gamerboom.com订阅到鲜果订阅到抓虾google reader订阅到有道订阅到QQ邮箱订阅到帮看


1)Fiksu最近发布报告指出,苹果iPhone 5的发售推动了10月份应用下载量的增长,忠实用户获取成本也因此有所下滑。

10月iOS忠实用户获得成本下降6%,平均为1.06美元。iOS应用日均下载量为540万次,同比9月份增长33%(游戏邦注:Fiksu报告称苹果发布iPhone 4S时,iOS应用下载量增长了29%)。

index-loyal(from Fiksu)

index-loyal(from Fiksu)

index-competitive(from Fiksu)

index-competitive(from Fiksu)


Top Mobile OEMs(from comScore)

Top Mobile OEMs(from comScore)



Top smartphone platforms(from comScore)

Top smartphone platforms(from comScore)


Android 4.0.4居于首位,在Android智能手机和平板电脑中所占份额为31.4%;其次是Android 2.3.6,占比21.5%。


teen smartphone users(from

teen smartphone users(from




5)据gamasutra报道,任天堂总裁岩田聪在最近采访中谈到了《Paper Mario》系列最新游戏的开发过程,并解释了这款游戏的故事元素弱于其它前作的原因。

Paper Mario(from

Paper Mario(from


他称从他们在Club Nintendo执行的《Super Paper Mario》调查结果可以发现,认为故事情节很有趣的受访者不足1%。

6)据gamasutra报道,微软Surface Pro平板电脑明年1月份发售时的最高定价可达999美元,几乎是上个月发布的Surface Windows RT平板电脑售价的两倍。

Windows 8 surface(from

Windows 8 surface(from

这个Pro平板电脑运行Windows 8 Pro,其64GB版本售价为899美元,128GB版本售价为999美元,并且附带一个支持Palm Block技术的Surface触控笔。



Top gainers this week-MAU 1(from AppData)

Top gainers this week-MAU(from AppData)

Playdemic游戏《Village Life》排名第二,新增2万MAU,增幅达40%;《I love Calcio》位列第三,新增2万MAU,增幅为33%;Memir Games Ltd推出的《Flash Pool Game 8-Ball》排名第四,新增2万MAU,增幅为50%;GamePoint游戏《RoyalDice》位居第五,新增2万MAU,增幅为33%。(本文为游戏邦/gamerboom.com编译,拒绝任何不保留版权的转载,如需转载请联系:游戏邦

1)Apple’s iPhone 5 launch sees app downloads jump by 33%

by Keith Andrew

The launch of Apple’s iPhone 5 resulted in a surge in app downloads and helped foster an October that was one full of opportunity for developers and mobile marketers alike.

That’s according to mobile monetisation outfit Fiksu, which has reported that the cost of acquiring loyal app users predictably fell in tandem with the rise in downloads.

October opportunity

In all, the cost per loyal user index – Fiksu’s measure of the average amount of marketing spend it takes to attract a user who starts an app three times or more – fell by 6 percent in October to $1.06.

“Significant increases in organic searches and app discovery – driven by the arrival of the iPhone 5 and users’ natural enthusiasm for downloading apps on to new devices – pushed costs down and created a huge opportunity for mobile app marketers to very cost-efficiently acquire loyal users in October,” added Fiksu.

Mirror image

In all, October’s daily download rate hit 5.4 million, up 33 percent from September.

It’s a rise that mirrors the 29 percent jump in downloads Fiksu observed following the launch of iPhone 4S.

“October was a month of opportunity for mobile app marketers,” said CEO Micah Adler.

“Organic searches soared as users around the world actively explored the App Store searching out new apps for their new iPhones. This heightened period of organic discovery – coupled with peak download volumes – drove down the cost of loyal user acquisition.

“Some savvy marketers chose to ride this wave without substantially increasing their advertising spending.”(source:pocketgamer

2)ComScore: Apple reaches No. 2 rank for the first time among top mobile OEMs

Scott Reyburn

For the first time, Apple ranked second on ComScore’s top mobile OEMs chart, with 17.8 percent marketshare — up 1.5 percent — according to the company’s latest Mobile Subscriber Market Share report.

From July to October 2012, the Reston, Va.-based analytics company reported that Samsung remained the No. 1 OEM, with a 26.3 percent market share, up 0.7 percent since July. LG, which previously held the second spot, dropped to the No. 3 OEM, with a 17.6 percent share of the market. The bottom two smartphone manufacturers were Motorola at 11 percent and HTC at six percent.

Up by 6 percent, 121.3 million people in the U.S. owned smartphones, resulting in 51.9 percent mobile market penetration during the three month period from July to October. On the platform side, Android held its crown as the top platform, with 53.6 percent of the smartphone market share, a gain of 1.4 percent since July. Apple came in second once again with 34.3 percent, with a 0.9 percent share increase. RIM came in third with 7.8 percent market share. Microsoft and Symbian made up the final two spots with 3.2 percent and 0.6 percent, respectively.(source:insidemobileapps

3)Animoca: Almost half all US Android devices now run version 4.0 or better

by Keith Andrew

The latest Android devices may now be playing host to Jelly Bean, but as of September, official Google stats suggested just two in ten handsets had upgraded to its predecessor.

Numbers from Android developer Animoca for November, however, suggest such problems are easing.

As detailed in the studio’s latest blog post, the firm’s own stats – lifted from its Android line-up – suggest 46.1 percent of Android users in the US are now running version 4.0 or better.

Sweet sandwich

Given Jelly Bean – the moniker used for both versions 4.1 and 4.2 – only launched a matter of months ago, it’s likely Ice Cream Sandwich makes up the bulk of said figure, though Animoca has still branded the news as representative of an overall “huge increase” in 4.x’s take up.

“Today we see Android 4.0.4 in the lead with 31.4 percent share of all Android smartphones and tablets, making it the single most popular version of Android on our network,” detailed the developer.

“It is followed by Android 2.3.6 which tenaciously hangs on to a 21.5 percent share, although it will no doubt continue to shrink as newer versions of Google’s mobile operating system supersede it on ever more devices.”(source:pocketgamer

4)US teens use mobiles for homework

by Daniel Gumble

Over a third of ‘tweens’ in the US are using smartphones to do their homework.

It seems that the practicality of smartphones knows no bounds these days, after it was revealed that over a third of young teens in the US use their smartphones to do homework.

According to a new survey by research group TRU, a growing number of US ‘tweens’ are using their mobile for doing homework, with Hispanic students using them at a higher rate than African-American or white students.

“These middle school students are using mobile devices for more than entertainment purposes,” said Kristi Sarmiento, research director at TRU. “They have grown up with this technology.”

39 per cent of 11-14 year-olds make use of their smartphones at home for schoolwork, while 31 per cent or those surveyed said that they use a tablet.

The online poll of 1,000 students indicated that smartphone usage increased with age, increasing from 42 per cent for sixth graders to 57 per cent for eighth graders. Of the Hispanic students surveyed, 49 per cent used smartphones for schoolwork, along with 42 per cent of African-American students and 36 per cent of white students.

Meanwhile, tablets were used by 38 per cent of Hispanics, 30 per cent of African-Americans and 31 per cent of whites.(source:mobile-ent

5)Miyamoto wonders: Is story really necessary when gameplay will do?

By Mike Rose

“It’s fine without a story, so do we really need one?”

- Kensuke Tanabe, software planning and development department for Paper Mario: Sticker Star on the Nintendo 3DS, recalls how veteran Nintendo designer Shigeru Miyamoto asked for story elements to be left out of the game.

In a new Iwata Asks interview on the Nintendo website, president Satoru Iwata discussed the development of the latest in the Paper Mario series with the team behind it, who in turn revealed why the game was so light on story compared to previous installments.

As it turns out, Miyamoto — who had a hand in the game’s design — instructed the team to lay off the story elements, as he believed that the gameplay elements were what players really wanted.

“With regard to the story, we did a survey over the Super Paper Mario game in Club Nintendo, and not even 1 percent said the story was interesting,” noted Tanabe. “A lot of people said that the ‘Flip’ move for switching between the 3D and 2D dimensions was fun.”

Taro Kudo, the co-director of scenario design on the game, added, “I originally saw it in a way that’s similar to Miyamoto-san. Personally I think all we need is to have an objective to win the boss battle at the end of the game.”

He continued, “I didn’t think we necessarily needed a lengthy story like in an RPG. Instead, we looked at the characteristics of a portable game that can be played little by little in small pieces and packed in lots of little episodes and ideas. I always did like putting in little ideas, so I actually enjoyed it.”(source:gamasutra

6)Microsoft’s Surface Pro tablet costs $999

By Mike Rose

Microsoft’s Surface Pro tablets will cost up to $999 when they launch in January, nearly double the price of the initial Surface Windows RT versions that launched last month.

The Pro tablet, which runs Windows 8 Pro as opposed to Windows RT, will cost $899 for the 64GB version and $999 for the 128GB version, and come with a Surface pen with Palm Block technology.

In comparison, the original RT models are priced at $499 for a 32GB model and $699 for the 64GB model. Other rival tablet makers, like Google and Amazon, offer smaller tablets that sell for as cheap as $199. (source:gamasutra

7)Chinese-language poker on top of this week’s emerging Facebook games

Mike Thompson

Socialinus’s Chinese-language poker game 無限德州撲克 (No Limit Hold’em) was on top of this week’s list of emerging Facebook games, up by 30,000 monthly active users for a 100 percent gain.

Playdemic’s Village Life came in at No. 2, taking in 20,000 MAU for a 40 percent traffic gain. I love Calcio took the No. 3 spot with 20,000 MAU, a 33 percent increase. Memir Games Ltd’s Flash Pool Game 8-Ball snagged the No. 4 position with 20,000 MAU for a 50 percent gain. GamePoint’s RoyalDice completed the top five titles on the list with 20,000 MAU, up by 33 percent.(source:insidesocialgames