游戏邦在:
杂志专栏:
gamerboom.com订阅到鲜果订阅到抓虾google reader订阅到有道订阅到QQ邮箱订阅到帮看

每日观察:关注中国iPhone和iPad用户分布情况(4.10)

发布时间:2012-04-10 10:18:33 Tags:,,

1)Stenvall Skoeld & Co., 最近引援Flurry Mobile、中国移动市场调研公司友盟及自主搜集的数据报告指出,截止2011年底,中国已有2100万部iPhone和iPad投入使用。

china-ios-apple-devices-by-province(from Stenvall Skoeld & Co.)

china-ios-apple-devices-by-province(from Stenvall Skoeld & Co.)

这些投入使用的苹果设备多集中分布于经济发达的城市地区,每9个北京人中就有一者是iPhone或iPad设备,每11名上海人中就有1者持有iPhone或iPad。所以苹果在中国市场能否取得成功,主要取决于其产品在发达、沿海城市的覆盖率。

2)微软游戏工作室旗下的Twisted Pixel日前宣布将把XBLA平台动作游戏《Ms. Splosion Man》推向Windows和手机平台,这将成为该工作室推出的首款手机游戏。

ms splosion man(from monstertechblog.com)

ms splosion man(from monstertechblog.com)

该工作室将同Iron Galaxy、Fire Hose和Panic Button合作,向Steam、Windows Live、Windows Phone 7和iPhone/iPad平台发布游戏。

虽然PC版游戏内容与去年7月发布的XBLA版本相同,但采用Twisted Piexl内部开发引擎BEARD的iPhone和iPad版本将植入新功能,目标及玩法模式。

3)游戏引擎供应商Unity Technologies日前宣布Unity跨平台开发工具注册开发者已超过100万,该引擎自2011年底以来新增25万注册开发者,其月活跃开发者目前已达30万。

unity(from gamesindustry.biz)

unity(from gamesindustry.biz)

4)据Business Insider报道,有匿名知情者透露,《Draw Something》开发商OMGPOP首席执行官Dan Porter最近决定重聘原先被Zynga收购前所裁掉的所有Flash开发者。

dan-porter(from games)

dan-porter(from games)

除此之外,Porter还以外包合作开发者的身份保留了一名犹豫不决的员工,并扩展了对方的相关雇员权利。

5)移动分析公司Flurry近日推出新分析功能,支持用户更好地控制其衡量和访问的应用数据,以助开发者进一步创收。

Flurry分析工具现在支持开发者测量出最重要的用户付费转化率,并向其发送数据趋势通知,以便后者创建定制图表。

自2008年以来,采用Flurry分析工具的公司已超过6.5万家,使用其服务的应用超过17万款,其竞争对手包括Kontagent。

6)据All About Windows Phone报道,Windows Phone Marketplace目前应用数量已达8万款。

7)谷歌Android开发者平台最新数据显示,Android 4.0版本(即最新版本Ice Cream Sandwich)目前安装率仅2.9%,最受欢迎的Android操作系统仍是2.3版本(即Gingerbread),其市场份额高达63.7%。

Android-4-Ice-Cream-Sandwich(from Cream Sandwich)

Android-4-Ice-Cream-Sandwich(from Cream Sandwich)

8)HTML5游戏平台MocoSpace日前发布其第33款HTML5游戏,它是由New Gane Town开发的吸血鬼主题游戏《True Night》。(本文为游戏邦/gamerboom.com编译,拒绝任何不保留版权的转载,如需转载请联系:游戏邦

1)Apple in China: 21M iPhones and iPads and counting

By Erica Ogg

China is well on its way to becoming the world’s most important market for mobile devices. Sometime in February the number of iOS and Android activations in the country surpassed those coming from device owners in the U.S. — an important milestone. But how many iPhones and iPads specifically are there in China right now? Stenvall Skoeld & Co., which advises businesses and private equity firms looking for M&A opportunities in China, used reports from Flurry Mobile, Chinese mobile research firm Umeng and its own data to figure it out. The company found that as of the end of 2011 there were 21 million iPhones and iPads in China.

Those devices, according to their findings, are heavily concentrated in wealthier urban areas. Here’s a graph showing the distribution by region:

Stenvall Skoeld & Co. found that one in every nine residents of Beijing and one in every 11 residents of Shanghai owns an iPhone or an iPad. So when we’re talking about the progress that Apple has made in China, we’re really talking about the success the company has had in penetrating the country’s wealthier, coastal urban areas, and not much of the poorer rural regions.

Sure, Apple devices are expensive in China, and the prices are still out of reach for lots of people. But data like this also shows the growing potential for Apple’s future business in the country, especially if Apple continues its recent pattern of dropping the price of older model iPhones and iPads when introducing a new model. That drops the barrier of entry much lower for customers who could otherwise not afford a brand new iOS device.

And while 21 million is a lot, there are a couple things that happened earlier this year that, if factored in, could make those numbers look a lot different now: The iPhone 4S went on sale in January in China — you might remember the egg-throwing and fights that broke out among those jostling for position in line outside the Beijing and Shanghai Apple stores — and in early March China Telecom began offering the device to its 15 million subscribers.

Those numbers could get a significant bump too, when the new iPad, which still hasn’t hit store shelves in China, goes on sale there.

And the biggest factor that could inflate those numbers: China Mobile does not officially offer the iPhone on its network, and the carrier counts 70 percent of Chinese mobile users as customers.(source:gigaom

2)Twisted Pixel’s Ms. Splosion Man headed to PC, mobile

by Eric Caoili

Newsbrief: Microsoft Studios subsidiary Twisted Pixel has revealed that its XBLA action platformer Ms. Splosion Man will release for Windows and mobile platforms. This will be the studio’s first mobile title.

The Austin-based outfit is working with Iron Galaxy (Wreckateer), Fire Hose (Slam Bolt Scrappers), and Panic Button (Attack of the Movies 3D) to release the game on Steam, Games for Windows Live, Windows Phone 7, iPhone, and iPad.

While the PC edition appears to feature the same content as the XBLA version released last July, the iPhone and iPad games will offer new features, objectives, and gameplay modes made possible by a new version of Twisted Pixel’s in-house BEARD engine. (source:gamasutra

3)Unity engine attracts more than 1M registered developers

by Tom Curtis

Newsbrief: Engine provider Unity Technologies announced on Monday that its multi-platform Unity toolkit has been registered by more than 1 million developers.

The company said that it has seen some particularly fast growth over the past few months — the Unity engine has attracted some 250,000 registered developers since the end of 2011, meaning a quarter of the engine’s community signed up in the span of roughly three months.

The engine is also seeing fairly regular use, as its monthly active developer base has grown to include 300,000 of the 1 million registered developers. Unity said it plans to continue this growth by expanding its business to regions across Asia, Latin America, and Eastern Europe. (source:gamasutra

4)OMGPOP hired back laid off staff before the big Zynga buyout [Report]

by Joe Osborne

Aw shucks, OMGPOP–or should we say Zynga New York?–you’re swell. According to a Business Insider report, CEO of the Draw Something maker Dan Porter opted to hire back all of the flash developers he laid off shortly before the company was sold to Zynga. You see, OMGPOP wasn’t exactly in a great place before Draw Something came along, forcing Porter to let go of a number of developers to stay afloat.

According to Business Insider’s nameless source, Porter actually scrambled to hire back the employees in time so that they could benefit from the buyout with whatever shares they had in OMGPOP. In one particular case, Porter hired back a staffer in another capacity just so he could make some cash on the sale.

“There was one guy who used to work for OMGPOP who was facing a deadline on whether or not to exercises his options,” the source told Business Insider. “He couldn’t decide, and Porter didn’t want him to lose out, so he hired him as a contractor to extend his vesting as well. He made money too.”

According to the source, “Porter didn’t have to do it. It was just the mensch thing to do.” Here we have one Zynga higher-up supposedly fighting for his staff, while the head honcho has allegedly fought against his employees. If both are truly the case, you could say Porter is Mark Pincus’s alter ego. Or can you?(source:games

5)Flurry releases new analytics features to improve monetization

Dean Takahashi

Flurry launched new analytics features today that allows customers to take better control of how they measure and access the metrics for their apps. The features will help app developers make more money from their apps.

Customers can now create funnels that measure their most important conversions of free users to paid users. The analytics will now send out metrics trend notifications, and users will be able to create custom dashboards.

Flurry is providing pre-made templates for ad-supported apps, free-to-play apps, premium apps, engagement, and user acquisition and retention. Customers can always be clued in when metrics for an app change.

Since launching analytics in 2008, Flurry has more than 65,000 companies using its service across more than 170,000 apps. Flurry tracks app activity across more than 500 million Android and Apple iOS smartphones and tablets each month. It tracks more than 300 billion transactions per month and 1 billion user sessions per day. Flurry issues 25,000 session reports per second. Since December, Flurry has added 10,000 companies and 35,000 apps.

Sessions tracked per day rose from 760 million in December to 1.2 billion in March, up 50 percent in three months. Rivals include other analytics firms such as Kontagent, which released its own analytics tools update this week too.(source:venturebeat

6)Windows Phone Marketplace up to 80,000 apps – All About Windows Phone reports that the Windows Phone Marketplace now has 80,000 apps, some of which may have been directly financed by Microsoft itself, according to the New York Times.(source:insidemobileapps

7)Latest version of Android OS only on 2.9 percent of Android devices — According to the latest update from Google’s Android developer platform data, Android 4.0 — aka Ice Cream Sandwich — is installed on just 2.9 percent of Android devices. The most popular Android OS is still 2.3, aka, Gingerbread, with a 63.7 percent market share.(source:insidemobileapps

8)MocoSpace debuts HTML-based True Night — HTML5 gaming platform MocoSpace has launched its thirty third HTML5 game, the vampire themed True Night. It was developed by New Game Town.(source:insidemobileapps


上一篇:

下一篇: