谷歌旗下的移动广告平台AdMob日前宣布，AdMob现在每天的广告请求达到20亿次，是被谷歌收购前的四倍，比三年前翻了30倍。

据游戏邦了解，比起移动搜索广告，AdMob的广告赞助营收并不十分可观，但它在九个国家中的每月广告请求也超过了10亿次。

AdMob's traffic growth by region

亚洲是Android平台称霸的市场，也因此成为AdMob广告请求增长最强劲的地区。据游戏邦所知，AdMob在亚洲地区的广告请求增长了5倍，在西欧国家也增长了4倍。单独用户的Android、iOS平台总共为AdMob创造了1亿次的广告请求，几乎是6个月前的2倍。

不过，AdMob并没有公布具体的填充率和CPM数据，所以现在仍然无法判断它比2009年增加了多少利润。（本文为游戏邦/gamerboom.com编译，转载请注明来源：游戏邦）

AdMob’s Ad Requests Quadruple in One Year to 2 Billion Per Day

AdMob, the mobile advertising network Google acquired more than a year ago, reported that it’s now seeing 2 billion ad requests per day. That’s up fourfold from a year ago and 30 times what it was three years ago.

Although we hear that AdMob’s advertising revenue pales in comparison to mobile search ad revenue, the unit says its seeing strong growth internationally with nine countries making more than 1 billion requests a month.

Asia, which is seeing a “Cambrian explosion” of Android devices, is AdMob’s fastest-growing region. Requests are up more than five-fold from there, while they’re up more than fourfold from Western Europe. The number of unique Android and iOS devices making requests has also nearly doubled over the last six months to 100 million.

AdMob did not release statistics on fill rates or CPMs so it’s hard to say how much more profitable the unit is compared to a year ago.（source:insidemobileapps）