2）据Joystq报道，法国发行商Gameloft目前已有6000名员工，但还要再继续扩招新成员，并打算在美国新奥尔良设立新工作室。据该公司美国和拉美地区总经理Smair El Agili所称，公司计划在未来10年为这个新工作室招收150名成员，其业务范围包括手机、社交及掌机游戏开发等。
4）Somethin’Else工作室总经理Steve Ackerman在日前的爱丁堡互动大会上发言表示，苹果曾暗示他们对其iOS游戏《Papa Sangre》极有兴趣，并且有可能推广该游戏。
1）W3i Launches New Service For iOS Game Developers
Monetization and distribution network for app developers, W3i, is today announcing a program specifically for iOS Game Developers. The new service, now in beta, is simply being called “Games Platform,” the company says. And its goal will be to solve the challenges facing game developers such as server set-up, maintenance, security, storefronts and analytics.
The idea for the service was sparked by a number of interviews with mobile game developers, conducted by W3i over recent weeks. The most common headaches, especially for small-time or hobbyist developers, was dealing with the setup of the infrastructure needed to support their applications, the company found. Most developers would rather focus on actually developing their game – not server set up and maintenance.
In addition, the new service will also help freemium developers create and maintain a virtual goods storefront which is easily re-usable across multiple games. Plus, the included analytics service will detail the breakdown of revenue by item within this storefront, which is a feature several competing analytics services don’t currently offer.
W3i is now inviting interested developers to sign up for the beta service and give feedback. In return for testing the service, those developers will receive access at no charge. There will be a limited number of spots available during the beta period. No official public launch date or pricing information has been announced at this time.（source:techcrunch）
2）Gameloft to open a studio in New Orleans
by Jon Jordan
It’s already got around 6,000 staff, and studios all over the world, but French mobile publisher Gameloft is looking to staff up still further.
According to Joystiq, it’s taking advantage of generous local tax incentives and opening a new office in New Orleans.
“We expect to employ an approximate 150 people in our New Orleans studio over the course of the next 10 years,” Gameloft’s Samir El Agili, GM for the US and Latin America told the website.
The studio will handle development across digital platforms including downloadable games for mobile, social and consoles.
Let’s hope there’s no repeat of the infamous complaints from its New Zealand studio. （source:pocketgamer）
3）Android Tablets Begin Chipping Away at iPad’s Dominance、
By John Paul Titlow
Tablet computers running Android have collectively begun to challenge the dominance of Apple’s iPad, stealing 20% of the iPad’s market share in the last year, according to ABI Research.
While no individual tablet, be it the Motorola Xoom or Samsung Galaxy Tab, comes close to challenging the iPad directly, all Android-based tablets combined are gaining fast on Apple’s ever-popular offering.
As of May, the iPad boasted dominance of 82% of the tablet market. As new Android tablets make their way onto the market, they’re slowly chipping away at that number.
Still, it may be awhile before Android stands a chance of overtaking iOS as the top tablet operating system, as it just did in the smartphone space. The iPad is expected by most analysts to remain dominant for years to come, with Gartner predicting it remain dominant until at least 2015. By that point, Android is expected to have captured 38.6% of the tablet market.
Android’s tablet market share will likely continue to grow as new devices are released and as Google prepares to launch the next version of the OS, code-named Ice Cream Sandwich, which will finally merge the smartphone and tablet versions of the operating system, allowing for a more consistent experience across devices. The fragmentation of the Android operating system has been one of the reasons consumers have not embraced it, something that Ice Cream Sandwich may change.
Whether or not it ever overtakes Apple’s iPad has yet to be seen. If the analysts are to be believed, the Apple is safe for at least a few more years. （source:readwriteweb）
4）Papa Sangre studio Somethin’ Else claims Apple encouraged it to boost launch price
by Keith Andrew
The question of how much a game should cost is prevelant in the digital age: with no actual physical goods to take hold of, should a title’s RRP relate to man hours and resources, or should it indicate quality?
Apple’s view leans towards the latter, it would appear, with Papa Sangre studio Somethin’ Else claiming the giant encouraged it to adopt a premium price point for the game’s debut on the App Store.
The price is wrong
Speaking during the Edinburgh Interactive conference, Somethin’ Else MD Steve Ackerman told attendees Apple hinted pre-release it was interested in pushing the title, urging the studio not to undervalue the game’s worth.
“Obviously Apple doesn’t promise anything in terms of promoting games, but before the release of Papa Sangre they said they were very interested in the game, and that they might promote it,” said Ackerman.
“They asked us how much we were going to sell it for, and we said maybe £1.99. They said ‘you must be joking, this is a premium app, this is worth more than the price of coffee’.”
Even before the advent of freemium, low game prices on the App Store were a sticking point for many, some alleging 99c releases have the potential to undermine the $60 console market.
Ackerman’s view, however, is that consumers will pay for quality regardless of format, suggesting he regards the £3.99/$5 price point that the studio eventually went with has been successful.
To date, Papa Sangre has notched up downloads of 50,000.（source:pocketgamer）
5）Cloud Streaming Service OnLive Expands To The UK
by Tom Curtis
While it has previously only been available in North America, cloud streaming company OnLive announced that it will expand its service to the UK starting September 22.
The company says that the service will launch will over 100 titles that users can stream to HDTV, PC, Mac, iPad, and Android Tablets. OnLive also includes features such as integrated voice chat and online spectating.
OnLive in the UK will also be integrated with the North American service, meaning OnLive’s voice chat, spectating mode, and online multiplayer will work across both regions.
As previously announced, OnLive is collaborating with telecom firm BT for the service’s UK launch, and the company says it will announce more details about this partnership at a later date.
Earlier this year, OnLive added a number of new social features, as well as support for iPad and Android tablets.
In July, the company revealed plans for a cloud-based web browser, due to release later this summer. （source:gamasutra）