宝莱坞电影“I Hate Luv Storys”推出同名手机游戏
由Imran Khan和Sonam Kapoor领衔主演的宝莱坞爱情电影I Hate Luv Storys（我恨爱情故事）推出同名手机游戏。据称该手机游戏的推出主要是为了进一步推动电影票房的增长。
该手机游戏I Hate Luv Storys由电影主演Imran Khan、Sonam Kapoor以及电影导演punit malhotra共同揭开神秘面纱。UTV indiagames首席运营官samir bangara表示电影与手机游戏的玩家相当一致，同样会有更多的女性成为电影和游戏的拥护者。
Moviegoers in India will be gearing up to watch the film”I Hate Luv Storys” starring Imran Khan and Sonam Kapoor which is set to hit the box office this Friday. And as has been the trend with a few UTV Motion Pictures-produced movies in Bollywood, the mobile game was launched last February) the film will be accompanied by a mobile game. UTV Indiagames has launched the official mobile game of I Hate Luv Storys. Imran Khan, Sonam Kapoor and the film s director, Punit Malhotra were present at an event held at JW Marriott, Juhu to unveil the game.
I Hate Luv Storys Mobile Speaking at the launch of the game, Samir Bangara, COO, UTV Indiagames said, This movie has excellent pedigree coming from Dharma and UTV Motion Pictures with a young star cast that our gaming audience identifies with. The romantic genre was also interesting as we see an increasing mix of women in our user base. The different game experiences including a racing game, ensure appeal across our target audience while keeping with the theme of the movie. Featuring visual elements from the film and character animations, I Hate Luv Storys The Official Mobile Game will thrust mobile gamers in a world as Imran Khan character, Jay. Players will be able to interact with characters from the film, Simran and Raj.
The game four levels are inspired by events from the movie. For example, in the game first level Theatre Blues, Jay is tasked at irritating Raj without getting caught by Simran, when forced to watch a movie with the pair. I Hate Luv Storys Mobile 2 Punit Malhotra, Director of I Hate Luv Storys commented, I Hate Luv Storys is a fun, young film made with a lot of heart. I am sure people will really like this gaming experience by Indiagames as it is interactive, enjoyable and engaging. I Hate Luv Storys The Official Mobile Game is now available from UTV Indiagames and is priced ranging from Rs. 30 to Rs. 50 depending on the service provider.