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每日观察:关注迪士尼游戏部门裁员等消息(3.7)

发布时间:2014-03-07 11:09:57 Tags:,,

1)据pocketgamer报道,迪士尼旗下的游戏部门日前裁员将近700人,占迪士尼全球游戏员工的26%左右,此举表示该公司打算合并其成功的手机游戏部门以及不甚景气的社交游戏业务。

除此之外,迪士尼还打算缩小内部游戏开发业务,更倾重于授权合作项目。

Mickey Sad(from thelemonssisters.com)

Mickey Sad(from thelemonssisters.com)

2)据pocketgamerr报道,DevSisters开发的《Cookie Run for Kakao》在韩国Kakao游戏平台大获成功之后,在日本手机社交游戏平台LINE上仅历时30天就实现了1000万次下载量。

LINE指出该游戏在其平台的柬埔寨、香港、印度尼西亚、日本、老挝、澳门、新加坡、台湾和泰国市场下载量榜单均位列第一。

line-cookie-run(from pocketgamer)

line-cookie-run(from pocketgamer)

数据显示,该游戏有80%的下载量来自非日本地区。

3)据gamasutra报道,Fireproof Games联合创始人Barry Meade日前表示,恐怖冒险游戏《The Room》在不到2年时间中已在移动平台实现540万次付费下载量。

其中《The Room 2》自2013年12月来已实现120万次销量(游戏邦注:其Android版本上个月才刚发布)。

the-room-2(from arcadesushi.com)

the-room-2(from arcadesushi.com)

《The Room》及其续作目前在iOS售价为99美分,而《The Room 2》目前在Google Play售价仍是2.99美元。

值得注意的是,《The Room》曾被苹果评选为2012年度游戏,并获得了2013年GDC最佳掌上/手机游戏精选奖。

4)移动发行商Tapjoy最近调查结果发现,Tapjoy有71%用户年龄超过25岁,每周平均至少玩3小时的游戏,65%受访者不认为自己是“游戏玩家”。

该调查还发现,这些用户平均家庭年收入超过5万美元,其中有半数人喜欢一边玩游戏一边看电视。数据还指出,更年长更富有的用户为手机游戏付费的比例更高。

mobile-games(from leiphone)

mobile-games(from leiphone)

5)据venturebeat报道,芬兰赫尔辛基初创公司Next Games日前赢得了制作新款《行尸走肉》手机游戏的授权,预计在今年向粉丝推出这款基于热门美剧的手机游戏。除此之外,由Telltale Games制作的《行尸走肉》PC冒险游戏仍将持续开发(它也推出了iOS版本)。

The-Walking-Dead(from sciencefiction.com)

The-Walking-Dead(from sciencefiction.com)

Next Games成立于2013年,其成员包括来自Rovio、Supercell和迪士尼的设计元老,专注于免费模式、故事型的手机游戏领域。(本文为游戏邦/gamerboom.com编译,拒绝任何不保留版权的转载,如需转载请联系:游戏邦

1)Layoffs in the house of the mouse: 700 let go from Disney’s gaming and internet division

by Matthew Diener

Disney has cut roughly 700 employees from its struggling gaming and internet division, leading to a major change in philosophy and focus.

The layoffs, which amount to roughly 26 percent of Disney’s global staff, came as the company sought to combine its successful mobile games division with its struggling social games.

Unsurprisingly, Disney also decided to scale back the in-house development of games and will rely more heavily on licensing moving forward.

Not a fairy tale ending

James A. Pitaro – the president of Disney Interactive – viewed the move as a necessary strategy and stressed that Disney would lean on mobile to help buttress its games division moving forward.

“We’re not exiting any businesses, and we will pursue licensing partnerships in which we retain a lot of creative input,” Mr. Pitaro said. “But this is a doubling down on mobile and an effort to focus much more intently on a core set of priorities.”

“These are large-scale changes as we focus not just on getting to profitability but sustained profitability and scalability,” Pitaro concluded.

Despite the rocky performance of Disney Interactive over the past few years – including its $563 million acquisition of Playdom in 2010 – the sector finally turned a profit in the last two quarters thanks in part to the breakout success of Disney Infinity and its thriving Japanese mobile games market.(source:pocketgamer

2)LINE Cookie Run cooks up 10 million downloads in 30 days

by Jon Jordan

Having found massive success in Korea on the Kakao games platform, DevSisters has repeated the trick in Japan.

It’s released a version of its 10 million-downloaded Cookie Run for Kakao for Japanese mobile social platform LINE, once again gaining 10 million downloads across iOS and Android – this time within 30 days.

Keep on running

LINE has pointed out that the game has been the #1 downloaded game in Cambodia, Hong Kong, Indonesia, Japan, Laos, Macao, Singapore, Taiwan, and Thailand.

Indeed – keen to demonstrate its regional reach – it’s revealed that 80 percent of downloads have occured outside of Japan.

To celebrate the milestone, players will receive a special item for logging in and playing every day from 5 to 11 March.(source:pocketgamer

3)Premium-priced mobile series The Room blows past 5 million units

By Christian Nutt

Newsbrief: Premium games don’t sell on mobile? Tell that to Barry Meade, co-founder of Fireproof Games. In less than two years, his studio’s The Room horror adventure franchise has racked up 5.4 million sales total.

Today, he tweeted that figure, alongside news that The Room 2 alone has racked up 1.2 million sales since December — this despite the fact that the Android version of the game launched just last month.

The Room and its sequel are currently both 99 cents on iOS; The Room 2 is still launch-priced at $2.99 on Google Play.

In his tweets, Meade spoke about his studio’s success in the face of much of the conventional wisdom about the mobile space. His attitude stems in part, no doubt, from the background of Fireproof’s co-founders, who met while working at console development studio Criterion Games.

It’s also notable that the original The Room was selected as Apple’s Game of the Year for 2012 and also won the 2013 Game Developers Choice award for best handheld/mobile game, showing that Meade’s professional peers appreciate his attitude, and his game, too. (source:gamasutra

4)Mobile publisher finds its gamers are older, make more than $50K, and play while watching TV

Jeffrey Grubb

Gamers live in their parents’ basement and are covered in Cheetos, but they also live in the master bedroom and like to play while watching NCIS.

Mobile publisher Tapjoy, which has a network of over 450 million consumers, recently ran a survey to learn more about its audience. The company found that 71 percent are older than 25, that they play games for at least three hours a week on average, and that 65 percent do not consider themselves “gamers.” The non-scientific study also found that they have an average household income of over $50,000 and that half enjoy playing while the TV is on. The data potentially suggests that older and affluent people make up a significant portion of the audience spending $16 billion on mobile games.

Of course, Tapjoy is hoping that marketers and advertisers will see this information and will want to place ads in mobile games to reach that audience. While the biggest titles on the iOS and Android markets generate their revenue from in-app purchases, many free games also make money from advertisement placements. Tapjoy is one of the main ad networks for mobile games.(source:venturebeat

5)The Walking Dead’s next iOS game will shuffle out of Finnish startup Next Games

Dean Takahashi

Helsinki startup Next Games has won a deal to make a new The Walking Dead mobile game based on the popular television series.

Next Games and the AMC cable network announced that the Finnish game company is developing an iOS release that will cater to the series’ fans. The show is the No. 1 television program among adults ages 18 to 49 in the U.S. Telltale Games continues to work separately on its highly acclaimed PC adventure game, which is on iOS as well.

Founded last year by design veterans from Rovio, Supercell, and Disney, Next Games has assembled a team focused on free-to-play, narrative-driven mobile games.

“We chose to team up with Next Games because of their outstanding creative and technical talent as well as a willingness to reimagine the unique and compelling world of The Walking Dead, which has built a significant and passionate global fan community,” said Charlie Collier, the president of AMC, in a statement. “We’re thrilled to be part of this next wave of games innovation and participating in a project that — like the show itself — is in service of the fans.”

The iOS game is scheduled to debut in 2014. Both AMC and Next Games will jointly market it to coincide with the launch of the fifth season of the TV show.(source:venturebeat


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