据Society of Digital Agencies和AnswerLab最近的调查结果显示，2011年多数广告主的在线市场营销活动平台首选自家公司的门户网站，其次就是Facebook，Twitter排名第三，然后就是一些针对消费者的网站和博客。

游戏邦获悉，该调查活动访问了600多名行业代表，并将他们分成了大品牌广告主、广告代理机构、科技企业这三大类型。80%的广告主有计划今年扩大在线市场推广活动的规模，有43%的受访者表示将减少对传统媒体的广告投入。

chart

从这种调查结果中可以看出，在线市场营销活动还会持续增长，而在Facebook上的广告推广更将成为主流发展趋势。（本文为游戏邦/gamerboom.com编译，转载请注明来源：游戏邦）

Facebook Almost Leads Online Marketing Plans For 2011

Marketers prioritize their own websites for online promotions, but Facebook comes in close second, according to a Society of Digital Agencies and AnswerLab survey of more than 600 people in the industry.
The survey included roughly equal numbers of brand marketers, advertising agencies and technology types. All of them indicate that their own corporate website comes first in this year’s marketing budget, followed closely by Facebook. Twitter comes in third, followed by consumer-facing sites and blogs.

Spending on Facebook promotions will increase this year, based on the fact that 80 percent of marketers plan to increase their online projects this year. And 43 percent expect to decrease investments in traditional media during 2011.

None of these findings come as a surprise but instead bolster what many others have said: Online promotions continue to grow, and marketing via Facebook simply rises with the tide.（source:allfacebook）