2012年，大众集资网站处于高度活跃的状态。不少读者都知道Double Fine替自己的游戏项目筹得创纪录的333万5265美元，而用户对于这款游戏知之甚少，仅清楚这是款指向点击冒险游戏，将由Tim Schafer和Ron Gilbert这两位行业元老完成。随后InXile CEO和Interplay创始人Brian Fargo也效仿此举，给《Wasteland》（游戏邦注：这是1998年的游戏作品）的续集制作筹得290万美元。
* 在Kickstarter成立头两年，电子游戏类型共筹集177万6372美元。在Double Fine项目公布后6个月，开发者总计通过这一平台筹得289万0704美元（游戏邦注：若将Double Fine筹得的资金也计算在内，那就是622万7075美元）。
* 在Double Fine项目出现前，只有一个电子游戏项目募款超过10万美元。而截至2012年3月29日，已有9个项目超过这一数额。
* 在Double Fine项目出现前的那个月，电子游戏类型平均每周筹得629笔款项；出现Double Fine项目后，这一数据变成9755/周。
目前Kickstarter的Video Games Channel共有314个项目。若干项目已筹到全部资金（如《YogVentures》）。其他项目则难以实现预期目标。最令我担心的项目结合如下两种情况：项目成功筹资归功于过度乐观的推广者。这正是麻烦的来源。
* 然后：音乐（6000美元）、成立公司的法律和会计费用（4000美元）、海报设计（2000美元）、iPad（1000美元）及参加PAX East（3000美元）。
我相信Tim Schafer和他的Double Fine团队知道如何如期、在预算范围内发布游戏。Brian Fargo也不例外。但Kickstarter当前的314个项目是否都是如此？
Opinion: How long before the Kickstarter bubble bursts?
by Nicholas Lovell
[Kickstarter's earned plenty of funding for game developers over the past several months, but will this new-found funding model last? Gamasutra contributor Nicholas Lovell provides his thoughts on the matter and outlines some imporants risks developers and backers need to be aware of.]
2012 has seen an unprecedented level of euphoria over crowdfunding sites. Regular readers of Gamasutra will know that Double Fine raised $3,335,265 in a record-breaking campaign to produce a game about which purchasers knew very little, except that it would be a point-and-click adventure created by two of the doyens of that industry: Tim Schafer and Ron Gilbert. Then InXile CEO and Interplay founder Brian Fargo followed the example, raising $2.9m to fund a sequel to 1988 game Wasteland.
Not only have two games that traditional publishers wouldn’t touch now been funded by fans, but they appear to have opened the floodgates to other Kickstarter projects. In a recent blog post, Kickstarter said that blockbuster projects draw more people into the crowdfunding ecosystem. Successful, large-scale fund-raisers don’t suck up all the available money; they increase the number of people funding projects, increasing the pool of potential funders for other projects. Kickstarter’s key statistics:
* In the first two years of Kickstarter, the Video Games category saw pledges of $1,776,372. In the six weeks after the Double Fine project was announced, $2,890,704 was pledged (if you added Double Fine’s amount to that, you get $6,227,075.)
* Before Double Fine, one video game project had exceeded $100,000. By March 29, 2012, nine projects had.
* In the month before Double Fine, the Video Games category averaged 629 pledges a week; after (but excluding) Double Fine, that jumped to 9,755 pledges per week.
There are currently 314 projects live on the Video Games Channel on Kickstarter. Several are fully-funded already (like YogVentures). Others never will be (I’ve seen at least two massive open-world sandbox games proposed by people who have never made any games before). The ones I worry about are the ones that combine the two: fully funded projects by wildly-optimistic promoters. That is where the trouble will start.
Only 10% Spend On Development
Independent developer Warballoon raised $36,967 on Kickstarter to fund their iOS game, Star Command. Only they didn’t:
* $2,000 just didn’t turn up (payments didn’t transfer) and when Amazon and Kickstarter took their fees, Warballoon got $32,000.
* Prizes cost $10,000! Much more than Warballoon was expecting. (Note to Kickstarters: do your costings carefully, and remember to include postage halfway round the globe.)
* Then: music ($6,000), legal and accounting fees to set up the business ($4,000), poster art ($2,000), iPads ($1,000), attending PAX East ($3,000)
* Leaving $6,000 for development. Which was taxed, leaving $4,000.
So out of $36,967, only $4,000 went on development. I’m not picking on Warballoon: I think it is great that they shared their data. More than that, they spent their Kickstarter money on things that cost money (like music and attending events), not on things like coding which doesn’t (it costs their time, which is very valuable but is not cold hard cash).
The Warballoon team had a successful Kickstarter project, raised in the days before Double Fine, but they didn’t raise enough money to make the game if they needed to fund the salaries of everyone involved.
The Molyneux Effect
The second issue I see is what I am terming the “Molyneux effect.” Peter Molyneux is a creative game developer who inspires players and game makers the world over with his thoughts on what the games medium can deliver.
He also makes promises he can’t possibly keep. In the early days of his projects, Peter used to get so excited that he would start thinking about the things he was imagining before the practicalities of technology, time and budget started to cut into his dreams. (That was before the Microsoft machine got its hooks into him. Maybe it will start again now that he is independent again). Fans would then get furious that the grand promises at the start of development did not make it into final release (as this satirical news piece shows.)
Now imagine that you paid for the game at the start of the process, because you believed in the grand claims, not at the end of the process, once you had a chance to read the reviews and see what is actually in the game. This time, fans will actually have entitlement, not just a sense of entitlement. The Internet will reverberate with their fury.
Can They Deliver?
I am convinced that Tim Schafer and his team at Double Fine know how to deliver a game (mostly) on time and (mostly) on budget. Brian Fargo too. Is that true for all 314 of the current Kickstarter projects?
What about the projects which get started but never finished? If publishers like LucasArts can cancel games that are almost finished or like Codemasters can pay for a game it never saw, what certainty do pledgers have that the game that they have paid for will ever see the light of day?
We Are Still In The Euphoric Phase
We are still in the early days of our Kickstarter relationship, the early days of falling in love. Everything our partner does is wonderful. We gloss over the risks, we ignore the downsides, because the glory of falling in love is everything.
I think we have about six months left of that period. Towards the end of this year, some Kickstarter projects are going to start slipping. Some will see their teams collapse amidst bicker recriminations. Some pledgers are going to start getting very angry.
Don’t get me wrong. I love Kickstarter. I love the way it allows fans to spend as much or as little they want on supporting projects that they love (or think they will). I love the way it gives people with different spending appetites different amounts to spend. I don’t think Kickstarter will replace publishers but it will enable games that appeal to niche (as defined by mega-publishers) audiences to get made and played.
Which is great. Just don’t expect the ride to be smooth from here on in. Listen for the screams.（Source：gamasutra）