1）应用商店分析公司Distimo成员Gert Jan Spriensma最近数据指出，游戏应用若想跻身美国App Store免费榜单前50名，其每日平均下载量至少需达到2.5万次，前25名需4.5万次，前10名则需8万次。

US daily downloads(from Distimo)

而其他国家App Store的免费榜单门槛则相对较低，例如法国前50名的标准是3000次，前25名是5000次，前10名也仅需1万次。

china daily downloads(from Distimo)

日均下载量达1万次，就能进入中国榜单前50名，但若准备进入前25名，则需实现1.5万次日均下载量，前10名则需3万次下载量。

日本App Store前10名榜单的门槛是日均2万次下载量，前25名是9000次，前50名是6000次。韩国榜单前50名的标准是5000次，前25名为9000次，前10名也是2万次。

准入门槛最低的是澳大利亚和意大利的榜单，仅需实现4000次日均下载量就能顺利进入这两国榜单前25强之列。

day by day downloads(from Distimo)

Distimo根据前300名热门免费应用的下载量，分析了10多个国家平均一周内的下载量分布情况。结果显示，周六、周日下载比例最高（分别占比16%和17%），周二、周三、周四最低（所占比例均为13%）。

2）据pocketgamer报道，芬兰开发商Rovio最近与公园设施制造商Lappset合作，将2012年第1季度在芬兰多个公园推出各种造型的游乐设施。

equipments(from pocketgamer)

angry birds equipments(from pocketgamer)

这些公园设施将参照游戏玩法，将虚拟与现实世界的游戏合为一体。

虽然这并非类似于迪士尼乐园的大型合作项目，但这并不意味着Rovio无意向迪士尼看齐。据该公司首席营销官Peter Vesterbacka所称，Rovio目前估值为25亿美元，其目标是在未来5-10年达到堪比迪士尼的600亿美元身价。

诞生刚满两周年的《愤怒的小鸟》最近下载量已突破6亿次大关。

3）迪士尼Playdom最近将热门Facebook游戏《Gardens of Time》引进iPad平台，支持玩家通过OpenFeint、Game Center和Facebook功能与好友互动。

Gardens of Time(from itunes.apple.com)

这款游戏的Facebook版本于今年4月发布，并迅速成为Facebook最具人气的游戏之一，最高峰时的MAU曾达到1700万，DAU则是400万。目前该游戏的MAU为910万，DAU为210万，但仍是Playdom在Facebook上最受欢迎的游戏。

4）据pocketgamer报道，苹果Mac App Store上线不满12个月就已实现1亿次下载量。

mac_app_store_feature(from gadgetsdna)

苹果全球营销副总裁Philip Schiller表示，Mac App Store已成为世界发展最快及最大的PC软件商店。

总体上看，App Store所有应用下载量已达180亿次，每月下载量超过10亿次。

与之形成对比的是，谷歌Android Market下载量历时三年才刚超过100亿次。

5）Effective Measure最新调查显示，iPhone、iPad和iPod touch在中东和北非地区的移动网络流量中占55%的份额（游戏邦注：该调查覆盖中东和北非16个国家的4370万用户）。

在今年10月份，iPhone在该地区移动设备网络流量中占比29.6%，iPad占比24.1%，iPod touch占比2%。iPhone是当地最受欢迎的移动设备，居于其次的是iPad。RIM黑莓设备以7.6%的比例居于第三位。

在迪拜，苹果设备占据64.5%的移动网络流量，其中iPhone占比34.3%；iPad是在埃及、约旦和阿拉伯联合酋长国最受欢迎的设备，在三地所占移动网络流量分别为28.7%、24.7%和18.8%。

6）谷歌最近更新了Android Market网页版本，推出包括用户评论过滤系统等一系列新功能。

这个新过滤系统支持用户根据用户评论、评价星级、应用版本和设备型号等参数来筛选产品。这项新功能的一大优势就是，这些参数可分页显示，这样用户就可根据特定参数来挑选产品。

Android Market update(from pocketgamer)

例如，用户可根据在特定设备型号上拥有5星评价，或者采用特定版本操作系统等参数来排除其他不满足条件的应用。

7）尼尔森最新数据显示，Facebook是使用率仅次于Android Market的第二大Android应用，每五名Android用户中就有一人使用Android版本的Facebook应用，其使用率超过了谷歌自己的应用（Android Market除外）及其他Android应用。

app reach by age(from nielsen)

在不同年龄段的Android用户中，年轻群体更欢迎媒体娱乐应用，而较年长的用户更常使用办公应用。在25-34岁及35-44岁群体中，Gmail是使用率分别占比80%和77%；在18-24岁群体中，Gmail使用率占比70%，谷歌搜索引擎占比77%。YouTube在各年龄段群体中的使用率均位于第6名，但年轻用户的使用率比年长群体多13%。

Pandora Radio、《Words With Friends》和《愤怒的小鸟》也同样榜上有名，但Pandora在年轻用户中较有市场，而《愤怒的小鸟》则更受年长用户的青睐。

Android Market中前50名的应用使用率较高，尼尔森8月份数据显示，该应用商店前50名应用使用率占比61%，前10名应用使用率占比高达43%。（本文为游戏邦/gamerboom.com编译，拒绝任何不保留版权的转载，如需转载请联系：游戏邦）

1）Distimo Blog← App Store Rewind 2011, is Your App Listed?Quora Answering Series: Download Volume Needed To Hit The Top ChartsTweet Posted on December 12, 2011 by Gert Jan Spriensma

We noticed that many developers turn to Quora to validate mobile business plans, estimate market sizes or plan promotions more efficiently. At Distimo we gather a lot of data that is relevant to those developers. Therefore we decided to start tracking Quora and answer those questions for which we have data that we can share. This post is the first in the series and details what number of downloads an application needs to hit the top charts on a typical day.

We hope to answer the following questions on Quora:

•How many downloads/day are needed to get into the top 25 of the app store?

•How many downloads do some of the Top 50 free iPhone apps get per day?

•In the Germany iPhone app market, how many downloads/day does one need to generate to become a Top 10 free app?

•How many downloads per day does one need to be a Top 10 Free iPhone app?

Of course the number of downloads required to enter the top overall 10, 25 or 50 differs per country. However, there are also differences per day. Therefore in this post we will start with data from the 10 largest iPhone countries in terms of free downloads and conclude with the distribution of downloads per weekday. Please note that all numbers in this post are based on November 2011 data.

The 10 largest countries in terms of download volume among the top 300 most popular free applications in the Apple App Store for iPhone are; Australia, Canada, China, Germany, France, Italy, Japan, South Korea, United Kingdom and United States. Those are represented in the worldmap below. When hovering over one of those countries, the average daily volume you would need to enter the top 10, 25 and 50 in that country will appear below the world-map. Moreover, the gradient in the worldmap indicates the relative volume in the top 300 free, compared to the other countries.

Of all downloads in the top 300 most popular free applications in a typical week, we see that aggregated over the 10 countries the daily proportions are as follows; Monday (14%), Tuesday (13%), Wednesday (13%), Thursday (13%), Friday (14%), Saturday (16%), Sunday (17%). Hence to get into the top requires less downloads on a weekday compared to the weekend days.（source:distimo）

2）Rovio teams up with Lappset as Angry Birds set to take over playgrounds

by Matt Sakuraoka-Gilman

It’s not yet the Disney-sized theme park that one might expect – given past comparisons between Rovio and the famed American animation studio – but a new partnership between the Angry Birds developer Rovio and playground equipment manufacturer Lappset has signaled the next step up from plush toys and lunch boxes.

The Angry Birds, along with their pig arch nemeses will feature on a variety of playground equipment, due to appear in Finnish parks sometime in Q1 2012.

The new parks will also feature in-game features to bring the physical and virtual worlds together.

Park life

Rather than go down the theme park route, Rovio CMO Peter Vesterbacka believes that these playground activity sets will promote a more interactive version of the Angry Birds franchise, preferable to making kids wait a hour for a two minute ride.

That’s not to say that Rovio isn’t aiming just as high as the Burbank-based conglomerate.

Vesterbacka has said that, while currently valued at $2.5 billion, the heady target is to reach the $60 billion valuation of Disney within the next 5-10 years.

The game itself has recently celebrated its two year anniversary having also surpassed the 600 million download mark.（source:pocketgamer）

3）Disney’s Playdom launches social game Gardens of Time on iPad

Dean Takahashi

Gardens of Time, the most successful Facebook game created by Disney’s Playdom, is launching today on the iPad.

The launch is a major one for Playdom, since the Palo Alto, Calif.-based division wants to replicated the success of the social game on mobile platforms, which are expected to be a significant avenue of growth for social games. The game has been successful because it was the first major “hidden object” game on Facebook. In such games, which are popular on casual game web sites, players search for objects in a scene.

The game launched in April on Facebook and it became one of the most popular titles on the social network. More than 5 billion hidden object game sessions have been played to date, and the game hit a peak of 17 million monthly active users and 4 million daily active users. The game now has 9.1 million MAUs and 2.1 million DAUs, but it is still Playdom’s most popular game on Facebook by far.

The iPad version of the game is integrated with OpenFeint, Game Center, and Facebook. That means that the developers have tried to make the game as social as possible, so that the title can spread in a more viral fashion.

In Gardens of Time, players join the Time Society, an elite group of time-traveling detectives. They explore vibrant hidden object scenes throughout history to guard the secrets of time travel and preserve history’s flow. As players find objects, they earn coins, the games currency, and collect ancient artifacts to personalize a garden that you can show off. As your garden grows, so does your reputation and you can unlock more travel spots.

The game is social because you can interact with other players, challenging them to high scores where you find objects on a time limit. You can send gifts and visit neighbors and compete in a “best garden” contest. John Spinale, senior vice president of social games at the Disney Interactive Media Group, said that Gardens of Time is perfectly suited for the tablet experience and the company sees a chance to engage with millions of players on the go on the new platform.（source:venturebeat）

4）Apple’s Mac App Store reaches 100 million download milestone

by Matt Sakuraoka-Gilman

In less than 12 months, the Mac App Store has handled 100 million downloads, a feat which Apple sees as evidence that it’s changing the nature of the PC gaming industry.

“In just three years the App Store changed how people get mobile apps, and now the Mac App Store is changing the traditional PC software industry,” said Philip Schiller, Apple’s senior vice president of worldwide marketing.

“With more than 100 million downloads in less than a year, the Mac App Store is the largest and fastest growing PC software store in the world.”

Mobile’s where it’s at

Mobile apps are clearly still where the largest number of downloads are happening, however.

The App Store as a whole has managed to pick up 18 billion app downloads overall, with over 1 billion apps being downloaded monthly.

In comparison the Android Market has just reached a total figure of 10 billion downloads, a feat which took the Google-owned format just over three years to accomplish.（source:pocketgamer）

5）Apple devices winning big in the Middle East and North Africa

By Darrell Etherington

Apple’s iPhone, iPad and iPod touch are huge in the Middle East and North Africa, where they account for 55 percent of mobile internet traffic, according to a new survey by Dubai-based Effective Measure. The iPhone and iPad in particular are doing well, splitting top device honors among the countries covered in the study.

During the month of October, Apple iPhone accounted for 29.6 percent of traffic from mobile devices, with the iPad accounting for 24.1 percent. The iPod touch added another 2 percent to the total for Apple devices. Apple’s iPhone was the most popular device overall, and the iPad second. RIM’s BlackBerry devices came in third with 7.6 percent combined.

Broken down by country, Apple’s lead is even stronger in some places. In Saudi Arabia, for instance, 64.5 percent of mobile internet traffic occurred on Apple devices, with the iPhone accounting for 34.3 percent. In Egypt, Jordan and the UAE, the iPad was the most popular device overall, accounting for 28.7, 24.7 and 18.8 percent of mobile traffic respectively.

Effective Measure’s measured audience for the Middle East North Africa region is 43.7 million spread across sixteen countries. For Apple to own such an impressive share of the market in an area where BlackBerry has traditionally been in high demand is an impressive achievement.（source:gigaom）

6）Android Market’s web store gets updated with new user review filters

by Matt Sakuraoka-Gilman

Google has put out an update for its Android Market web store, including a glut of new user review filtering features.

The new filtering system allows users to pick and choose parameters regarding user reviews, such as specific star ratings, app versions and device model.

Isolation

One particular highlight of the new features is that they can be used in tandem, meaning users can isolate apps which meet specific requirements.

For example a user might want to isolate all apps which picked up 5 star reviews on a particular device model, or a particular version of the OS.（source：pocketgamer）

7）Breaking Down the Most Used Android Apps by Age Demographic

By Dan Rowinski

When you really boil it down, which apps that you’ve downloaded from the Android Market do you actually use? According to new numbers from Nielsen, outside of the Market itself, Facebook is the next used app across age groups on Android. Four out of every five people use Facebook for Android, outdistancing Google’s own apps and just about every other app on the platform.

That comes as no surprise. Facebook is the most popular app of all time, with 350 million people accessing the social network from mobile devices. Across the age demographics surveyed by Nielsen, Google properties took the next four spots. After that, the list gets interesting, with media apps more popular for younger segments and productivity apps prevalent for older Android users.

In the 25-34 and 35-44 age groups, Gmail was the third most used app with 80% and 77% respectively. Gmail is used by 70% of the 18-24 age bracket, with Google search taking the third spot at 77%. YouTube took the sixth spot in each demographic but young users are 13% more likely to access the video network from Android devices than the oldest demographic in the study.

Pandora Radio, Words With Friends and Angry Birds all made the list, with Pandora use higher in the youngest demographic and Angry Birds taking the seventh spot for the two older segments. QuickOffice ranked higher for the older users.

Take a look at the chart below. It is interesting to note how the 25-34 demographic is a bridge between the 18-24 and 35-44 groups. Pandora might be the best example, with less older users streaming music than the younger two but QuickOffice ranking higher.

There is one common denominator with all of these apps, as the same apps show up on each list. Most of them are featured heavily in the Android Market (except, of course, the Amazon Appstore). The fact of the matter is that the top 50 or so apps on the Android Market make up for the lion’s share of app usage. Nielsen released a study in August that shows that the top 50 apps make up 61% of usage. The top 10 make up 43% of usage.

The top apps also go to show that the battle to come for the time and attention of users. Facebook and Google are enemies after the same targets, with both companies focused on grabbing eyeballs to sell advertising against. This battle has been evolving on the Web for the last several years. The next several years will find the search giant and the social network taking the war to users’ pockets.

Unlike heavy Android users, most people do not have dozens of apps on their smartphones. What apps are missing from this list that most techies would think should make it? Spotify? Pulse? Netflix? Let us know what are your most used apps in the comments. （source:readwriteweb）