本文是Facebook与各行各业的公司进行的广告合作案例，各种企业都可以参照以下内容，从中挑选出最适合自己的Facebook广告营销方案。

汽车行业

Victory Motorcycles

该摩托车品牌将Facebook作为提高客户转化率的最有效品牌推广网站。

饮料行业

百威啤酒

它通过在Facebook上展开世界杯主题的广告营销活动，吸引了270万用户通过一款特殊应用与该品牌进行互动。

消费者包装产品

Silly Bandz

这家青少年时尚饰品厂商通过Facebook广告营销活动，增加了自己在目标用户中的曝光率和知名度。

EASTPAK

该背包品牌通过Facebook广告活动，新增了30万新粉丝，还有200万用户浏览了关于该产品的特殊电影视频。

Healthy Choice

这家冷冻食品公司通过大规模的推广活动，对外发放了5万张优惠券，聚集了该品牌在Facebook用户中的人气，提高了品牌美誉度。

M&M’S

为了推广M&M’S饼干，Mars Chocolate北美公司在48小时内通过Facebook派送了12万份免费试吃产品，扩大了M&M’S的市场需求。

Clorox

该家庭用品公司通过Facebook发放了许多优惠券，从而让新产品Green Works清洁剂的销量上升了7%。

Cheerios

该公司通过Facebook广告活动号召家有小孩的母亲向慈善机构捐献书籍，总共募集到了12.4万以上册书籍。

电子商务行业

Giantnerd

该社交购物网站通过Facebook获得了更高的消费转化率和投资利润率。

Tasting Table

该美食资讯品牌约有40%的订阅服务用户来自Facebook网站。

How Fast Time Flies

该数字内容服务通过Facebook广告活动，销售额同比上一年增长了70%。

娱乐行业

Alamo Drafthouse Cinema

该剧院餐厅公司通过Facebook Deals对其忠实用户展开回馈活动，向使用Facebook Places签到的用户发放了将近10万个特制的杯子。

Sony Pictures

据尼尔森数据显示，电影《分手信》（Dear John）在Facebook推出广告活动后，该影片在观众中的总体知名度上升了16%。

游戏行业

Funzio/AdParlor

游戏公司Funzio通过代理商AdParlor提供的服务，在使用了Facebook广告API之后，成功让社交游戏《Crime City》的活跃用户增加了三倍，超过了650万人。

ZipZapPlay

该游戏工作室通过关键词和性别分类功能，在世界各地找到了许多新的游戏玩家。

金融服务行业

RBS Insurance

这家英国第二大保险服务公司成功运用Facebook广告，号召用户帮助创建了一款新型的iPhone保险应用。

零售行业

Sephora

该公司在Facebook粉丝群的支持下，提高了实体商店和网站的销售额。

Ace Hardware

通过Facebook广告活动，连接到该公司Facebook Page的用户数量增加了132%。

Umbro

在展开Facebook广告推广之后，用户对该公司的运动服和运动器材产品的消费需求上升了6%。

Levi Strauss & Co.

该服务品牌利用Facebook病毒式传播渠道推出了商店折扣优惠活动，结果到商店消费的顾客数量比预期还要多4倍以上。

Daddies Board Shop

这家本土滑雪板商店通过Facebook广告活动，成功实现了国际化运营，并通过新渠道创收4.5万美元。

adidas Football

该运动品牌在2010年世界杯期间的全球广告宣传活动，吸引了100万以上的用户连接到该品牌的Facebook Page。

adidas Originals

该品牌网站主页通过与Facebook页面的连接，在当天成功让品牌页面流量上升了139%。

bonprix

该德国零售商认为Facebook广告活动成功地推动了在线服装销售。

Sub-Zero and Wolf

这家奢侈品制造商通过Facebook Page，成功让连接到该网站的用户增长了500%，并建立了双向的用户转化率渠道。

Shane Co.

该珠宝零售商通过在线调查广告，创建了一个品牌发烧友的粉丝社区。

公共组织及协会

Youngcare

通过Facebook广告宣传，这家澳大利亚慈善机构成功募集到了2.5万多美元，并让自己的Facebook粉丝数量增加了七倍以上。

Rick Scott参加州长竞选

这名佛罗里达州长候选人通过Facebook广告活动争取选民投票，连接到其Facebook Page的用户超过了5.7万人。

（RED）

该非盈利性组织通过Facebook让大众关注非洲艾滋病情况，在短短一周内，就有22.5万用户连接到了该组织的Facebook Page。

American Legacy

该非盈利性组织通过Facebook广告活动，向12至17岁的青少年传递抵制吸烟的信息，连接到该网站的用户增加了五倍。

特快服务餐饮业

Community Coffee Company

通过Facebook广告服务，这家咖啡零售商的Facebook Page成了该公司的主要电子商务网站。

Bob Evans

这家餐厅及食品制造公司通过Facebook广告活动，获得了200%至300%的投资回报率。

Einstein Bros. Bagels

这家百吉饼连锁店在推出Facebook在线优惠券派送活动的一周中，创造了一年当中的最佳销售纪录。

Gonuts for Donuts

通过Facebook的广告营销活动，该公司成功地开办了另外7家分店。

服务和教育行业

Metropolitan Cooking & Entertaining Show

经过Facebook的广告推广，连接到该展会页面的用户大为增长。

Sylvan Center

这家在线教育公司通过Facebook获得了两倍的语言培训课程点击率。

CM Photographics

这名婚礼摄影师通过Facebook广告，找到了真正的粉丝。

旅游和文化领域

VisitBritain

通过一次广告营销活动，Facebook已成为英国国家旅游机构网站流量增长的主要推手。

科技和电信行业

诺基亚

该公司通过Facebook广告发布了一款新的地图手机应用，吸引了17.5万名用户在线观看了这款新产品的相关视频。

Phones 4U

这家英国移动电话零售商通过Facebook广告，在发布一款新手机时增加了品牌曝光率。（本文为游戏邦/gamerboom.com编译，转载请注明来源：游戏邦）

Facebook AdsCase Studies

Check out these stories and tips from successful Facebook Ads campaigns. There are two main types of Facebook Ads available: Premium and self-service Marketplace. Click here to see what solutions

will work best for you and to get started creating your own customized campaign. With a wide range of tools and options, there is a solution that is right for your needs.

Automotive

Victory Motorcycles

The motorcycle maker finds Facebook to be its highest delivering site of the year for conversions.

Beverage

Budweiser

A campaign around World Cup generates unusually high interaction with the brand with some 2.7 million users engaging with a unique application.

Consumer Packaged Goods

Silly Bandz

The youth fashion accessory maker sees increased brand exposure among its key target demographic after a Facebook Ads campaign.

EASTPAK

The backpack brand saw 300,000 new fans after a Facebook Ads campaign and 2 million views of its special movies on its products.

Healthy Choice

The frozen food brand distributed over 50,000 coupons in a “progressive” campaign to engage and grow its Facebook community and deepen its brand reputation for good value.

M&M’S

For its M&M’S Pretzel launch, Mars Chocolate North America was able to seed demand for the product by distributing 120,000 samples on Facebook within 48 hours.

Clorox

The maker of many household brands sees intent to purchase of its new Green Works detergent rise 7 percent after a coupon offer on Facebook.

Cheerios

The cereal brand sees more than 124,000 books donated to charity through its Facebook campaign aimed at mothers with young children.

E-Commerce

Giantnerd

The social shopping site is seeing a higher conversion rate and return on investment from Facebook than from any other form of online advertising.

Tasting Table

The foodie newsletter has grown by a factor of eight in less than two years, with around 40 percent of those subscribers originating from Facebook.

How Fast Time Flies

A digital scrapbooking service sees its sales increase 70 percent year over year as a direct result of its Facebook Ads campaign.

Entertainment

Alamo Drafthouse Cinema

The theater-restaurant company used Facebook Deals to reward its most loyal customers, distributing nearly 10,000 special pint glasses to fans who checked in using Facebook Places.

Sony Pictures

After a Facebook Ads campaign for the Dear John movie, overall audience awareness of the film rose 16 percent, according to Nielsen.

Gaming

Funzio/AdParlor

Gaming company Funzio sees active players of Crime City triple to more than 6.5 million after a campaign with agency AdParlor using the Facebook Ads API.

ZipZapPlay

A gaming startup uses keyword and gender targeting to attract new players around the world.

Financial Services

RBS Insurance

The United Kingdom’s second largest insurer successfully uses Facebook Ads to recruit users to help create a new iPhone insurance app.

Retail

Sephora

Sephora sees higher sales in stores and on its website from its Facebook fans

Ace Hardware

The number of people connected to the retailer’s Facebook Page grew 132 percent after an Ads campaign.

Umbro

After a Facebook campaign, users declaring a purchasing intent for the sportswear and equipment brand’s products rises 6 percent.

Levi Strauss & Co.

An in-store discount offer takes advantage of Facebook’s viral nature, leading to four times the expected number of people showing up at the apparel brand’s retail locations.

Daddies Board Shop

A local skateboard shop goes international and sees $45,000 in new annual revenues thanks to Facebook Ads.

adidas Football

The sports brand’s global campaign around the 2010 World Cup drove more than 1 million people to connect to its Facebook Page.

adidas Originals

Traffic to the sports apparel brand’s website jumps 139 percent on the day of a Home Page ad takeover on Facebook.

bonprix

The German retailer finds Facebook Ads successful in driving online sales of apparel.

Sub-Zero and Wolf

The luxury appliance maker generates a 500 percent increase in people connected to its Facebook Page and establishes a two-way conversation with customers.

Shane Co.

A Jewelry retailer Shane Co. uses poll ads to build an online community of brand enthusiasts.

Public Organizations and Associations

Youngcare

A Facebook Ads campaign helps raise some $25,000 in donations for this Australian charity and increases its Facebook community by more than sevenfold.

Rick Scott for Governor

The Florida gubernatorial candidate turned to Facebook Ads to help get out the vote and get more than 57,000 people to connect to his Facebook Page.

(RED)

The nonprofit turns to Facebook to help with its mission to raise awareness about AIDS in Africa, adding 225,000 people to its Facebook Page in one week alone.

American Legacy

The nonprofit used Facebook Ads to reach 12- to 17-year-olds with its anti-tobacco message, growing its connections five-fold and generating an engagement rate of 0.46 percent.

Quick Service Restaurants

Community Coffee Company

Thanks to Facebook Ads, the coffee retailer’s Facebook Page has become a key traffic driver to its e-commerce site.

Bob Evans

The restaurant and food products company’s campaign saw a return on investment of 200 percent to 300 percent.

Einstein Bros. Bagels

The national bagel chain enjoys one of its best sales weeks of the year so far after an online coupon offer on Facebook.

Gonuts for Donuts

Seven additional stores opened up as a result of successful Facebook Ads.

Services & Education

Metropolitan Cooking & Entertaining Show

A traveling culinary events show sees a big increase in people who connect to its Page after a Facebook Ads campaign.

Sylvan Center

An education company successfully uses Facebook Ads to acquire new students for its learning centers.

Eteacher Group

An online education company got twice the click-to-lead rate on Facebook for its language course offerings.

CM Photographics

A wedding photographer finds his exact audience with Facebook Ads.

Travel & Culture

VisitBritain

Facebook becomes one of the top traffic drivers to the main website for Britain’s national tourism agency after an ads campaign.

Arizona Office of Tourism|

Facebook becomes one of the top traffic drivers to the main website for Britain’s national tourism agency after an ads campaign.

Technology & Telecom

Nokia

The global communications device maker uses Facebook Ads to help launch a new maps app, getting more than 175,000 people to watch a video on the new product.

Phones 4U

A large UK mobile phone retailer uses Facebook ads to increase brand exposure for a new handset launch.（source:facebook）