作者：Juuso

我已经发布了数篇关于社交平台（或者Facebook）游戏的博文，以下是我对社交游戏的8点个人看法：

farmville(from ibnlive.in.com)

1.首先，我认为游戏市场仍在不断扩大。Facebook这个平台将为游戏市场带来了更多新玩家，虽然我不确定这些玩家是否从可下载的休闲游戏领域转化而来，但确信这种情况迟早会发生。我相信Facebook是游戏界的一大福音，毕竟它扩展了整个市场规模。

2.话虽如此，我个人很讨厌99.8%的Facebook游戏，尤其是那些“战争”或“农场”题材的克隆游戏。用“讨厌”这个词未免苛严了些，但这些“垃圾”游戏真的让我不敢恭维。

3.虽然这样，但我还是认为这些游戏的开发者都是天才。他们做到了一些大型游戏公司无法做到的事情——获得可观利润。

4.当然，也许有人认为《FarmVille》这类不知所谓的游戏本质不过就是让人“重复性地点击鼠标”，但想想想看，《魔兽世界》中的“刷任务”机制对一些玩家来说，不也同样无趣得很吗？

5.至于“克隆游戏”，我认为这确实是个棘手的问题（游戏邦注：作者是一名独立开发者，他对克隆游戏甚为反感），但却对此无能为力。因为这种现象在各类游戏、各个平台上都不鲜见。

6.我认为“Zynga这类‘吸血公司’不过是在欺骗玩家”这种言论有失偏颇，而且多少带有点葡萄酸的意味。我认为十之八九发表这种言论的人是眼红Zynga等社交游戏公司取得的成就。虽然这些社交游戏公司确实曾有些不太好的做法，客服支持也不是很妙（游戏邦注：这里指的是一些年幼的孩子为购买虚拟货币而让家长信用卡超支的情况），但我确实觉得81%的社交游戏公司属于成功企业，而其他公司则不幸被划入失败者的行列。

7.Facebook可以提高病毒式传播的效能。每天都有成百上千万的用户在分享内容，这就是所谓的病毒式传播。如果这个平台上的游戏越多，Facebook游戏市场趋向饱和状态，病毒式传播的空间就越小。不管怎么说，向好友推荐举两三款好游戏的行为并不令人生厌，但没有人愿意与人分享250款不同的游戏。

8.还有一点就是，我从来不认为Facebook不可能出现好游戏。虽然这个平台目前的热门游戏都比较相似，也较缺乏创新性，但这并不意味着独立开发者不会在该平台大放异彩。（本文为游戏邦/gamerboom.com编译，拒绝任何不保留版权的转载，如需转载请联系：游戏邦）

8 Points About Facebook Games (Here’s What I Think of #socialgames)

I made a couple of blog posts about social platform (or Facebook) games, and I try to remove the trolling part in my message and just summarize some points that perhaps reflect what I’m thinking:

First of all, I think gaming market is expanding. Facebook as a platform will bring new players in the genre. Not sure if some leap from downloadable casual games territory (I’d presume they do), but this might happen. I believe FB is a good thing for games. It expands the market.

With that being said. I hate about 99.8% of facebook games: “[Insert something here] Wars” and “Farm [add something here]” clones. Well, hate is too strong word. Let’s say that I just consider these games to be utter piece of crap that I wouldn’t touch with a very long stick.

With that being said, I believe the makers of these games are pure geniuses. These guys have done something that major gaming companies struggle with: tons of donuts.

Sure, you can say that the Farmville whatnot games are “stupid repetitive mouse clicking” but hey, just look at what World of Warcraft is (according to some players). Does word “grinding” ring a bell?

And a word about “cloning games”. Yeh, that’s a bit sucky thing (especially as an indie I sort of dislike the clone wars)… but unfortunately there’s not much what I can do about it. Same phenomena can be seen pretty much in all genres and platforms.

I think the comments like “you bloodsuckers (=Zynga) are not playing farely, you are deceiving the players!” are partially (perhaps for the most part) just jealous talk. My bet is that 7 out of 10 of these talkers are just jealous that they didn’t invent this idea. Okay, Zynga has done bad deals (one could say they’ve been deceiving with ad partners in the past) and shown some bad customer support (I read about some kid who managed to make big credit card bills for the parents without their knowledge, perhaps legally Zynga was right… but morally?), which in my opinion is very unacceptable. Yeh, I think there’s some evilness in Zynga (and perhaps other companies)… but 81%-wise I think that these companies are being successful somewhere where others have failed.

FB can make things go viral. With hundreds of millions of users who have simple way of sharing things… that’s virality. Naturally there’s the risk that the more games there will be the more saturated the FB platform becomes, and the less there’s virality in games. After all, it’s easy to suggest 2-3 great games to friends, but you don’t want to share 250 different games with your buddies, right?

…and one more thing: I’ve never thought that there couldn’t be great games in Facebook at some point. Currently, I think many of the hit games are relatively similar (“snowball growing” games) and there’s quite little on the innovation side of things. But that doesn’t mean a witty indie couldn’t make something totally cool there. （source:gameproducer）