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comScore调查:Facebook用户投入时间增长79%

发布时间:2011-02-08 12:29:25 Tags:,,,,,,

据美国市场调查公司comScore的数据显示,用户已超6亿的社交网站Facebook占据了2010年美国网站综合浏览量的10%,几乎每10次互联网访问量中,就有一者流向了Facebook。

US unique visitor for social network

US unique visitor for social network

去年12月份,Facebook的美国用户增长至1.539亿人,比2009年同期增加了38%。2010年12月用户在Facebook上逗留的时间比2009年同期上升了79%,达到494亿分钟。该网站的综合浏览量总数增长了71%,达到768亿次。

Facebook visitors chart

Facebook visitors chart

据游戏邦了解,去年12月排在第二名的社交网站是MySpace,但其用户数量已下降了27%,用户在网站逗留的时间也下滑了50%。位于第三名的是商务社交网站LinkedIn,2010年的访问用户是2660万,同比2009年增加了30%;Twitter同期的独立访问用户是2360万,比2009年增长了18%;其次是Tumblr.com,该网站流量飙升了168%,月访问用户达到670万。

time spent for top US web properties

time spent for top US web properties

游戏邦获悉,comScore数据还指出Facebook的用户逗留时长已超越谷歌、雅虎和微软网站。另一家调查公司Hitwise的数据则表明,Facebook在2010年已打败谷歌等其他网站,成为全美访问率最高的网站。(本文为游戏邦/gamerboom.com编译,转载请注明来源:游戏邦)

comScore: Facebook Keeps Gobbling People’s Time

With 600 million users, it’s no secret Facebook is dominating social networking. And recent comScore data only reinforces the social network’s staggering growth.

For example, Facebook accounted for 10 percent of U.S. page views in 2010, while three out of every ten Internet sessions included a visit to the site.

In December, Facebook’s U.S. audience grew to 153.9 million, an increase of 38 percent from the same month in 2009, and the social network became the 4th most

visited web property. The total time spent on Facebook in December 2010 vs December 2009 surged 79 percent to 49.4 billion minutes. Total page views grew 71 percent to 76.8 billion.

In terms of unique visitors MySpace came in second in December, but its audience declined 27 percent and total time spent on the site declined 50 percent.

Professional social network LinkedIn emerged as the third largest site in the category with 26.6 million visitors in December 2010, which is up 30 percent from the previous year. Twitter saw 23.6 million unique visitors in December, up 18 percent from 2009. And Tumblr.com’s traffic surged 168 percent to 6.7 million monthly visitors.

Facebook has even surpassed Google, Yahoo and Microsoft in terms of time spent on each site, according to comScore’s data. Hitwise’s data also showed that Facebook was the most visited website in the US in 2010, beating out Google and others.(source:techcrunch)


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