2）据The Verge报道，继宣布裁员520人之后，Zynga日前又传出关闭《Draw Something》开发商OMGPOP工作室的消息。
Zynga在15个月之前斥资1.8亿美元收购OMGPOP，该工作室最初名为iminlikewithyou，是一家社交游戏门户网站，在推出《Draw Something》这一热作之前，他们还曾制作《Hover Kart》和《Missile Command》等热门游戏。
今年3月，美国电视主持人Ryan Seacrest透露Zynga将推出《Draw Something 2》，但在这款游戏面世之前，Zynga纽约工作室总经理兼OMGPOP首席执行官Dan Porter就已辞职离开Zynga.
据AppData数据显示，《Draw Something 2》（免费版本）表现并不理想，目前已经跌出iPhone免费应用榜单前100名，其付费版本（2.99美元）也落在iPhone付费应用榜单前50名之后。
4）据Mobile Magazine报道，uSwitch最近报告称iPhone 5仍是5月份英国最受欢迎的智能手机，该设备在即时搜索、预订和销量上均位居前列。
1）Global games market will reach $70.4 billion in 2013 – Report
By Kris Ligman
Market analyst group Newzoo projects global game revenues to reach $70.4 billion in 2013, reflecting a six percent year-on-year increase. Of particular interest, the report highlights Latin
American and Asian-Pacific regions as top growth sectors, with each expected to grow by 11 percent this year.
While the Latin American market is expected to remain small overall ($3 billion in the coming year), Asia-Pacific is expected to reach 477 million players and total revenues of $25.1 billion in 2013, exceeding projected North American revenues ($22.8 billion).
Market projections for 2013:
•North America: 192 million players
◦$22.8 billion in revenue
◦2 percent year-on-year market growth
•Europe, Middle-East and Africa: 446 million players
◦$19.5 billion in revenue
◦4 percent year-on-year market growth
•Asia-Pacific: 477 million players
◦$25.1 billion in revenue
◦11 percent year-on-year market growth
•Latin America: 116 million players
◦$3.0 billion in revenue
◦11 percent year-on-year growth
•Global: 1.23 billion players
◦$70.4 billion in revenue
◦6 percent year-on-year growth
Other key takeaways:
•Mobile games represents the biggest projected growth sector, expected to reach 18 percent of global market share in 2013, becoming a $12.3 billion industry.
•PC boxed/download and casual/social markets tied at 9 percent of projected global market share. Casual/social games are expected to bring in $6.6 billion, over PC games’ $6.0 billion.
•Consoles are projected to continue to hold onto the lion’s share of the global market at 43 percent, a slight decrease (one percent) from 2012.
•Computer screens are estimated to beat out televisions as the dominant viewing device (39 percent versus 36 percent). Mobile devices come in behind both formats, at 25 percent. （source：gamasutra）
2）Report: Omgpop shut downs as part of Zynga’s restructuring
As part yesterday’s staff purging at Zynga, which saw 520 employees lose their jobs, in other words 18 percent of its staff, Zynga shut down Draw Something developer Omgpop’s office, according to a report from The Verge.
Along with the layoffs, Zynga shut down its Los Angeles, Dallas, and New York offices. But, Zynga New York does include Omgpop, and now former Omgpop employees are making it public on
Twitter that they are out of jobs.
Approximately 15 months ago, Zynga purchased Omgpop for $180 million, and now it’s doors are closed. Before shuttering the studio, Zynga even wrote off between $85 million and $90 million in October 2012. Prior to its acquisition, Omgpop was originally named iminlikewithyou, a social gaming portal. Before its explosive hit Draw Something (Draw My Thing on the web), which reached 50 million downloads in about two months, Omgpop was producing hit titles like Hover Kart and Missile Command.
In March, television personality Ryan Seacrest tweeted the first sign of Draw Something 2′s existence. The Pictionary-like game later launched on the same day that Zynga reported its less than stellar Q1 2013 earnings. Before Draw Something 2 (review) hit the market, Zynga’s New York office general manager Dan Porter and former founder and CEO of Omgpop left Zynga.
It didn’t take long for Draw Something 2 to reach the top of the charts, but after a month since releasing in late April, the title has fallen off considerably. According to our traffic tracking service AppData, Draw Something 2 (free version) is outside the top 100 on the top free iPhone apps chart, while the paid version ($2.99) is outside the top 50 on the top paid iPhone apps chart. Zynga is at a critical point in its life, and its hard to not see Omgpop as a disappointing acquisition for Zynga.（source：insidesocialgames）
3）PopCap unearths new game details and official trailer for Plants vs. Zombies 2
By Joe Jasko
Summer is almost here, and what better way to get into the warm and sunny season than by going outside and planting a Sunflower or two? Today PopCap has finally shed some light on the hugely anticipated Plants vs. Zombies 2: It’s About Time, revealing the game’s official release date, a new trailer, and what kinds of things we amateur gardeners can expect from the zombies’ latest outing.
Plants vs. Zombies 2 has been designed from the ground up, in what PopCap describes as a “live service,” and will feature new worlds, new levels, new plants, and of course, new zombies.
You might also be pleased to know that Crazy Dave is set to make a triumphant return here in the sequel, reprising his role as the loveable but kooky shop owner and flower-defense mentor.
Plants vs. Zombies 2 will also be completely free to download upon its release. While PopCap made sure to explain that players will still be able to face every zombie and access all of the game’s levels at no additional charge, zombie aficionados can also purchase upgrades and other in-game items using real money.
In the developer’s official press announcement, Senior Producer for Plants vs. Zombies 2 Allen Murray had this to say about the upcoming sequel: “We’ve created wild new ways to experience the plants and zombies you know and love as well as packing the game with tons of completely new content, and we’re still hard at work coming up with even more cool stuff that will keep Plants vs. Zombies 2 fresh and evolving in the months and years following launch.”
That time is almost finally upon us, my undead friends! Plants vs. Zombies 2 will officially launch on July 18 exclusively for iOS devices. And while Apple users will be the first to get their hands dirty with planting their new gardens, PopCap has already confirmed that everyone’s favorite zombies will be inching their way to a plethora of other gaming platforms in the near future.
Plants vs. Zombies 2: It’s About Time will make its first official gameplay debut at a private E3 event next week, but in the meantime, you can check out the game’s very first trailer right after this paragraph, which is just all sorts of awesome that can only be described by a resounding BRAINZ!（source：gamezebo）
4）iPhone 5 remains UK’s most popular smartphone
by Daniel Gumble
Samsung Galaxy S4 unable to topple Apple’s flagship smartphone.
Despite backing its new Galaxy S4 smartphone with a record-busting promotional campaign, Samsung has failed to steal the crown of Apple’s iPhone 5 as the most popular smartphone in the UK, Mobile Magazine has reported.
The iPhone 5 was shown to be the UK’s most popular smartphone after uSwitch’s mobile tracker for May found that the Apple flagship device came out on top in terms of live searches, pre-orders and sales.
However, the mobile tracker revealed that Samsung had more devices overall in the top ten with five, whereas Apple only found two of its smartphones in the top ten.
Ernest Doku, telecoms expert at uSwitch.com, commented: “While the Galaxy S4 has been an unmitigated success on a global scale, price drops and special offers barely a month after launch shows that the heavily-hyped device has needed a bit more oomph to make waves in the UK market.
“As interest from the hardcore tech fans has waned, Samsung really has had a fight on its hands to wrestle some of that broader consumer attention away from Apple – even with a feature-rich handset like the S4.”
He concluded: “In terms of June, all eyes are towards Nokia’s Lumia 925, set for a mid-month launch. Taking the Windows Phone-powered Lumia 920 as a template and delivering a leaner, camera-focused sequel, it will be interesting to see whether an impressive iteration can stir up a seemingly static table for the summer.”（source：mobile-ent）
5）Apple Saw Over One-Third Of Mobile Ad Requests In Q1, Adfonic Says, But Samsung Surges In Engagement
Apple continues to rule the roost when it comes to mobile ad share, according to UK-based ad firm Adfonic, but Samsung is winning a small victory in terms of seeing higher engagement for ads displayed on its smartphones, with better click-through-rates (CTR) and higher earned cost-per-mille (eCPM). There’s also a general trend that sees tablets overall increasing their share, suggesting we haven’t seen slates at anywhere near peak market saturation just yet.
The iPhone and iPod touch together account for over a third of all ad requests served by Adfonic, which sees hundreds of billions of impressions on a monthly basis. Both of those devices saw share slip for the quarter vs. the fourth quarter of 2012,by two points and six points respectively, but Samsung remained flat even though it has six devices in the Adfonic top ten now. Combined, Samsung has only around 12 percent of the overall share, but its CTR is strong and getting stronger.
Samsung device CTRs were stronger than Apple’s for the full quarter in both the U.S. and the UK, which is a first for Adfonic’s reports. CTR on Samsung phones was 15 percent stronger in January, and grew to 50 percent stronger in February, and finally 70 percent stronger in March. That means that advertisers still have a far greater reach on iOS in terms of getting their ads in front of users, but on Samsung devices, users seem to be far more willing to click those ads, which means displaying them is that much more likely to result in a successful conversion.
Apple has offered the best CTR for smartphones during all of 2012, according to Adfonics, and for most of that year for tablets, too. Now, the trend seems to indicate that Samsung tablets are getting very close to passing the iPad in terms of CTR, too, since they narrowed the gap between them and the Apple slate by over 50 percent during Q1 2013. Samsung’s tablets occupy even less of the market compared to Apple’s when it comes to impressions, however, with the iPad representing 56.5 percent of all ads served, and Samsung combining for just under 15 percent. Samsung still leads all iPad competitors, however, thanks in part to the variety of its tablet hardware lineup.
Overall, Adfonic sees that the trend of tablet growth that was a theme throughout 2012 continues to persist in 2013; one out of every seven ad request inbound to the network came from a tablet, the company says, which is around 15 percent. Apple’s iPad was the second biggest device by ad share overall, in fact, and the Galaxy Tab 10.1 made its way into the top 10 with 1.1 percent of all requests, too.（source：techcrunch）