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每日观察:关注苹果iPhone及iPad销量(10.19)

发布时间:2011-10-19 18:07:09 Tags:,,

1)苹果首席执行官Tim Cook日前宣布,2011财年第四季度(截止9月24日)iPhone销量达7230万部(这意味着iPhone平均每月销量达600万部)。

据Cook所称,苹果在2011财年的另一大收获是iPad,该产品在这一时期的销量达3239万部,所有的iPad至今总销量已近4000万部。全球每四部平板电脑销量中,就有三部是iPad,有些用户甚至舍Mac而择iPad,还有很多人为iPad而放弃了Windows电脑。

自从2007年iPhone问世,苹果已在全球售出2.5亿部的iOS移动设备。

App Store在该财年第四季度所服务的地区和国家也扩增至123个。

apple(from aptito.com)

apple(from aptito.com)

2)在移动分析公司Localytics指出33%的iOS用户已升级至iOS 5操作系统之后,Digitimes Research最近也发布数据称今年第三季度苹果已售出1300万部iPad 2,比去年同期的iPad出货量增长36.8%。

尽管这个出货量低于苹果预期,但iPad 2仍已占据该时期市场所有平板电脑出货量的近70%市场份额,而非iPad平板电脑的出货量仅比去年同期增长10%。

3)在日前的黑莓开发者大会上,RIM开发者关系副总裁Alec Saunders强调黑莓市场并没有缩水,其用户规模已达7000万。

他称根据RIM的调查,黑莓用户每年平均下载24款应用。据其所言,黑莓App World已超过Android Market,成为当前第二大最具盈利性的应用商店。13%的黑莓开发者收益超过了10万美元,这与开发者Woen Goss所调查的每款iOS游戏平均收益仅1100美元的情况形成鲜明对比。

app world(from n4bb.com)

app world(from n4bb.com)

4)今年6月份被RIM收购的手机社交游戏平台Scoreloop高管Marc Gumpinger(前Scoreloop首席执行官)日前宣布,Scoreloop已推出一个支持PlayBook的测试版SDK。

该平台发布2年以来,已收获8000万用户,玩家访问游戏达7.5亿次。Gumpinger还透露,Scoreloop正与Konami合作,将植入手机版《Pro Evloution Soccer》,并引进ZeptoLabs的Andorid版游戏《割绳子》。

RIM-scoreloop-logo(from mobiletor.com)

RIM-scoreloop-logo(from mobiletor.com)

5)RIM联合首席执行官Mike Lazaridis在最近的黑莓开发者大会上宣布,黑莓App World已对130个国家开放服务,支持26种货币,16种运营商计费系统,截止今年6月份下载量已达10亿次,目前每天下载量为500万次。

他还强调,黑莓7智能手机用户在应用中的ARPU值比黑莓6、黑莓5用户高11倍,并引用德国调查公司reseach2guidance的数据指出,平均每款黑莓应用的下载量比iOS应用多43%,比Android应用多48%。

Modern-Combat-3-Fallen-Nation(from dailyiphoneblog.com)

Modern-Combat-3-Fallen-Nation(from dailyiphoneblog.com)

6)法国发行商Gameloft日前在其Facebook和Twitter页面宣布,具有《使命召唤》风格的射击游戏《Modern Combat 3:Fallen Nation》将于10月27日登陆App Store,随后还将发布Android版本,但并未透露具体定价情况。(本文为游戏邦/gamerboom.com编译,拒绝任何不保留版权的转载,如需转载请联系:游戏邦

1)Apple sold 72.3 million iPhones in FY 2012, plus 32.4 million iPads reveals CEO Tim Cook

by Keith Andrew

After the dust had settled following the release of Apple’s Q4 2011 financials, CEO Tim Cook took to the airwaves to take part in the firm’s quarterly results conference call, revealing additional details in the process.

Top of the bill was total year iPhone sales, which Cook said hit 72.3 million throughout the course of the four quarters.

To break that figure down, that means Apple is selling around 6 million iPhones a month – and that includes an admission of a recent dip as consumers waited for the unveiling of a new handset.

However, the company expects to break records during the December quarter, owing to record-breaking iPhone 4S sales in its opening weekend.

Onto iPad

The firm’s other major success in 2011 according to Cook was iPad, with 2011 playing host to total sales of 32.39 million units.

In all, cumulative iPad sales are now nudging 40 million.

Indeed, at its peak, Cook claimed the device was accounting for three of every four tablets sold around the globe, illustrating the level of domination Apple currently enjoys in the market.

“Some people are choosing to buy an iPad instead of a Mac,” admitted Cook, “though I think a significantly larger number of people are choosing to buy an iPad instead of a Windows PC.”

Perhaps most impressively of all, Cook claimed since the launch of the original iPhone in 2007, Apple has sold a quarter of a billion iOS devices to consumers around the globe.

On the software side, the App Store also continues to grow, branching out to an additional 33 territories during Q4 2011 and bringing its total to 123.

Cook on Cash

Things won’t slow down during the next quarter either.

Apple anticipates record revenues of $37 billion in the months leading up to Christmas, which would represent a significant rise from the near $27 billion in revenue the company recorded during the same quarter last year.

Even before this, however, Apple claims to have $81.61 billion cash in reserve – $52 billion of it offshore. Whether Apple intends to spend this cash on acquisitions is unclear.

“The cash isn’t burning a hole in our pockets and we’re not looking to do silly things with it,” added Cook.

“We’ve acquired several companies, we’re acquired IP, we’ve invested in our supply chain…we’re doing an extremely good job about spending it in the right places.

“We will continually ask ourselves what’s in Apple’s best interests and always do that.” (source:pocketgamer

2)Research: iOS5 On 33% Of All Compatible Devices, iPad Sales Accelerate

by Kyle Orland

Estimates from mobile industry research firms suggest Apple has seen quick but uneven adoption following last week’s release of iOS5, as well as accelerating shipments for its popular iPad tablet.

Alongside Apple’s announcement that over 25 million users have already downloaded iOS5 since its introduction October 12, research firm Localytics estimates that these downloads represent 33 percent of all iOS5-compatible devices currently in use.

The OS upgrade, which includes support for many new features of interest to game developers, has been installed by 36 percent of iPad 2 owners but only 17 percent of third-generation iPod Touch owners, according to the report.

Meanwhile, Digitimes Research estimates that Apple sold 13 million iPad 2 units in the third quarter of 2011, up 36.8 percent from iPad shipments from the same quarter a year ago.

While Digitimes notes that this shipment number is still below Apple’s projections for the popular tablet, it still represents nearly 70 percent of all shipped tablet devices for the period. Shipments of non-iPad tablets are also growing more slowly than those for Apple’s iPad, increasing only 10 percent year-over-year for the quarter.(source:gamasutra

3)BB DevCon 11: BlackBerry App World is the second most profitable app store claims Alec Saunders

by Jon Jordan

Alec Saunders, RIM’s veep of developer relations was in offensive mode at the company’s BlackBerry Developers Conference in San Francisco.

In his opening session, he was out to ‘bust some myths’ about Blackberry as a market opportunity.

Although admitting RIM’s strategy hadn’t been as good as it could have been, he said this was changing with BBX.

More importantly, he stressed that the BlackBerry market wasn’t shrinking – with user numbers up to 70 million.

Only way is up

He said it wasn’t true that BlackBerry users didn’t download apps. RIM’s research has concluded that its users download 24 apps annually, with the current spurt in downloads particularly been driven by BlackBerry 7 adoption and the launch of BBM Connected apps – 25 million downloads to-date.

Finally, Saunders was keen to point out that BlackBerry developers do make money, revealing that 13 percent of BlackBerry developers have made more than $100,000, appearing to contrast that with developer Owen Goss’ not entirely representative survey that the median game on iOS earned just $1,100.

“App World is the second most profitable app store ahead of Android Market,” he claimed. (source:pocketgamer

4)BB DevCon 11: Scoreloop’s Marc Gumpinger reveals social gaming network has 80 million users

by Jon Jordan

Acquired by RIM in June, things at German mobile social gaming network Scoreloop have been quiet for awhile, publicly at least.

At BlackBerry DevCon, however, ex-CEO, now RIM senior director, gaming platform, Marc Gumpinger announced some figures about the network which now supports PlayBook with a beta SDK, alongside iOS, Android, Windows Phone and bada.

Since its launch over two years ago, Scoreloop has accumulated 80 million users, hosting 750 millions gaming sessions and 5 billion scores.

Lots of friends

“We’re on multiple platforms which is good for developers,” Gumpinger said.

“The best way for your games to stand out is if your players recommend them to their friends.

“We’re a great tool to solve discoverability, but you need a massive number of people, and a massive amount of activity, which is what we offer.”

Gumpinger also revealed the Scoreloop team had been working with Konami to integrate its platform within the mobile version of Pro Evolution Soccer; also working with ZeptoLabs for the Android version of Cut the Rope.

The iOS version is published by Chillingo, hence using its proprietary Crystal network on that platform. (source:pocketgamer

5)BB DevCon 11: BlackBerry App World hits one billion downloads, 5 million apps per day

by Jon Jordan

In the face of pressure from shareholders and general market criticism about its performance in the face of iOS and Android’s rise, RIM co-CEO Mike Lazaridis was keen to stress his company’s good numbers at the BlackBerry Developers Conference in San Francisco.

“Since last year, we’ve had 40 percent increase in subscribers to 70 million, we’ve sold 165 million smartphones, and have 50 million BBM users – that’s up almost 50 percent in a year,” he said.

“BlackBerry 7 has been the biggest, most successful launch for us ever.”

Apps on the rise

As part of this activity, there have been 25 million donloads of the around 200 BBM Connected apps since they launched a couple of months ago

This performance is also reflected in the usage of BlackBerry App World, which is available in 130 countries, supports 26 currencies, carrier billing with 16 operators, accumulating one billion downloads in June, now at the rate of five million downloads per day.

Alec Saunders, VP developer relations, stated “App World is the second most profitable app store ahead of Android Market”.

Lazaridis was also keen to point out how people using newer BlackBerry devices are much more active.

“BlackBerry 7 smartphones generate 11 times higher grossing app ARPU than BlackBerry 6 and BlackBerry 5 devices,” he said.

Lazaridis also quoted the somewhat unclear figures from German research outfit reseach2guidance which states that an average BlackBerry app is downloaded 43 percent more than an iOS app and 48 percent more than an Android app. (source:pocketgamer)    http://www.pocketgamer.biz/r/PG.Biz/RIM+news/news.asp?c=34444

6)Gameloft’s Modern Combat 3: Fallen Nation hitting iOS on October 27th

by Anthony Usher

Gameloft has announced on its Facebook and Twitter pages that Call of Duty-esque shooter Modern Combat 3: Fallen Nation will launch an assault on the App Store on October 27th, with an Android version “following soon after”.

The new shooter, which we went hands-on with back in August, will feature an all-new campaign, which kicks-off with you battling through the headquarters of the National Security Agency.

The franchise’s lauded multiplayer gameplay has also been expanded, with 12 players – previously ten – getting in on the action.

Modern Combat 3: Fallen Nation will hit the App Store as a Universal app optimised for the iPad 2. Unfortunately, we still don’t have a price. (source:pocketgamer


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