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从GameIS 2013看以色列游戏行业5大趋势

发布时间:2013-12-24 13:48:37 Tags:,,

作者:Ziv Kitaro

上周在以色列拉马特甘市举办的GameIS 2013大会已经成为该国的标志性会议之一,虽然成立仅2年,但会议演讲者超过40人其中包括Richard A.Bartle(现代MMO游戏之父)以及Marchin Iwinski(CDProjekt公司CEO)等资深业内人士。

1.以色列的重要性

以色列正迅速成长为游戏行业不容小觑的力量。

Plarium业务开发主管Leonard Frankel在大会开幕式致辞,阐述了以色列门游戏行业的总体和特殊情况。

其中的要点包括:英特尔收购了Omek Interactive(尤其是后者的动作技术),苹果收购PrimeSense(Xbox的Kinect技术背后的开发公司),以及当地公司Tabtale成为iPad平台排名第七的顶级发行商。

Frankel自然也提到了Plarium自己的游戏《Soldiers Inc.》——这是以色列最贵的游戏之一,以及《Super Splatters》(首款进军Steam平台的以色列游戏),当然还有Facebook所宣布的年度10大热门游戏中,有3款来自以色列公司。

至于未来趋势,Frankel仅简单地表示2014年将是一个“传奇”。

2.以色列正在成为会议中心

尽管GameIS大会吸引了700多名与会者,但这并非今年该地区唯一的行业大会。

GameIS创立者之一Elad Goldstein指出,2013年以色列展开了25个大会,2014年Global Game Jam活动将在以色列四个城市展开,其中两个在特拉维夫,一个在耶路撒冷,另一个在阿什克伦。

Global Game Jam 2014活动的参与团队将开发与大屠杀这一题材有关的游戏,该项目由游戏开发者和游戏设计教育者Dudi Peles和Ziv Kitaro主导。

英特尔、谷歌和其他主流公司2013年也在以色列举办了相关活动和会议,种种迹象进一步表明该国在游戏开发界的影响力逐步上升。

3.《雷曼传奇》在以色列受到欢迎

在当天晚上GameIS首先颁发了其第六届年度大奖,《雷曼传奇》击败《生化奇兵无限》以及新《古墓丽影》等热作,摘得最佳国际游戏大奖。

Rayman Legends(from gamespot.com)

Rayman Legends(from gamespot.com)

其他赢家包括益智游戏《NeonBall》(最佳网络&PC游戏),针对耶路撒冷Midgal David博物馆开发的游戏《iResearcher》(最佳冒险游戏),《Animals Flip and Mix》(最佳儿童游戏),《Wake the Cat》(最佳独立平板电脑游戏),《Piano Mania》(最佳开发公司平板电脑游戏)。

Richard A.Bartle则因对MMO游戏和《虚拟世界》的贡献而获得“半生成就奖”(游戏邦注:这一奖项衍生于终身成就奖,颁奖对象是仍然在为行业做贡献的人物)。

4.以色列开发者拥护Ouya

今年有76款来自210名不同开发者的游戏角逐GamesIS大奖。其中多数游戏来自Android平台(占比24%),以及网络游戏(22.3%),苹果游戏(15.8%),网页游戏(14.5%)。

值得注意的是,有2.6%是针对Windows 8和Ouya开发的游戏。

此外,诺基亚还透露Windows Phone在以色列颇受青睐,《The Mossad》这款增强现实游戏就是以当地公司GreenShpits所开发的一项神秘服务而命名。

5.社交游戏也许要走向末路

Richard Bartle(from pocketgamer)

Richard Bartle(from pocketgamer)

Richard A.Bartle在演讲中指出,社交游戏越来越不社交了。

他用30分钟指出了当今社交游戏的主要问题,指出玩家终会发现许多社交游戏所采用的重复性机制并非玩法这一现实。

“你无法在社交游戏中获胜,你也不会在其中输掉游戏……你的朋友只是你利用的资源而非玩伴。”

所以社交游戏走向末路了吗?Bartle称现在有成百上千万并不认为自己是“玩家”的用户已经开始认识到游戏的定义,以及自己喜欢哪类游戏。

这意味着,在未来数年,这批“玩家”将渴求更多游戏,从而扩大这一领域的用户基础。(本文为游戏邦/gamerboom.com编译,拒绝任何不保留版权的转载,如需转载请联系:游戏邦

Rayman beats out BioShock, Nokia takes on Mossad, and are social games doomed? 5 things we learned at GameIS 2013

by Ziv Kitaro

Last week, Israel played host to its largest games convention to date, with the annual GameIS Conference in Ramat Gan now serving as the nation’s staple event.

With over 40 speakers – including Professor Richard A. Bartle (the father of modern massive multiplayer online games) and Marcin Iwinski (CEO of CDProjekt) – across six difference sessions ranging from creative to business, GameIS already feels like a mature, international conference – and it only took its organisers two years to get here.

For those of you unable to make the trip to Israel to sample it for yourself, here are our takeaways from 2013′s GameIS, complete with predictions as to what 2014 has in store for Israel and beyond.

Israel is on the map

From a country that, traditionally speaking, has had little to offer to the world of games, Israel is rapidly becoming a force to be reckoned with.

Leonard Frankel – head of business development at Plarium, one of the top game design in Israel with top selling titles around the world – delivered the event’s opening keynote, giving a review of game industry in general and specifically in Israel.

The highlights? Intel acquisition of Omek Interactive (and more specifically, its motion technology), Apple’s takeover of PrimeSense (the company that created the original technology behind Xbox’s Kinect), and local outfit Tabtale becoming the seventh top publisher on the iPad (according to App Annie).

Naturally, Frankel also took time out to mention Plarium’s own game – Soldiers Inc.- which marked the launch of the most expensive game in Israel, as well as Super Splatters serving as the first Israeli game on Steam and, finally, Facebook’s own declaration of the fact that three out of 10 top games on the social network site come from Israel.

The future? Frankel brought his keynote to a close by promising that 2014 is going to be “legen…dary”.

Israel is becoming conference central

While GameIS conference drew in a record of 700 attendees, it was by no mean the only event in the region this year.

One of GameIS’ founders and active member Elad Goldstein – or Goldy as he is better known – was keen to detail the other shebangs Israel played hos to in 2013: a total of 25 events took place across the country, including the Global Game Jam that, in 2014, will hit four cities across Israel – two hubs in Tel Aviv, one in Jerusalem and one is Ashkelon.

GGJ 2014 will also see some teams working on games about the Holocaust, a project led by Dudi Peles and Ziv Kitaro. Both are game developers and educators in the field of game design.

The likes of Intel, Google and under other major firms have also hosted hackathons across Israel in 2013, further signifying the country’s growing prominence in the world of game dev.

Raymen Legends is huge in Israel

In the evening, just before the main talks, GameIS conducted its sixth annual award ceremony.

One of the top honour, The Golden Psilon for best international game, went to Rayman Legends, which beat out the likes of BioShock Infinite, and the New Tomb Raider.

Yael Hakshurian, another well known figure in the local industry who runs a unique game design program in one of Israel’s schools for the gifted, came on stage to hand out the Psilon for best local developers.

The winners? NeonBall (a puzzle game) won the web and PC game category, iResearcher (a game developed for the Midgal David museum in Jerusalem) won the advergame category, Animals Flip and Mix won the kids game category, Wake the Cat won the indie tablet games category, while Piano Mania won the the tablet games category for companies.

FatHead came out on top in the student project category, while best indie game went to The Cave of Lights. The Special Achievement award – handed out by GameIS to the game organisers believe, appropriately, has a ‘special’ quality – was won by Angry Jew.

Lastly, the Half-Life award – a word play on the idea of a lifetime achievement handed out to people still working in the industry rather than a specific reference to Valve’s classic – was awarded to Richard A. Bartle for his work on MMOs and Virtual Worlds.

Shock horror, Israeli developers like Ouya

In all, 76 games were submitted to this year’s GameIS awards, representing 210 different developers. The most subscribed categories were those relating to games on Android (24 percent) and online games (22.3 percent), with Apple (15.8 percent) and browser games being (14.5 percent) following closely behind.

Arguably of more interest, however, was the fact that 2.6 percent of the submitted games were developed for Windows 8 and Ouya.

What’s more, Nokia also revealed that Windows Phone is gaining traction in Israel, with an augmented reality game for the platform – The Mossad – named after the Israeli secret service and developed by local outfit GreenShpits.

Social games are doomed…maybe

In his keynote speech, Professor Richard A. Bartle discussed the idea that social games are increasingly unsocial.

For 30 minutes, Bartle broke down the main problems social games face today, pointing out that there will come a point when gamers come to realise that the repetitive mechanisms many of these titles employ isn’t gameplay.

“You can’t win in social games, you can’t lose in them… Your friends are resources you harvest not people you play with” he said.

So is it all doom and gloom? On the contrary. According to Bartle, at the moment we are watching millions of people who don’t see themselves as ‘gamers’ voluntarily learning what games are and what types of games they might like.

This means that, within a few years, those same ‘gamers’ will be hungry for more games, expanding the sector’s audience.(source:pocketgamer


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