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Bruce Shelley分享游戏设计初稿的5步骤

发布时间:2012-01-13 10:30:37 Tags:,,,

Ensemble Studios联合创始人及当前众多游戏工作室的咨询顾问Bruce Shelley就游戏设计文稿提出几点重要建议。

Age of Empires from compactiongames.about.com

Age of Empires from compactiongames.about.com

步骤 1:要陈述目标宣言,Shelley称这通常包含核心内容。1995年的《帝国时代》的目标宣言是,“这是款基于PC平台的历史即时策略游戏,游戏融合《魔兽世界 2》中的RTS玩法及《文明》中的历史和经济元素。”

步骤 2:设计师应清楚把握游戏将呈现的内容。玩家代表什么?玩家将进行的操作是什么?玩家如何衡量成败?前15分钟的游戏内容是什么?(游戏邦注:这是用户接受游戏与否的关键)。

在《帝国时代》中,用户享受其中,期望了解游戏。《华尔街日报》曾评价该游戏的沉迷性好比是“数字可卡因”。

步骤 3:你的游戏非常杰出,原因是?Shelley建议设计师要“呈现吸引眼球的玩法”。他谈及Sid Meier如何将游戏视作系列有趣决策。“在你的游戏理念中,什么是有趣内容?”

步骤 4:进行竞争者分析。据Shelley表示,在《帝国时代》发行期间,有超过53款的策略游戏问世。它们大多基于梦幻和科幻背景,Shelley解释称《帝国时代》之所以能够脱颖而出是因为“这是唯一一款基于历史主题的游戏。”

步骤 5:商业案例。Shelley提醒开发者,“我们设计的是商业艺术,而非纯艺术。”要说明你的作品如何更胜一筹或具有辨识度,而不是叙述其如何与众不同,有创意或物有所值。他表示,“开发者可以呈现竞争作品的销售数据,以此支撑你的案例。”据Shelley表示,额外添加营销计划(游戏邦注:虽然游戏开发者鲜少涉猎此内容)能够向潜在发行商证明你在此项目中非常投入。他还建议开发者思考如何树立品牌及把握制作游戏续集或扩充内容的机会,尝试进行跨平台交易,基于既有品牌或其他在线功能扩充内容。Shelley强调,“要将自己的游戏放入更大的战略背景中。”

游戏邦注:原文发布于2010年9月7日,文章叙述以当时为背景。(本文为游戏邦/gamerboom.com编译,拒绝任何不保留版权的转载,如需转载请联系:游戏邦

Bruce Shelley’s Five Rules/Steps for a Game Design’s First Draft

by Vlad Micu

When Bruce Shelley tells you about the five most important steps on setting up your game design document, you start taking notes. The Ensemble Studios co-founder and current consultant for numerous game studios offered some valuable tips on drafting a game design document.

Step 1: Make a vision statement that grasps the whole essential idea together with “just a couple of pictures,” Shelley emphasized. “A history themed real-time strategy game for the pc that presents the rise of the first great civiliations on Earth by combining RTS game play from Warcraft 2 with the historical and economic features of Civilization,” read the original vision statement for Age of Empires in 1995.

Step 2: People should have a clear view on what to expect from the game. “Who does the player represent? What will the player be doing? How does the player measure success or failure? What are the first fifteen minutes to be like? They may be critical for acceptance.

With Age of Empires, people were enjoying themselves and wanted to know. The Wallstreet Journal reviewed the game and referenced to it as ‘digital cocaine’.

Step 3: Your game is great, because? “Get engaging compelling gameplay,” Shelley suggests. He referred to how Sid Meier sees games as a series of interesting decisions. “In your game concept, what are the interesting things that the player will do?”

Step 4: Make a competitor analysis. According to Shelley, more than 53 Strategy games were being developed during the first Age of Empires. Because most of them featured fantasy and sci-fi settings, Shelley explained Age of Empries stood out because “we were the only ones doing a history themed game.”

Step 5: The business case. “We’re making commercial art, not fine art,” Shelley reminded his audience. ”Repeat how your game is comparable and recognizable, but different, innovative, and a good value,” he suggests. “Show sales figures from competing games to support your case.” According to Shelley, the addition of an own marketing plan, though unusual to be made by game developers, shows potential publishers that you are devoted to the project. He also recommends developers to think of how to create a brand, opportunities for sequels or expansions, multi-platform deals, expanding upon another existing brand or any online functionalities. “Place your game into a larger strategy,” Shelley emphasized.(Source:gamesauce


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