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venturebeat消息:苹果官网低调添加游戏主题版块

发布时间:2010-09-26 09:55:10 Tags:,,,,

据悉,苹果目前已在其官网上增加了一个游戏主题版块,这一低调的动作似乎暗示了苹果已将游戏产业纳入自己的战略版图,但记者尚未获得苹果官方对这一事件的回应。

Apple sets up game web site

Apple sets up game web site

与一般色彩鲜艳、视觉超炫的游戏资讯网站不同,苹果这一游戏版块的设计简朴而含蓄,但另有深意。大家都知道苹果的不少终端产品都已经成了游戏玩家的至爱,尤其是iPhone、iPod Touch、iPad,甚至大举抢夺了任天堂DS和索尼PS掌机用户,因为苹果这几款产品都知道投玩家所好,拥有触摸屏感应功能、视觉惊艳的画面效果、轻便易携带的优势,而且其应用商店中的许多游戏价钱低至99美元,甚至完全免费。

如此看来,苹果建立苹果游戏王国的时机似乎已经成熟。根据美国移动广告公司Mobclix的数据,苹果应用商店目前已有47624款游戏应用,游戏已成苹果移动经济圈中极其关键的一环。苹果也意识到了这一点,适时推出了手机游戏平台Game Center,大力推广手机社交游戏。而苹果网站新增的游戏版块,正好为游戏公司另开小灶,打造新的游戏推广平台,这一示好举动也必将诱使更多开发商和发行商投奔苹果怀抱。

该网站的游戏版块程序由承包合作商Brad Cook编写,拥有用户意见栏、游戏排行榜、游戏周边产品以及苹果游戏硬件平台推荐等功能。用户通过该网站可以观看游戏视频、并从苹果应用商店直接购买游戏。

Apple quietly sets up its own game web site

Apple has quietly set up a game-related section on its web site. That may be a sign that the company has finally decided that games are a big part of its future.

[Update: I've been told that the site has actually been around since the late 1990s and just got noticed by another publication yesterday. I haven't gotten an official comment from Apple yet.]

The games section is fairly Spartan, compared to the colorful and video-laden styles of most game news and review sites. But it makes sense, as Apple’s devices are increasingly being used as platforms for playing games. The iPhone, iPod Touch, and iPad in particular are winning over lots of gamers who once played games on the Nintendo DS or Sony PlayStation Portable. They’re draw by the touch-interface, motion-sensing control, cool graphics and portability of the devices — not to mention the free or 99-cent prices.

It’s about time that Apple highlighted games, wouldn’t you say? The App Store has 47,624 games on it, according to Mobclix. Games are vital to Apple’s mobile ecosystem. Apple realized that and launched Game Center, to boost social sharing of games and to help with discovery of the best content. Now, with this new web site, Apple can do an even better job of showcasing content. That, in turn, will draw more developers and publishers to the Apple platforms.

The game web site includes suggestions, top lists, peripherals, and recommendations for specific Apple devices. Users can watch game videos and purchase games directly from the App Store. The site is currently written by contract writer Brad Cook.(source:venturebeat)

声明:本文中文为游戏邦翻译,英文原文采用venturebeat,转载请保留版权信息,谢谢!


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