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techcrunch:半数以上facebook用户同时也是社交游戏玩家

发布时间:2010-07-31 00:51:23 Tags:,,

社交游戏开发商Playdom CEO约翰·普莱森特(John Pleasants)当地时间7月30日表示,有消息人士透露,半数Facebook用户玩社交游戏。

普莱森特说,社交游戏占Facebook访问时间的40%,这非常重要,“因为Facebook在互联网上占有重要地位”。

在谈到Facebook最近采取的以放慢社交游戏传播速度为目的的措施的影响时,普莱森特表示,Playdom受到了影响。但他表示,Playdom正在与Facbeook合作,探讨推动社交游戏增长的新途径。普莱森特指出,Playdom不会通过垃圾信息推动业务的增长。

playdom

playdom

在谈到未来的计划时,普莱森特表示,仅在过去的一周,Playdom已经发布了2款游戏。他还指出,游戏将具有更多社交特性。

Playdom数天前被迪斯尼收购,收购价格可能超过7.5亿美元。

Perhaps you’ve heard: social games maker Playdom was acquired by Disney a few days ago for a deal potentially worth north of $750 million. Playdom CEO John Pleasants took the stage today at our Social Currency CrunchUp in Palo Alto, to talk a bit about the deal and the future.

Pleasants says that he’s not exactly sure what his title at Disney will be yet, but he thinks he’ll be the General Manager of Playdom. He’s also not sure if Tapulous (another gaming company just acquired by Disney) will be under his department, but he doesn’t think so. And he made sure to clarify that the deal was for $563.2 million plus an earn-out of up to $200 million — so he’s not super super super rich, he’s just super super rich.

But the most interesting thing Pleasants noted was that he recently heard (from his own source, apparently) that half of all users on Facebook now play social games. More impressively, 40% of total usage time on the service is spent on these games. That’s meaningful, of course, because “a huge amount the Internet is on Facebook,” Pleasants stated.

When moderator Michael Arrington asked about changes Facebook has made recently to slow the viral spread of these types of games, Pleasants acknowledged they’ve all taken a hit. But he says they’re working with Facbeook on new ways to drive growth. But he made sure to say they had to do it without spamming.

When talking about what’s next, Pleasants notes that they’ve released two new games in the past week alone. When Mike suggested that most of the games are just a combination of blindly pushing buttons, Pleasants noted that things were evolving, and that games were about to get more social.

The biggest issue going forward though? “The lack of credit cards with children,” Pleasants half-joked.(source:sohu)


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