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每日观察:关注全球各国游戏平均下载速度(9.23)

发布时间:2011-09-23 15:11:16 Tags:,,

1)可下载内容服务供应商Pando Networks最新调查结果表明,全球游戏平均下载速度在580KBps左右,最快速度可超过2000KBps(游戏邦注:该公司调查了224个不同国家和地区,2000多万台电脑的2700万多次下载行为)。

Global-Download-Speed(from pockettacoradio.com)

Global-Download-Speed(from pockettacoradio.com)

调查发现韩国游戏下载速度全球第一,平均达到2202KBps,其次是罗马尼亚,平均速度为1909KBps,第三名是保加利亚,平均速度为1611KBps。

美国地区的平均速度为616KBps,德国是647KBps,澳大利亚是348KBps,中国仅为245KBps。

全球游戏下载速度最快的前十名城市中,韩国城市占据8个席位,另外两个则是美国马萨诸塞州的安多弗(2801KBps),以及罗马尼亚首都布加勒斯特(2665KBps)。

该公司首席执行官Robert Levitan表示,从总体上看,发达国家游戏下载速度高于发展中国家,但令人意外的是美国、英国、法国、中国和加拿大这些世界强国的下载速度却不甚理想。

2)日本社交平台Mixi最近宣布收购东京手机应用开发商Naked Technology。

Naked Technology于2006年由四名成长于MITOH计划(日本政府扶持杰出工程师的项目)的工程师创立,已开发多种不同的手机应用,最著名的产品就是Colors这个基于云并且可运行于智能手机、功能性手机平台的手机应用管理框架。

3)芬兰开发商Rovio首席营销官Peter Vesterbacka在最近的媒体采访中透露,他们有意成立一个发行部门,帮助独立开发者发行游戏,但尚未准备正式公布消息。

据develop报道,Rovio已经在接触一些独立开发者商谈成立发行部门事宜。

Angry Birds in Stadiums(from games.com)

Angry Birds in Stadiums(from games.com)

4)据pocketgamer报道,芬兰大众游戏服务公司Uplause最近与Rovio合作,推出一个可支持上千人同时玩游戏,并用声音控制游戏的新版《愤怒的小鸟》。

据称该版游戏适用于冰球、篮球、足球赛场,以及音乐节等活动场合,使用现场噪音作为输入方式控制游戏,第一个可玩版本将出现在本周的新加坡F1赛车现场。

Uplause首席执行官Veli-Pekka Marin表示,这个大众版游戏将根据赛场噪音强度决定弹弓的发射力度,与原版本游戏一样,每一回合发射之前都会间隔4秒时间,预计在比赛现场完成每个游戏回合需花费数分钟时间。

Rovio首席营销官Peter Vesterbacka则认为,这个版本为小鸟粉丝创造了与游戏的全新互动方式,有助于加强粉丝与小鸟角色的情感联系。

5)Credit Suisse分析师Kulbinder Garcha最近报告表明,美国中产阶级每年可能已平均在苹果产品上投入321美元,预计2015年这一数据将达到421美元的水准。

Garcha认为出现这一趋势的原因包括:苹果产品未来四年在美国可购性和销售渠道的发展;每年可支配收入超过3万美元的用户将增加10%,达到1.78亿。

iPad和iPhone销售数据是Garcha的主要考虑因素,他预测苹果未来四年的智能手机市场份额将从23.5%增长至25.6%,iPad在平板电脑市场份额将从2015年的88.7%增长至93.8%。

其报告还指出,发展中国家的苹果产品销售额在2015年将达680亿美元,年收入超过3万美元的用户将达2.44亿(游戏邦注:目前实现这一年收入水准的发展中国家用户约1.33亿)。

Apple rev per capita(from pocketgamer)

Apple rev per capita(from pocketgamer)

中国、印度、巴西、墨西哥和俄罗斯是最大的新兴市场中,中国在2015年的苹果产品销售额将增长至280亿美元。

6)市场调研公司Gartner最新报告预测,今年iPad销量将占全球平板电脑市场的73.4%(比去年的83%略为下降),到2014年将占一半以上的平板电脑市场份额。Android平板电脑去年出货量是250万部,预计今年将达1100万部。

iPad(from venturebeat)

iPad(from venturebeat)

今年全球平板电脑销量将达6360万部,比去年的1760万部增长261.4%,Android平板电脑今年市场份额将占17.3%,仅比去年的14.3%略多3个百分点。

7)USB Research最新调查结果表明,苹果产品用户留存率高达89%(游戏邦注:该调查样本仅为515名智能手机用户)。

在这些受访者中,仅有6%的苹果用户表示打算更换为其他厂商的手机,有4%表示他们还不知作何决定。

retention rates(from UBS)

retention rates(from UBS)

从硬件设备来看,RIM用户留存率在过去18个月中已从62%下滑至33%;HTC留存率为39%,三星是28%,而诺基亚留存率则从原来的42%下降至24%。

从软件上来看,Android用户留存率为55%,但是在剩下的45%对其不满的用户中,有31%决定下次选择iPhone。

8)开发工具GameMaker厂商Yo Yo Games日前宣布推出HTML5版游戏开发工具,支持用户在任何可兼容HTML5浏览器的平台开发内容。

GameMaker HTML 5 Logo(from thisbuttondoeswhat.com)

GameMaker HTML 5 Logo(from thisbuttondoeswhat.com)

这个新版开发工具GameMaker:HTML5使用与原来相同的UI和拖放功能,通过还引入包括Team Collaboration在内的一系列新功能,支持多个团队成员同时对一个项目执行操作。(本文为游戏邦/gamerboom.com编译,如需转载请联系:游戏邦

1)Study: Average Worldwide Download Speed Is 580KBps

by Mike Rose

A new game download speed study has found that the average worldwide download speed is approximately 580KBps, while the fastest average speed is over 2,000KBps.

The study, carried out by downloadable content delivery provider Pando Networks which delivers games, software and video, surveyed over 27 million downloads across 20 million computers in 224 different countries.

It found that South Korea has the fastest average download speeds in the world, with an average of 2,202KBps, following by Romania with 1,909KBps and Bulgaria with 1,611KBps.

The U.S. saw an average of 616KBps, compared to 647KBps for Germany, 348KBps for Australia and 245KBps in China.

Eight of the top ten fastest cities in the world are located in South Korea, with Andover, Massachusetts (2801KBps) and Bucharest, Romania (2,665KBps) joining them.

Robert Levitan, CEO of Pando Networks, said of the study, “The disparities we found were striking. While, in general, developed economies outpaced the developing world in average download speeds, big names such as the US, UK, France, China and Canada were not even close to being the fastest.”

Pando had previously released figures for individual cities in particular countries, including the U.S. and the UK. (source:gamasutra

2)Mixi Buys Mobile App Developer Naked Technology [Social Networks]

by Dr. Serkan Toto

Mixi has announced the acquisition of Naked Technology, a Tokyo-based mobile application development company. Naked Technology was founded in 2006 by a group of four engineers who are all graduates of the so-called MITOH program set up by the Japanese government to support outstanding engineers.

The company has developed various mobile apps in the past but is best known for its flagship product Colors, a mobile application management framework that’s cloud-based and supports feature phones as well as smartphones.(source:serkantoto

3)Angry Birds creator wants to publish indie games, Rovio exec says

by Joe Osborne

It makes you wonder: Could Rovio be just a little bit scared that it might not strike gold again? Chief marketing officer for the creator of Angry Birds Peter Vesterbacka (pictured) said to Develop in an interview that the developer is planning to open a publishing label.

“We have some plans for this area, but not ready to announce yet,” Vesterbacka told Develop. “If we do something in the publishing area, you can expect it to be a bit different.”

However, it seems as if the maker of your favorite annoyed avians wants to keep things 1.) indie (independently developed) and 2.) mobile. According to Develop, Rovio has already approached several mobile game studios to form a foundation for the new business. While the Finnish company’s other ventures have arguably been leaps of faith–cookbooks … seriously?–it certainly has experience in the publishing business.

Well, at least from the other end. Angry Birds made it to the US in 2009 though Chillingo, a mobile games publisher that is now owned by EA. Of course, Rovio was able to back out of deal once the acquisition occurred, but the company is currently in another publisher relationship with Twentieth Century Fox, through which it nabbed the rights to create Angry Birds Rio.

And honestly, it would be a no-brainer for an indie game developer to team up with Rovio. For one, if the company claims to be worth at least as much as Zynga, it at least has considerable resources to offer. And seriously, could you go wrong with a team that has somehow successfully hyped up slingshotting birds into pigs for two years running? I think not.(source:games

4)Crowd gaming specialist Uplause to launch noise controlled version of Angry Birds at Singapore Grand Prix

by Jon Jordan

Just when you think there can’t be any more crazy Angry Birds news – we’ve already had 350 million downloads, $1+ billion valuation, baby blanket licensing – something else pops into play.

This time, however, it could be a cool twist on the game as fellow Finnish outfit Uplause has come up with a version that thousands of people can play simultaneously.

The self-styled ‘social gamemaker for big crowds’, it’s been doing this sort of thing for a while in ice hockey, basketball and football stadia, and music festivals such as V Festival, using noise as an input.

The first Angry Birds version will be playable at the Formula 1 race in Singapore this weekend, before Rovio and Uplause take the concept globally, from sports stadiums to rock concerts.

Cry fowl

According to Uplause CEO Veli-Pekka Marin, the game was remade for this crowd version over the summer with the noise level of the audience being used to generate the power of the slingshot. We’re guessing aiming happens automatically.

“As in the original, there’s about a four second period before firing,” Marin explains. “For live events, we’d expect each gaming session to take a few minutes.”

“Through social participation, our fans will get to interact with the Angry Birds in an entirely new way,” adds Peter Vesterbacka, Rovio’s CMO.

“We think this new form of gaming will give fans a great opportunity to form a strong emotional connection with the characters.”(source:pocketgamer

5)Middle class Americans poised to spend $481 per annum on Apple products by 2015

by Matt Sakuraoka-Gilman

Middle class Americans may already be spending an average of $321 each on Apple products a year, but that’s a figure Credit Suisse analyst Kulbinder Garcha believes is only going to rise.

A report by Garcha claims the average spend per user will jump by a further $160 between now and 2015, topping out at $421 a year.

It’s a rise Garcha attributes to a shift in affordability and product distribution across the US, with the number of consumers with disposable incomes greater than $30,000 set to jump by 10 percent to 178 million over the next four years.

Spreading the share

Predictably, iPad and iPhone sales feature as a critical factor in Garcha’s projections, with a prediction Apple’s share of the smartphone market is to rise from 23.5 percent to 25.6 percent over the next four years playing its part.

iPad market share in tablets is also expected to rise from 88.7 percent to 93.8 percent by 2015.

Emerging markets also factor in the analysis. Garcha believes as they will grow to account for $68 billion in sales by 2015, with 244 million earning more than $30,000 a year.

“Importantly, by 2015, there will be 244 million consumers in (emerging markets) with similar income profiles, up from 133 million this year,” writes Garcha.

“Assuming Apple addresses these markets, this drives an incremental $70 billion in sales by 2015…and $17.50 in EPS.”

All around the world

China, India, Brazil, Mexico and Russia make up the biggest emerging markets, with China taking the cake with the biggest increase to $28 billion by 2015.

Global subscriptions could also rise from their current base of 2.7 billion, claims Garcha, with 1.98 billion mobile subscribers potentially reachable in 2012 should Apple go into business with the top 50 carriers in emerging markets.(source:pocketgamer

6)iPad to dominate tablets until 2014, says Gartner

Devindra Hardawar

Not that it’s a huge surprise, but it doesn’t appear that Apple’s iPad will be dethroned as king of the tablets anytime soon.

The iPad will account for 73.4 percent of worldwide tablet sales this year (down from 83 percent last year), and it’s expected to hold more than 50 percent of the market until 2014, according to research firm Gartner.

Apple’s tablet reigns supreme because it “delivers a superior and unified user experience across its hardware, software and services,” Gartner research VP Carolina Milanesi said in a statement today. “Unless competitors can respond with a similar approach, challenges to Apple’s position will be minimal. Apple had the foresight to create this market and in doing that planned for it as far as component supplies such as memory and screen. This allowed Apple to bring the iPad out at a very competitive price and no compromise in experience among the different models that offer storage and connectivity options.”

Android tablets are expected to ship 11 million units this year, compared to last year’s 2.5 million units. But while that seems like a big jump, it doesn’t do much to change Android’s overall market share, since worldwide tablet sales this year are set to reach around 63.6 million units, a 261.4 percent jump from last year’s overall sales of 17.6 million. Android will hold around 17.3 percent of tablet sales this year, but that’s only a few points higher than last year, where it accounted for 14.3 percent of sales.(source:venturebeat

7)iPhone loyalty at 89%, competition not so much

It’s no surprise that Apple has a large loyal following, something other companies probably cry themselves to sleep at night over. But just how large and loyal is this following? Statistics for the iPhone are in, and they’re huge as always. It turns out Apple has an astounding 89 percent retention rate, according to a survey conducted by UBS Investment Research. That means for every 100 people who buy an iPhone, 89 of those people plan on buying another one in the future.

While Apple is feeling the love, competition is having a tougher time convincing consumers they’re the best of the best. Next in line for loyalty is HTC with a 39 percent retention rate — a 50 percent difference, and for second best, that number isn’t even slightly impressive. After HTC comes RIM’s 33 percent retention rate. The BlackBerry-maker is in third place, yes, but that number is down from 62 percent just 18 months ago. This is the biggest drop in loyalty out of all the handset manufacturers. RIM just can’t catch a break. The final three companies that made the list are Samsung, Motorola, and Nokia. Each have 28 percent, 25 percent, and 24 percent retention rates respectively.

Now let’s talk some software. Android has a 55 percent retention rate, which is a significant improvement over the individual manufacturers. However, out of the 45 percent of unhappy customers, 31 percent plan on switching to an iPhone for their next device. So Apple is not only taking in a gigantic amount of current iPhone users, but also a generous amount of new iPhone users as well. The iPhone 5 is going to break a lot of records. And hearts.(source:intomobile

8)YoYo Games Releases GameMaker: HTML5 Tools

by Mike Rose

GameMaker creation tools developer YoYo Games announced today the launch of the HTML5 version of its game tools, allowing users to develop content playable in any HTML5 compatible browser on any platform.

GameMaker: HTML5 outputs games into HTML5 compatible JavaScript, with no extra plugins or additional installs on top required.

This new version utilizes the same UI and drag-and-drop functionality of previous GameMaker versions, while also introducing a range of new features including Team Collaboration, for allowing multiple team members to work simultaneously on a project.

Sandy Duncan, CEO of YoYo Games, said, “GameMaker: HTML5 is a huge step forward for the Game Maker lineage and we’re very proud to have launched this new version, which brings game and web content creation within the reach of anyone with the inclination to try our package.”

“As the HTML5 wave begins break across the web and it becomes adopted as the de-facto standard, GameMaker: HTML5 will undoubtedly lead the revolution in easily created, easily deployable content that’s richer and more complex than ever before.”

Game Maker: HTML5 is now available to purchase from the YoYo Games website at a temporary reduced price. (source:gamasutra


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