from UDID to IDFA a non-event according to Fiksu’s Indicies

by Matthew Diener

The month of April was something of a mixed blessing to iOS developers and publishers, according to mobile marketing outfit Fiksu.

The Fiksu Cost per Loyal User Index (which reflects marketing costs) rose 10 percent, or 14 cents from March’s $1.36.

It now costs $1.50 to buy a user who will open your app or games three times of more – Fiksu’s definition of a loyal user.

The Fiksu App Store Competitive Index – which measures the average aggregate daily download volume of the top 200 free US iPhone apps – also rose 11 percent in April to 5.61 million, up from March’s 5.02 million.

Going up

Speaking on the dual move, Fiksu’s CEO Micah Adler said that “three key forces” combined to create increases in volume and costs.

“First, the relentless industry investment in mobile by brands large and small kept competition high.

“Second, the industry’s smooth transition from Apple’s UDID to its new Advertising Identifier (IDFA) actually kept traffic stable when it could have caused some disruption.

“And third, the rapid traction of Facebook mobile app install ads, which may have provided developers with a greater pool of efficient inventory and consequently may have buffered the industry against even greater rises in costs.”

It can be argued that the end of the UDID and implementation of the IDFA directly led to the marketing cost increase, as this change prompted many valuable app publishers to enter the marketplace.

Fiksu notes that traditionally, these publishers were reluctant to participate in marketing using UDID but are now being reassured by the advertising-friendly IDFA.(source:pocketgamer


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