尽管RPG和棒球类游戏已成为韩国手机游戏发行商Com2uS的核心优势，但他们仍希望推出更多游戏种类，提供更休闲的游戏体验，《Slice It!》就是他们的创新尝试，该游戏自2010年8月发布以来，在iOS平台的付费下载量已达120万次，其简化版本的下载量也达到了330万次。

但最令人瞩目的却是它在Android平台的表现，该游戏免费版本在2010年底登陆GetJar和Android Market后，至今下载量已达550万次，这款游戏也因此实现了1000万次的总下载量。

Com2uS美国工作室总经理Don Lim在最近的媒体采访中介绍了公司在Android平台的业务发展计划，以下是游戏邦编译的访谈内容：

slice-it-screenshot

是为否为Android版本的《Slice It》比iOS版本更受欢迎而感到意外？

实际上，这种结果已在我们的预料之中。免费的Android版本是一款含内置广告的完整版游戏，所以我们当时就认为Android版的免费下载量会比iOS的简化版更高。

你认为Android会成为一个有利于创造收益的平台吗？

Android平台的免费市场规模很庞大，因为Android用户已经习惯下载免费内容。我们现在正尝试推出相关营收解决方案，想先看看Android用户会有什么反应。很显然，这个平台正逐渐转变为一个通过“免费模式”创收的市场，我们从Android API添加了应用内置计费系统就可以看出这一点。

我认为更重要的是，我们在设计游戏之初就得为用户提供不同的付费选项。我觉得将Android用户的游戏习惯与一般的iOS用户进行对比后，这两者之间会出现很有趣的差别。

但是总体来说，我们最重视的是为用户创造乐趣，然后再观察他们会选择哪种方式为游戏买单。我们将根据自己的经验和今后推出的游戏，考察Android用户的游戏体验和消费习惯。

你们已经在Android版游戏中植入了内置付费功能，今后你们推出的所有Android游戏都会采用这种运营模式吗？

Com2uS拥有丰富的含虚拟商品的游戏设计经验，自2006年发行《Minigame Paradise》以来，我们在韩国推出的游戏就一直采用虚拟商品交易模式。

在我们看来，将来大多数游戏（手机或其他平台游戏）都会植入虚拟商品，这种模式可以为游戏增值，所以我们将来的Android游戏也还是会通过这种渠道进行创收。

你们的Android游戏为什么不投放到亚马逊Appstore呢？

亚马逊拥有强大的在线零售服务实力，所以它的Appstore应该也会在Android生态圈中扮演重要角色。这个新应用商店看起来很不错，它的产品推荐和推广功能对开发者来说也十分理想，而且《愤怒的小鸟:里约》（ Angry Birds Rio）的Android版本也在这里独家发售，所以我们很看好它的发展前景。

但我们认为，现在最有影响力的Android应用商店当属谷歌的Android Market。Com2uS在2011年推出了31款游戏，我们现在的计划是专注于谷歌Android Market，等到亚马逊Appstore发展更为成熟后再做其他打算。（本文为游戏邦/gamerboom.com编译，转载请注明来源：游戏邦）

Following 5.5 million downloads of Slice It!, Com2uS’ Don Lim says Android is becoming a ‘free plus’ market

Despite its successful core portfolio of RPGs and baseball games, Korean mobile publisher Com2uS is looking to expand into new genres and more casual types of gameplay.

The first example of this strategy is Slice It!, which since its release in August 2010 has gone onto sell 1.2 million units on iOS, doing another 3.3 million of the lite version.

Equally impressive however has been the game’s performance on Android.

Since its release on GetJar and the Android Market at the end of 2010 – only available as a free version – it’s done a further 5.5 million downloads, bringing its total to 10 million.

We caught up with Don Lim, general manager of Com2uS’ USA office, to find out more about the company’s future strategy for Android.

PocketGamer: Are you surprised the Android version of Slice It! has been more popular on Android than iOS?

Don Lim: Actually, this was inline with what we hoped. The free version for the Android is a full version with in-game ads, so we were expecting Android free downloads might be higher than the lite version on iOS.

Do you think Android is becoming a good platform for monetisation?

The free market on Android is huge as Android users are already familiar with free content. Now we’re playing around with monetisation, to see how Android users respond. Clearly, the market is moving to a ‘free plus’ monetisation market; something we’ve seen with the addition of in-app billing to Android’s API.

What’s more important is designing games that provide different ways to monetise that give users various options. It will be interesting to see to see how Android users play, compared to the iOS  average user, and if there are any differences.

But, above all, we want to deliver fun to users, and see in what ways they will pay for games in this market. We’re using our experience and our next releases to see how Android users play.

You’ve been quick to support the launch of IAP on Android. Do you expect to use this for all your Android releases now?

Com2uS has a long history of designing games with virtual goods. Our games in South Korea have been using in-app virtual goods since 2006, with the launch of Minigame Paradise.

Our thinking is that most games in the future (mobile and otherwise) will have in-app virtual goods, which bring added value to the game, so we will continue this approach for Android releases.

Why haven’t you used the Amazon Appstore for Android yet?

As Amazon has great knowledge of online retail, it seems like its Appstore will play a huge role in the Android ecosystem. The store front looks good and the recommendations and promotions seem promising for developers. And with games such as Angry Birds Rio being offered for free, we’re excited to watch its growth.

Yet the most significant Android market as of now is Google’s Android Market. Com2uS is releasing 31 games in 2011 and our plans currently are to concentrate on the Google Android market, and wait for the Amazon Appstore to mature a bit more.（source:pocketgamer）