游戏邦在:
杂志专栏:
gamerboom.com订阅到鲜果订阅到抓虾google reader订阅到有道订阅到QQ邮箱订阅到帮看

每日观察:关注戴尔预测Facebook用户全球分布情况(9.19)

发布时间:2011-09-19 11:15:17 Tags:,,,

1)据mobile-ent报道,紧随苹果步伐,微软近日也表示Windows 8操作系统将推两个版本的IE,但其中一个针对触屏设备的版本仅支持HTML5而拒绝Flash插件。

flash(from nexus404.com)

flash(from nexus404.com)

微软IE团队主管Dean Hachamovitch在博文中指出,该版本IE拒绝插件的设置,有利于提高设备的电池寿命以及安全性、稳定性和避免用户隐私问题。

苹果前掌门人乔布斯也曾表示,他们拒绝Flash出现在iOS设备的原因是,Flash并非人们观看视频或使用网页内容的必要手段。

2)据asymco市场分析师Horace Dediu所称,RIM在其2012财年第二季度的智能手机市场份额并不乐观,该时期RIM手机出货量为1060万部(尽管实际手机销量达1370万部),黑莓平板电脑PlayBook市场份额下滑严重(出货量仅20万部)。

与苹果或三星相比,RIM手机出货量还不及这些竞争对手在前一季度的一半,甚至HTC表现也优于RIM。RIM在智能手机市场的地位可能将下落到第5名。

smartphone shipments(from asymco)

smartphone shipments(from asymco)

尽管RIM在2011年推出了黑莓7和PlayBook等新产品,但黑莓出货量同比去年仍下滑了11%,比第一季度下跌了18%。Dediu预计RIM智能手机份额有可能跌至个位数(但智能手机市场的季度平均增长率达77%)。

此外,RIM公司的利润率也在下滑,从原来的21%下落至13%。

3)波兰开发商Infinite Dreams(游戏邦注:其代表作包括诺基亚手机游戏《Creatures of the Deep》)日前针对性其即将问世的新游戏《Jelly Defense》推出了一项新团购服务。

idreams-jelly-defense(from pocketgamer)

idreams-jelly-defense(from pocketgamer)

该游戏将于9月29日问世,其售价将根据用户参与投票的社交互动情况而定,支持人们通过Facebook“赞”、Twitter、Google+等分享机制进行投票,如果有300人参与互动,其售价将从原来的9.99美元降至4.99美元,有700人参与互动,就降至3.99美元,然后以此类推,如果有5000人参与,游戏就将降至最低价99美分。

截止本文撰稿,已有70多人参与互动,目前仍保持9.99美元售价。

4)M2 Research日前发布新数据预测,2016年全球游戏化市场规模将超过28亿美元,其中有部分游戏化方案供应商在2012年将实现200%的营收增长率。

该公司指出,游戏化领域已成为投资热点,去年游戏化初创企业已经所获投资已超过1亿美元。

5)Facebook游戏《Mob Wars》开发商Metamoki最近推出其首款iOS游戏《Wildings》,该iPhone/iPod touch游戏结合了街机和策略元素,售价0.99美元,玩家在其中的任务就是保护一巢幼鸟,以免它们遭到敌人Creep的侵袭。

Wildings(from insidemobileapps)

Wildings(from insidemobileapps)

其游戏机制极为简单,玩家仅需点触手指向Creep发动攻击,随着游戏进程的发展,屏幕上会出现一些速度超快的Creep,玩家需首先对付速度最快的敌人,并多次点击以打败更强大的敌人。游戏共含45个关卡,玩家可通过Game Center和OpenFeint积分排行榜向好友发起挑战。

6)德国手机及社交游戏开发商Itsmy Games最近针对其100多款游戏推出了HTML5版本,使原来的网页游戏与原生应用一样,具有离线体验的功能。

itsmy_html5_mobile_social_games(from embargozone.com)

itsmy_html5_mobile_social_games(from embargozone.com)

该公司首席技术官Jukka Saarelainen表示,他们历时一年多针对iOS、Android、bada、webOS和Windows Phone平台创造网页应用体验,结合HTML5\CSS3和JavaScript技术实现了这个目标。

据其首席执行官Antonio Vince所称,Itsmy游戏已经做好准备,就看谷歌、Facebook、苹果还是微软等巨头谁最先落实HTML5战略,Itsmy可随时向这些平台发布游戏。

7)据日本游戏杂志《Famitsu》报道,Square-Enix最近正准备在2012年针对Android Market发布数款RPG游戏,其中包括《Chrono Trigger》(在1995年大受粉丝欢迎的SNES游戏)、《Dragon Quest:Monsters》以及《最终幻想:神秘历险》。

Square-Enix's game(from techcrucn)

Square-Enix's game(from techcrucn)

Square-Enix之前已经推出两款Android应用,与任天堂恪守不开发手机游戏的原则不同,Square-Enix在数年前就已经涉足不同的游戏平台,曾向非触屏设备iPod推出《Aong Summoner》等游戏。

8)戴尔公司最近发布的Facebook全球用户发展趋势图表显示,Facebook目前在北美和欧洲地区最受欢迎,但在亚洲和南美用户增长速度更快。

如果按现在这种趋势继续发展,亚洲和南美Facebook用户将在明年超过欧洲用户。印度、印度尼西亚和土耳其是最具发展潜力的市场。

Facebook's global future(from Dell)

Facebook's global future(from Dell)

如上所示,图表中每个半径的宽度显示的是相对用户需求,每个半径的长度代表Facebook用户在过去两年中的发展速度,核心圆表示世界经济区,外圆表示该区两大国家。(本文为游戏邦/gamerboom.com编译,如需转载请联系:游戏邦

1)Microsoft to follow Apple and reject Flash in tablets

by Zen Terrelonge

Says it will improve battery life, security and reliability.

Microsoft has confirmed its Windows 8 OS will come with two Internet Explorer versions, but the ‘Metro-style’ touch-specific type will opt for HTML5 over Flash.

Voicing his belief in HTML5, Dean Hachamovitch, head of Microsoft’s IE team, blogged: “For the web to move forward and for consumers to get the most out of touch-first browsing, the Metro style browser in Windows 8 is as HTML5-only as possible, and plugin free.”

Hachamovitch continued by saying that leaving the Metro-style IE plugin free “improves battery life as well as security, reliability, and privacy for consumers.”

Of course, these are pretty much the same arguments put forward by former Apple CEO Steve Jobs when he rejected Flash as a rich media platform for iOS devices and said: “Flash is no longer necessary to watch video or consume any kind of web content.”(source:mobile-ent

2)RIM’s fading fast; BlackBerry shipments fall behind Samsung and HTC reckons analyst Horace Dediu

by Keith Andrew

RIM has been in trouble for years so its poor financials for Q2 FY12 aren’t a surprise.

What has been a surprise, however, according to market analyst Horace Dediu, is that the company continued to maintain its smartphone market share.

At least, until now.

In Q2, shipments of handsets (10.6 million) and BlackBerry’s PlayBook (200,000) dropped heavily.

As Dediu points out, while sales of the firm’s handsets actually outnumbered shipments – 13.7 million units – there’s little for RIM to cheer about.

Slipping down life

“In terms of the competition, 10.6 million units is less than half what Apple or Samsung sold in its prior quarter,” he says in his latest entry.

“It’s also less than what HTC sold. RIM’s volume rank will likely go to fifth place as a smartphone vendor.”

Dediu reports BlackBerry volume has fallen 11 percent year on year, and is also down 18 percent sequentially – the second quarter in a row where shipments have fallen back, despite the launch of new product ranges such as BlackBerry 7 and PlayBook in 2011.

A matter of time

As a result, Dediu deduces RIM’s smartphone share could slip to single digits once its competitors’ shipment figures are made public, based on the smartphone market’s 77 percent average quarterly growth rate.

The company’s profitability is down, too, dropping from 21 percent to 13 percent.

“The company did incur some one-time charges for recent layoffs, but even without that charge, the margins would be around 16 percent,” adds Dediu. “This is most alarming.”

What he finds really interesting, however, is that despite the competition from iOS and Android, it’s taken so long for RIM and Nokia to be significantly impacted in terms of shipped devices.

“In retrospect, you can say that Nokia’s pivot was triggered by its public execution of Symbian, but that assumes that it was preventable – which we know is not the case,” concluded Dediu.

“For quite some time RIM seemed immune to competitive pressure. We all were made fools as we called its imminent demise. Then, as Steve Jobs would say, boom!”(source:pocketgamer

3)Infinite Dreams looks to the power of social interaction to drop Jelly Defense’s launch price from $9.99 to 99c

by Jon Jordan

Plenty of developer and platforms – notably OpenFeint – have used Groupon-style dynamics to try to drive the price and general promotion of games.

Polish developer Infinite Dreams (best known for its Creatures of the Deep game for Nokia) is taking a novel approach with its forthcoming Jelly Defense game however.

It’s out on 29 September, with the launch price being dictated by the number of social interactions generated.

Vote to price drop

Using Facebook likes, tweets, Google+s and other sharing mechanisms, 300 interactions will get the price down to $4.99, 700 to $3.99 and so on, with 5,000 ensuring it goes at the 99c minimum.

At time of writing, with only 73 social interactions made, the game remains set to launch at $9.99 however.(source:pocketgamer

4)Gamification Market to Reach $2.8 Billion in US by 2016

By Gary Merrett

M2 Research unveiled new data and forecasts today highlighting the state and growth of the gamification market, showing the industry moving beyond buzz to real revenues. Set to be revealed at the Gamification Summit in New York City, forecasts show the gamification market is expected to reach over $2.8 billion in direct spending in the US by 2016, with some vendors expecting revenue growth of nearly 200% in 2012. M2 has also segmented demand for gamification by industry – showing growth in the Enterprise vertical market and a potential shift in Healthcare gamification toward home-grown solutions. “The massive growth of gamification is plain to see, and these forecasts validate what we’ve observed in the market over the last year,” said Gabe Zichermann, chair of GSummit and CEO of Gamification.Co.“Regardless of industry focus – from healthcare to government, and finance to consumer goods – gamification is also a hot space for investors, with over $100 million invested in the last year alone in gamified startups.” M2 conducted survey and follow-up research with key gamification vendors from July-September, 2011. Forecasts are based on this research as well as previous survey research that was conducted from December-January 2010-2011. M2 Research provides market intelligence and consulting to a wide range of companies from multinationals to startups – with an emphasis on emerging categories such as gamification and social games.(source:socialgamesobserver

5)Mob Wars Maker Gets Cuddly With Wildlings for iOS

By Randy Nelson

Metamoki, known for its pioneering Facebook game Mob Wars, has officially entered the iOS gaming fray with Wildlings, its first release for Apple’s mobile platform. Combining arcade and strategy elements, the game — available now for $0.99 on iPhone and iPod touch — has players fighting to protect a nest full of baby birds from gaggle of nasty Creeps.

The basic gameplay mechanic is incredibly simple: Players tap their finger on a Creep in order to attack it. As the game progresses, players are able to control more than one adult bird, adding multi-touch to the mix. Some Creeps are faster than others, while yet another variety are stronger. The game starts calling on players to execute some strategy pretty quickly, as faster enemies must be dealt with first, while stronger ones require multiple taps to defeat.

Players also collect suns — which spring from their nest as well as defeated enemies — by tapping on them, and can spend them on activating power-ups, such as a sandstorm that briefly freezes Creeps in their tracks. A certain number of suns must also be collected in order to progress to the next island (with its own set of stages), and completing stages unlocks parts for the boat that must be completed in order to travel.

The game features a total of 45 levels across three islands. Players can try to best their friends’ high scores on each of them via Game Center and OpenFeint leaderboards.(source:insidemobileapps

6)Itsmy repackages browser games for HTML5 to meet its goal of becoming the biggest casual mobile browser gaming company

by Jon Jordan

In a move that’s likely to be repeated many times over in the coming months, mobile social game developer itsmy has ported its entire catalog over to HTML5.

The German-based developer has always had a web-centric focus, delivering free-to-play casual, social and multiplayer games for mobile browsers.

Now, it’s futureproofing itself for the new standard that’s expected to get a big push when Facebook formally reveals its Project Spartan platform next week at its f8 show.

The repackaging of itsmy’s games means some features of these browser games will now be available offline, as with native apps.

App store, papp store

“We’ve worked on our game platform for more than a year to create the perfect mobile web app experience for iOS, Android, bada, webOS and Windows Phone,” explains Jukka Saarelainen, itsmy’s CTO.

“We’re proud to offer gamers from all social networks a completely new gaming experience on touchscreen devices, developed in a mix of HTML5, CSS3 and JavaScript. For the first time you have the option to play internet games even if you are offline.”

Itsmy’s CEO Antonio Vince Staybl also pointed out the advantage for the company in terms of supplying the new distribution channels that will emerge.

“All the giant social networks and app stores have distinct HTML5 strategies that are currently undisclosed but ready to launch,” he said. “No matter who launches web apps first – Google, Facebook, Apple or Microsoft – we have our blockbuster games ready for distribution.”(source:pocketgamer

7)Square-Enix Working On Chrono Trigger, Final Fantasy For Android

Chris Velazco

While they’ve pumped out over 30 iOS apps to date, Square-Enix is now looking to revive a few of their classic titles on an Android phone (hopefully) near you. While Nintendo has officially disavowed the notion of making smartphone games, their long-time software associate seems to have no compunction in churning them out.

According to Japanese gaming magazine Famitsu, Square-Enix is hard at work preparing a selection of RPGs for a 2012 launch in the Android Market. Among them is Chrono Trigger (my personal favorite), the 1995 time-bending fan-favorite that first debuted on the SNES. Also on the list is Dragon Quest: Monsters, a popular Enix creation that pretty much hinges on making those iconic blue blobs fight each other, and Final Fantasy: Mystic Quest, the SNES Final Fantasy game that no one really played. Square-Enix will release the games through their own Square-Enix Gaming Portal, but hopefully they see a stateside (re?)release soon.

These games will be a welcome addition to Square-Enix’s current Android line-up, which currently consists of two apps. I think Square-Enix, unlike Nintendo, has the right idea here: while it seems like Nintendo President Iwata thinks that smartphone gaming will sully Nintendo’s history, Square-Enix is using different platforms to reignite existing fanbases and test out some interesting new IPs.

Square-Enix jumped headfirst into alternative gaming platforms years ago, with games like Song Summoner making an appearance on non-touch iPods of all places. It was a novel idea, and the end result was a refreshing gimmick on top of a classic Square-esque turn-based strategy game. Nintendo needs to realize that smartphone platforms aren’t where classic franchises go to die. It can be a place where new games and IPs can test the waters, and old ones can find a new audience.(source:techcrunch

8)EXCLUSIVE INFOGRAPHIC: Facebook’s Global Future

by Jackie Cohen

Facebook currently enjoys the most success in North America and Europe, but the site’s membership is growing faster in Asia and South America.

If the current pace continues, Asia and South America will outgrow Europe on Facebook sometime next year. India and Indonesia, along with Turkey, show the greatest growth potential.

These observations come from an exclusive infographic given to us by Dell (laptops), which looked at global search demand for Facebook-related terms over the last seven years.

As you can see, Dell’s infographic requires some close study, and here’s how to look at the different components:

The width of each radius in the image shows relative demand.

The length of each radius represent the rate of growth over the past two years.

The inner circle shows the commercial regions of the world.

The outer circle shows the top two countries in the region.

Let us know in the comments section what you think about the infographic showing how Facebook might grow in the future.(source:allfacebook


上一篇:

下一篇: