社交游戏巨擘Zynga今日发布了5款新的社交游戏，其中包括《CastleVille》这款玄幻主题的Ville系列游戏，其最大的公告产品是即将上线的Zynga Direct（游戏邦注：又名Project Z）这个Zynga游戏玩家社交中心，据该公司声称，这项服务将成为“世界上联系性最强的社交游戏站点”。
公司还对外展示了《Mafia Wars 2》，这款游戏昨天已在Facebook上发布，目前在Google+平台上也可以玩到这款游戏。该社交游戏巨头之前在后者上发布过《CityVille》和《Zynga Poker》等游戏巨作。
在智能手机方面，Zynga细致阐述了三款支持HTML5的游戏，包括《Zynga Poker Mobile Web》、《Words With Friends HTML5》和《FarmVille Express》，这些游戏即将出现在Facebook的手机应用平台上。
“Zynga除了有《Words With Friends》、《Hanging With Friends》和《CityVille Hometown》这三款多平台手机游戏之外，Zynga Mobile即将为玩家带来游戏《Dream Zoo》，这是Zynga的首款动物园主题游戏。在《Dream Zoo》中，玩家可以在郊外世界上的各种动物，有狮子、老虎和鸸鹋等。游戏中的体验与你去动物园游玩并不相同，玩家在《Dream Zoo》中会看到彩虹色的长颈鹿、带有斑点的火烈鸟和绿色的大象。不久之后，游戏将翻译成多种语言，并且登录App Store和Android Market，玩家可以与世界各地喜爱动物的好友联系，照顾自己的动物并访问他人的动物园。《Dream Zoo》是Zynga在手机社交游戏方面的又一大创新，让玩家通过新方式与好友联系起来。”
“在Zynga的新隐藏物品题材游戏中，玩家可以寻找自己遗失的物品。游戏将玩家的技能和记忆结合起来，这款休闲类的社交游戏很容易学会，但是较难以精通。《Hidden Chronicles》中包含有多种元素，包括隐藏物品、富有吸引力的谜题和诡异的Ramsey Manor，有着独特的游戏角色，他需要你的帮助来保护一个被严密看守的秘密。《Hidden Chronicles》中有着精美的环境，世界各地和历史场景均是如此。游戏使用些许超现实主义手法来设计，艺术风格成熟，精美的动画和音乐让每个场景栩栩如生。无论你和好友玩过多少次的《Hidden Chronicles》，内容总是会让你感到新颖，在一个场景中就可以玩上数个小时的时间。游戏的吸引力在于友好的竞争、谜题的解答和发现隐藏在《Hidden Chronicles》中的秘密。”
“同时今天也公布了新游戏《Zynga Bingo》，这是Zynga纽约工作室的首部作品，与《Zynga Poker》团队合作完成。Zynga Casino系列目前已有《Zynga Bingo》和《Zynga Poker》两款游戏（游戏邦注：《Zynga Poker》是当前世界上最大的扑克游戏，每月用户超过3500万）。《Zynga Bingo》结合了《Sin City》和Bingo游戏元素，其中还植入了‘Vegas lights’和‘Pirate’s Paradise’之类的主题房间。”
Zynga Expands To New Genres, Details Platform Plans
Social gaming powerhouse Zynga unveiled five new social games today — including CastleVille, a new fantasy-themed entry for its popular Ville series — and plans for its franchises beyond Facebook.
The company’s biggest announcement at a Gamasutra-attended San Francisco event was the just-announced Zynga Direct, or Project Z, a standalone online community separate from Facebook that will serve as an umbrella site for its titles. It boasts that the service will be “the most connected social gaming site in the world”.
It also revealed that Mafia Wars 2, which launched on Facebook yesterday, is also now available on rival platform Google+. The social gaming giant has previously released other big titles like CityVille and Zynga Poker on the platform.
On the smartphone side, Zynga detailed three HTML5-powered games — Zynga Poker Mobile Web, Words With Friends HTML5, and FarmVille Express — are coming to Facebook’s mobile apps platform.
It also detailed a soon-to-be-released, original mobile game called Dream Zoo:
“Adding to the growing portfolio of Zynga’s multi-platform mobile games including Words With Friends, Hanging With Friends, and CityVille Hometown, the Zynga Mobile team now brings players Dream Zoo – the first zoo themed game from Zynga. Dream Zoo enables players to take a walk on the wild side and collect the world’s most amazing animals. Lions and tigers and emus? Oh my! This is not your typical trip to the zoo – in Dream Zoo players will find rainbow giraffes, polka-dot flamingos and electric green elephants. Coming soon in multiple languages to the App Store followed Android Market, players will be able to connect with their animal-loving friends from around the world to care for their animals and visit each other to see their zoos come to life. Dream Zoo is another example of how Zynga is innovating in mobile social games and bringing new ways for players to connect with friends.”
The first of the company’s new Facebook games announced today is the next chapter of its Ville franchise:
“Created by Zynga Dallas, CastleVille is the next game in Zynga’s Ville franchise which includes FarmVille, FrontierVille, and CityVille. CastleVille is set in a medieval world, with an engaging story, a touch of fantasy and memorable, playful characters. A true manifestation of Zynga’s social magic, the game improves upon the best social and emotional elements from each of the Ville games that came before it. In CastleVille players will be able build and manage the kingdom of their dreams, explore the rich world and setting, and share it with their friends. Friends can help each other craft rare items, trade in the markets, and fight back the beasties that lurk just outside the castle walls. CastleVille raises the bar on the production value of the Ville brand, with epic storytelling, highly detailed art and animation, and a completely original musical score that was recorded with a 75-piece orchestra and full choir.”
Zynga is also dipping its toes into the hidden object genre with Hidden Chronicles:
“See what you’ve been missing with Hidden Chronicles– a new genre for Zynga – hidden object games. A combination of memory and skill, this casual social game is easy to learn, yet hard to master. Hidden Chronicles is a social scavenger hunt, including hidden object play, engaging puzzles and the mysterious Ramsey Manor, complete with unique characters who need your help to protect a closely guarded secret. Hidden Chronicles features beautifully drawn environments, including scenes from around the world and throughout history. Designed in soft photorealism, the art style is sophisticated and engaging with animatics and customized music that brings each scene to life. No matter how many times you and your friends play Hidden Chronicles, the content is always fresh and new, offering hours of vibrant game play within a single scene. Engage in friendly competition, solve the mystery and discover the secrets within Hidden Chronicles.”
And the third original Facebook game the developer announced is Zynga Casino Featuring Zynga Bingo:
“A new franchise and an entirely new game were unveiled simultaneously today, with the announcement of Zynga Casino and Zynga Bingo, the first game out of Zynga New York, in collaboration with the Zynga Poker team. Zynga Casino will house both the new Zynga Bingo and Zynga Poker, the world’s largest poker game with over 35 million people playing each month. Going all in means so much more now, as players can use their chips across Zynga Casino, from bluffing to bingo. Zynga Bingo combines the best of Sin City and your local bingo hall and brings players a game they know and love, with a social twist. More than just numbers and daubers, Zynga Bingo features themed rooms such as ‘Vegas lights’ and ‘Pirate’s Paradise.’”
“We challenge ourselves every day with the question ‘how do we get you guys to play?’” said Zynga CEO Marcus Pincus at a Gamasutra-attended press event today. “You don’t have time to sit and play games, yet we really think that play is this macro theme activity that we all need to fit back into our lives.” (Source: Gamasutra)