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分析称泰国有可能成为facebook在亚洲新的大市场

发布时间:2010-10-22 14:27:43 Tags:,

据inside facebook网站的报道,在facebook的全球用户增长中,泰国在过去一年的用户增长率高居全球第三。从去年9月到现在已经净增320.5%,根据check facebook的监测,用户总数据目前已经达到了575万之多。(对于游戏开发者来讲开发泰语版游戏是不是已经有了用户基础?)

Facebook-Audience-Growth-Southeast-Asia

Facebook-Audience-Growth-Southeast-Asia

今年早些时候HI5对外宣称他们的泰国用户突破了600万,只是按照现在这种趋势,HI5在泰国的领先地位将很快被facebook超越。

和马拉西亚一样,泰国的facebook用户也是在今年才开始狂飙突进的。但是临近的柬埔寨以及越南并没有发生类似的事情,因为政见因素,这些国家的社交用户并不多。

据inside facebook gold的数据,在过去的12个月facebook用户在亚洲的增长情况,泰国增长率超过300%,中国台湾地区增长略超过100%,新加坡和中国香港地区也有将近50%的增长。

目前泰国总人口为6600万,互联网普及率为26.3%。(本文由游戏邦/gamerboom.com编译)

Long considered a bastion of the fading social networking site Hi5, Thailand appears to be on its way over to the camp of Facebook.

Among all countries listed in our monthly Global Monitor report, Thailand has the third highest 12-month growth rate, growing 320.5 percent since last September for a total of 5.4 million Facebook users at the beginning of October. Earlier this year, Hi5 reportedly had six million Thai users. At its current growth rate, Facebook will exceed Hi5 in Thailand by the beginning of next year, if not sooner.

Like other countries with an exploding Facebook presence, the social network has gotten attention from the local press, and citations for helping users even in remote areas to connect.

Most of Thailand’s growth occurred at the beginning of this year, trailing neighbors like Malaysia. Other nearby countries like Cambodia and Vietnam, however, have yet to follow for social and political reasons — Vietnam, for instance, blocked Facebook and, more recently, launched a government-owned social network, go.vn.

Having a more open government and society than some of its neighbors certainly helps drive Thai growth on Facebook, which is beginning to resemble more liberal, if also more distant, areas like Hong Kong(china) and Taiwan(china), whose growth has stabilized over the past months. Facebook’s high growth rates in the Thai market indicate that the site is still near the beginning of its upswing in that country.

These countries tend to have high internet usage rates, which translates on to high market penetration rates for Facebook.

Thailand’s internet penetration is only 26.3 percent, which means that about 30 percent of its internet users are already online. The country has a total population of 66 million people.(source:inside facebook)


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