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每日观察:关注HTML5社交游戏及苹果iOS平台(4.18)

发布时间:2011-04-18 15:40:28 Tags:,,,

1)新款度假村模拟游戏《Resortico》最近宣布即将登陆Facebook平台,该游戏创建于HTML5技术,支持玩家在无需下载应用的情况下,在台式电脑、上网本和iPad平台体验游戏。但目前为止,该游戏的Facebook页面仍只显示游戏即将上线的广告条幅,称玩家在游戏中将可收获椰子、建设小屋以及一系列的度假村建筑。玩家可以移动游戏道具,并向好友发送礼物进行互动,以及购买“Shell”这种虚拟货币。

HTML5是一项快速发展的游戏开发技术,可将玩家从传统的游戏平台解放出来,支持他们随时随地体验游戏。有人认为假如《Restortico》能够获得成功,相信Zynga等大型开发商也会紧随这一步伐,向iPad用户推出一系列无需下载安装应用的游戏。

html5-logo

html5-logo

2)据一项英国游戏玩家调查结果显示,2800万英国网民是休闲游戏玩家,这一比例占全英国网民的67%;有2000万用户使用手机玩游戏;这些用户登陆Facebook的时间中有40%用于玩社交游戏;19%的玩家宣称自己对社交游戏很上瘾。

Utalk市场调查数据表明,23%的玩家更愿意购买在社交游戏中进行广告赞助的产品;18%玩家自称会点击社交游戏中的广告获取奖励。游戏开发商Wild Tangent的调查则显示,社交游戏玩家的平均年龄是35岁,而且大多为女性。

市场调研公司Park Associates的数据称Facebook游戏营收将从去年的10亿美元,增长至2015年的50亿美元。

John_Carmack

John_Carmack

3)id Software联合创始人约翰·卡马克(John Carmack)最近再次公开表示,苹果iOS仍然是目前最适合开发手机游戏的平台(游戏邦注:卡马克在去年的QuakeCon大会上已发表过类似的言论),理由仍然与去年一样:Android平台在硬件和软件方面仍存在严重的分裂性问题。除此之外,他还称为iOS平台开发游戏“很有趣”,仍现在仍在不断评估这两个手机平台的发展潜力。(本文为游戏邦/gamerboom.com编译,转载请注明来源:游戏邦)

1)Build the resort of your dreams in Resortico, an HTML5 game coming soon to Facebook

The people behind Resortico, a new resort-building simulation game on Facebook, are happy to announce that not only is there game almost ready for launch, but that since the game is fully built in HTML5, you won’t just be restricted to playing the game on your desktop computer or netbook. The game’s HTML5 support means you’ll be able to play the game anywhere, even on an iPad, without having to download an app specifically built for iOS (think FarmVille on iPhone for a comparison).

So far, the game’s Facebook page only has the above teaser trailer, showing us that we’ll be able to harvest palm trees (presumably for coconuts), and will be able to built huts, a lobster shack, a set of buildings that appear to be outhouses, and so on. You’ll be able to move items on the fly, send items and otherwise interact with your friends, and purchase a premium currency which looks to be called “Shells.”

It will definitely be interesting to see how Resortico takes off (or doesn’t) once it launches. HTML5 is one of the fastest growing, and most exciting things in game development, in my humble opinion, as it allows players true freedom from traditional gameplay methods, allowing us to play our games whenever, and wherever we want. Who knows, if Resortico is a smashing success, maybe big players like Zynga will follow suit, allowing us to play future games on our iPads without the need for an app. Oh what a great day that will be.(source:games) 

2)28 Million UK Internet Users are Casual Gamers (and other social gaming stats)

Not sure about the value of social gaming for your brand or business? Check out these interesting stats and facts…

According to the UK National Gamers Survey:

28 million UK internet users are casual gamers – amounting to 67% of all internet users.

20 million of those use their mobile handsets to play games on

More than 40% of time spent on Facebook is spent on playing social games. 19% of game players even claim they are “addicted” to social games.

According to Utalk marketing:

23% of gamers say they are more likely to buy a brand that has sponsored or advertised on a social game

18% said they would click on an ad to gain a reward

According to game developers Wild Tangent:

The median age for social gamers is 35, and they are mostly female

According to market research company Park Associates:

Facebook embedded games alone will rise from $1bn last year to £5bn by 2015(source: business2community) 

3)John Carmack: iOS Still Better Than Android For Mobile Game Development

John Carmack, the id Software co-founder who essentially created the modern first-person shooter genre from scratch, has once again said that the iOS platform is the best mobile platform out there when it comes to game development. He said as much last year at QuakeCon, but here we are one year later and iOS is still king. Sorry, Fandroids.

The reasons for the superiority are largely the same as they were last year: Android is far too fragmented to develop for, both from a hardware and software point of view. How many Android devices out there still don’t have Froyo? Mine doesn’t! (It’s the Samsung Fascinate on Verizon Wireless, by the way.) And how many different hardware configurations are there between the various HTC,

Motorola, Samsung, etc. devices?

Compare that to iOS. An iPhone is an iPhone and an iPad is an iPad. (Nothing stops developers from saying “you need an iPhone 4 or higher to run this.”) Plus, Carmack says developing for iOS is just “fun.” Can’t beat having fun, can you?

Carmack also says that he’s still constantly evaluating both mobile platforms, so, if for whatever reason, things change, well, he’ll be there.(source:crunchgear


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