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每日观察:关注Facebook股价下跌及3名高管离职(8.3)

发布时间:2012-08-03 14:14:46 Tags:,,

1)据Techcrunch报道,Facebook股票近日下滑至19.99美元,观察者称这可能导致该公司市值跌至446亿美元以下(这是微软于2008年欲收购雅虎时的出价)。

facebook-ipo-stocks(from technobuffalo.com)

facebook-ipo-stocks(from technobuffalo.com)

根据《华尔街日报》报道,Facebook员工股票禁售期将于8月16日结束,届时有可能导致其股价进一步下挫,甚至跌至16.28美元左右。

Facebook share(from techcrunch)

Facebook share(from techcrunch)

Facebook于今年5月18日上市,其股价曾一度高达每股42美元。

2)老虎机制造商International Game Technology日前宣布《DoubleDown Casino》这款游戏将登陆Golden Acorn Casino & Travel Center赌场网站,为赌客提供免费游戏体验。

doubledown-casino(from socialgamesobserver.com)

doubledown-casino(from socialgamesobserver.com)

Golden Acorn赌场将通过该应用为赌客提供各种赌博类游戏,并支持用户在其网站参与多人模式的扑克游戏。

Golden Acorn Casino & Travel Center营销主管David Baggerly表示,在网站提供与博彩类游戏可以为赌客创造有趣的娱乐体验,同时也能够加强用户与公司赌博文化的互动,增加公司品牌粘性。

3)Konami日前发布2013财年第一季度(2012年4月至6月)报告显示,社交游戏业务所创收益达1.02亿美元,超过其消费者游戏业务(收益为6600万美元)。今年2月至3月,Konami社交游戏收益为102亿日元(1.3亿美元),也就是说其销售额同比上季度下降22.5%(游戏邦注:这一现象可能与gacha机制被禁有关)。

konami-q1-2013(from serkantoto)

konami-q1-2013(from serkantoto)

该公司在所有平台(包括Mobage、GREE和Mixi)上的社交游戏注册用户总数已达2300万,比5月份时增长300万。

4)据日本新闻网站Impress Watch报道,成立于2006年DeNA中国公司目前在华相关运营数据包括:

ninja royale(from pocketgamer)

ninja royale(from pocketgamer)

*Mobage平台在中国已投入运营60款游戏(其中有10款为iOS游戏,50款为Android游戏);

*Mobage中国用户为500万(其中《Ninja Royale》拥有250万用户);

*已有15家以上不同的中国应用商店推出Mobage游戏。

5)据AllThingsD报道,Facebook平台关系主管Ethan Beard、平台营销主管Katie Mitic以及移动平台移动经理Jonathan Matus于本周三宣布离职。Beard曾负责建立公司与顶级应用开发商的关系,并已在Facebook任职4年以上,观察者分析称他很可能将手中持有的多数Facebook股票套现。

Ethan_Beard(from 2010.leweb.net)

Ethan_Beard(from 2010.leweb.net)

而Mitic在Facebook任职仅两年,Matus仅任职一年多,两者虽然可能无法将自己持有的多数股票套现,但他们很可能料定Facebook股票在未来一两年已无力反弹,因此才会在这个时期离职。

今年5月份Facebook公关主管Barry Schnitt离职加入Pinterest团队,6月份Facebook首席技术官Bret Taylor也离职自立门户,Open Graph产品经理Carl Sjogreen也在上个月离开公司。(本文为游戏邦/gamerboom.com编译,拒绝任何不保留版权的转载,如需转载请联系:游戏邦

1)Facebook Drops Below $20: Worth Less Than What MSFT Offered For Yahoo In 2008?

Ingrid Lunden

Today, Facebook hit a new milestone, perhaps one that it won’t be celebrating much: the stock went down past $20 a share. In fact, as this post is being written it’s trading at $19.99.

Because this number is a bit arbitrary, here’s some context for how the mighty sometimes become less mighty: this might make Facebook worth less than $44.6 billion, what Microsoft offered to pay for Yahoo in 2008:

Why do we write “might”? A caveat to point out: as Henry Blodget pointed out earlier today,  sites like Google Finance and Yahoo Finance might be getting their shares outstanding wrong. Facebook tells him that the number of shares outstanding as of today are 2.74 billion. If you multiply that by the share price, you get a market cap of $54,772,600,000, not $42.83 billion, as noted above.

According to Blodget’s calculation, we will need to wait until the stock is at $16.28 before it hits Yahoo/Microsoft territory.

That could happen sometime on or after August 16: as the WSJ points out, that is when lock-ups on stock sales by employees begin to expire, and will continue to come up on a rolling basis between then and the end of the year. Between the middle of August and the end of the year, the WSJ points out, more than five times the number of shares currently trading will come onto the market. That could mean an even bigger drop in the stock’s price.

When Facebook first listed on May 18, its shares opened at just over $42.(source:techcrunch

2)Social Gambling: IGT’s DoubleDown Casino Partners with Golden Acorn Casino

By Thorsten Bleich

International Game Technology has announced that the Golden Acorn Casino & Travel Center will be hosting the DoubleDown Casino application on their casino website to provide a free play gaming experience to their casino players.

Through IGT’s DoubleDown Casino application, casinos such as Golden Acorn are able to provide their players games, access to a full-casino style offering of games in one place-the casino property’s website. Adding the DoubleDown app to the Golden Acorn site allows the casino to offer their players the opportunity to participate in DoubleDown’s multi-player poker directly on their branded sites.

“Offering the same game titles on the web that we offer inside our casino gives us the unique opportunity to deliver fun and engaging casino style experiences to our players,” said David Baggerly, director of marketing at Golden Acorn Casino & Travel Center. “This is an incredible chance to drive interactive slot culture to our players, while allowing them to stay connected to our brand.”

Guests of Golden Acorn will have the opportunity to participate in  social game play, directly on the casino’s website. Included in the line-up of game play are Texas Hold’Em poker, and some of IGT’s top performing slot titles, including Da Vinci Diamonds and Cleopatra.

“Golden Acorn recognizes the opportunity to provide gaming entertainment to their players across various channels,” said Eric Tom, IGT executive vice president of global sales. “This solution is allowing them to grasp an opportunity to evolve as the landscape of gaming also changes, permitting them to drive engaging game play directly to their casino guests and fans of the Golden Acorn brand.”(source:socialgamesobserver

3)Konami’s Q1 FY2013 Report: Social Game Sales Drop 22.5% To US$102 Million [Social Games]

by Dr. Serkan Toto

Konami released their financial report for Q1 of fiscal 2013 (April to June 2012), and things aren’t looking too good for the company.

Here’s the basic financial overview:

Just like in Q1 of last fiscal, Konami’s social game segment made more money than its consumer games segment: US$102 million vs. US$66 million, to be more exact.

And the gap is actually widening year-on-year:

Konami also reveals that its social game user base across all titles and platforms (Mobage, GREE, Mixi) now stands at 23 million (registered):

23 million is up 3 million compared with May, the last time Konami reported.

So far, so good.

But the problem that Konami kind of sweeps under the rug in the report is that the social gaming business actually contracted on a quarter-on-quarter basis.

Between January and March 2012, the company earned 10.2 billion yen (US$130 million) with social games. In other words, sales dropped a whopping 22.5% q-o-q.

This is clearly due to a) the kompu gacha ban (Konami used the controversial mechanic aggressively, including in their biggest title Dragon Collection) and b) a lack of new hit games.(source:serkantoto

4)Status Quo Of Mobage in China: 60 Games, 5 Million Users [Social Games]

by Dr. Serkan Toto

On the road to (possibly) becoming a global mobile social gaming platform, Mobage operator DeNA has always been taking the Chinese market much more seriously than GREE.

To recap, DeNA has so far signed deals with the following companies in China (in chronological order):

DeNA China itself was incorporated as early as 2006.

But information on how DeNA has actually been doing in China has been relatively thin so far, both in English and Chinese.

Japanese tech news site Impress Watch was now able to squeeze some information out of DeNA representatives present at China Joy in Shanghai earlier this week.

According to the site, DeNA China:

•now offers a total of 60 games on Mobage in the country (10 on iOS, 50 on Android)

•has a total of 5 million Mobage users (Ninja Royale alone has 2.5 million players)

•estimates the current number of smartphone users in China to stand at 150 million

•inked deals with more than 15 different Chinese app stores that now all feature Mobage games

•plans to integrate more third-party titles going forward

•doesn’t have good China-specific sales numbers to report yet.

GREE Beijing is also briefly covered in the report (without noteworthy news).

Photos from GREE’s and DeNA’s China Joy booths can be found in the Japanese article.(source:serkantoto

5)Facebook loses 3 more executives, after stock price hits low

Matt Marshall

Two Facebook executives and one mobile marketing manager announced Wednesday they are leaving the company, the latest in a string of departures that come at a tough time for the company.

Director of Platform Partnerships Ethan Beard, Platform Marketing Director Katie Mitic, and Mobile Platform Marketing Manager Jonathan Matus all announced their pending departures separately on their respective Facebook timelines (see the updates here: Beard, Mitic and Matus). Each of them said they’d had good experiences at the company.

The departures were reported last night by AllThingsD.

Ethan Beard

Beard has been in charge of developing relationships with top app developers, and has served more than four years at the company. He’s therefore likely vested most of his stock options (or RSUs, see update below), with four years being the customary amount of time for options to fully vest at Silicon Valley companies like Facebook.

Here’s therefore clearly incentivized to go find the next big fish.

It’s the departure of the other two execs that Facebook may be forced to worry about more.

Mitic and Matus have worked on the marketing side of platform, with Matus focusing on mobile. Matus’ LinkedIn Profile shows he’s a mentor at Startfast Venture Accelerators. However, Mitic has been at Facebook only two years, and Matus for just longer than a year. While they may not have fully vested their stock options, it’s possible they’re betting Facebook’s stock will not rise so significantly over the next year or two that they’ll be leaving serious cash on the table. Indeed, anyone who arrived in 2010 was already getting stock options that were priced in line with Facebook’s private value at the time, in the tens of billions of dollars.

Forward wind to yesterday, when Facebook’s stock closed at $20.88, valuing the company at $39 billion. While the company’s value has obviously gone up quite a bit from two years ago (almost four-fold), latecomer employees to Facebook will likely have only gotten at most few thousand shares anyway, and so it’s not like they’re leaving millions behind. Talented employees may see more opportunity in other career paths.

[Update: In recent years, Facebook employees have been getting restricted stock units (RSUs), not options, so employees have more of a reason to stick around than someone holding options that are underwater. Still, that upside is not as compelling as if the stock were going up. Here's how RSUs work: Let's say you were given 1,000 shares when the value of Facebook shares were $100. If the price falls to $50, you still have $50,000. By comparison, if you had options issued at $100, and the stock declines to $50, you have nothing, and you wouldn't exercise the options. People with RSUs still have an incentive to stay, as they're leaving money on the table, but the stock decline means they're leaving less money.]

It’s this sort of thinking, if it spreads throughout the organization, that could spur a brain-drain. Silicon Valley’s labor market is intensely competitive, and smart employees can often literally walk across the street to find other jobs. Facebook, as the key driver of the great social media transformation happening in the economy, still offers employees challenging work environment. However, it is reaching a size where the many curious and ambitious employees will inevitably navigate to smaller, more intimate companies where they can wield more influence.

Last week, Facebook announced it lost $157 million, on revenue of $1.18 billion for the company’s most recent quarter. Facebook’s stock is near its all-time low.

The announcements come after other high-profile departures, including CTO Bret Taylor’s announcement in June that he would leave to start his own company, Open Graph product manager Carl Sjogreen’s departure last month, and Facebook PR director Barry Schnitt’s decision in May to go to join Pinterest.(source:venturebeat


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