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调查称应用开发商对Android平板电脑支持率达74%

发布时间:2011-01-26 15:36:08 Tags:,,,,

据手机应用开发商Appcelerator和市场分析公司IDC日前公布的调查结果显示,在2000名接受访问的开发商中,有74%受访者表示今年“非常有兴趣”面向Android平板电脑开发产品。

据游戏邦了解,开发商对Android平板电脑的兴趣比过去3个月上升了12个百分点,与此同时,青睐iPad的比例也增加了3个百分点达到87%;有意面向黑莓PlayBook平台开发应用的比例也从之前的16%,上升到了28%。

tablet_interest_graph

tablet_interest_graph

今年总共有85款平板电脑新产品在美国国际消费类电子产品展览会(Consumer Electronics Show)亮相,其中多数产品运行的是谷歌Android操作系统。通过本次调查可以发现,开发商对这些平板电脑兴趣大增的原因有三点:1.价格优势(57%受访者认为这是最重要因素);2.最小化的平台分散性(看中这一点的受访者比例为49%);3.全新平板电脑操作系统Android Honeycomb OS的性能(有33%的开发商很关注这一点)。

android_tablet_success

android_tablet_success

除了对Android平板电脑,开发商对Android手机的兴趣也在不断增长,约有87%的受访者表示很有兴趣开发Android手机应用,与iPad打成平手,仅比iPhone少5个百分点(iPhone的支持率是92%)。

与此同时,看好亚马逊Android应用商店的开发商比例也不小,有37%的受访者称有兴趣通过该应用商店发售产品,威瑞森VCAST应用商店的同一比例是13%,第三方应用商店GetJar仅占9%;在Android手机应用市场中,谷歌官方的Android Market当然还是最大赢家,在开发商中的人气高达82%。

android_market

android_market

不过总体而言,开发商最为关注的手机平台仍然非iPhone莫属。游戏邦还发现,有不少开发商在向iPhone投放产品后考虑的下一站不是Android就是iPad。

Windows Phone 7的支持率也有了8个百分点的小幅度增长,目前已达到36%,不少开发商称他们选择WP7是因为该平台变身效果明显,用户界面也有了较大改观。

very_interested_graph

very_interested_graph

compare2_graph

compare2_graph

调查还显示,开发商对网络电视应用商店的兴趣开始骤减。由于谷歌最近推迟了Google TV项目,不少开发商对该平台的支持率也下跌至33%,同比下降了11个百分点;Apple TV的情况也难免如此,目前支持率为30%,下降了10个百分点。Yahoo TV、Boxee和Roku等网络电视的支持率更是微乎其微。

connected_tvs

connected_tvs

游戏邦还获知,该调查还显示了企业及个人的应用开发情况。去年有43%的受访者表示自己正处于应用开发的摸索阶段,平均产量是一两款应用,而且多为iPhone产品。

但今年的调查却发现,55%受访者自称已进入“加速”开发阶段 ,他们今年计划推出的应用平均数量是6.5,比去年增长了282%。

mobile_maturity_model_combo

mobile_maturity_model_combo

另外,多数开发商表示自己正实行跨平台发展战略,这些受访者普遍涉足的四个平台包括:iPhone、iPad、Andorid手机和Android平板电脑。

有87%受访者表示自己开发的应用带有云连接功能(游戏邦注:去年的同一比例为64%),另外选择个性化设置、绑定社交和地理定位服务等功能的开发商也不在少数。

native_feature_rank

native_feature_rank

本项调查还印证了早期关于营收途径的调查结果,即多数开发商仍将付费下载应用视为主要的营收渠道,另外采用应用内置付费功能、广告赞助模式的比例也在不断增长。(本文为游戏邦/gamerboom.com编译,转载请注明来源:游戏邦)

Developers Report Increased Interest in Android, Tablets for 2011

The average developer is now building for four different devices, a joint survey from app development firm Appcelerator and analyst firm IDC has revealed. Of those multiple devices, building apps for Android tablets is now a consideration for many developers, with 74% of the 2,000 developers surveyed responding that they are “very interested” in developing for Android tablets.

But the interest in Android tablets – up 12 points in the past three months – is indicative of a growing interest in tablets across the board, says Appcelerator. iPad interest also rose 3 points to reach 87% and BlackBerry PlayBook interest doubled from 16% to 28% during the same time period.

Android Development Takes Off

There were 85 new tablets introduced at this year’s Consumer Electronics Show (CES 2011), the majority of which were running some version of Google’s Android mobile operating system. According to the developers surveyed, the success of these tablets will be dependent on three factors: price (57% say this is the most important factor), minimized fragmentation (49%) and the capabilities of the new tablet-centric Android Honeycomb OS (33%).

Meanwhile, as Android tablet interest grew (now at 74%, as mentioned above), Android phone interest grew as well. Today, 87% of mobile developers said they were “very interested” in Android phone development, a response that rose 5 points, edging out iPad and coming within 5 points of iPhone (92%).

And interest in Amazon’s new Android App Store is showing a surge of interest, too. 37% of developers are interested in distributing apps via Amazon, as compared with 13% interested in Verizon’s VCAST app store and 9% interested in third-party app store GetJar.  82% are interested in distributing apps via Google’s official Android Market.

iPhone Still Tops, Other Platforms See Smaller Changes

However, iPhone is still the number one priority. Says Appcelerator, the question developers are now asking themselves after launching on iPhone is this: “do I go Android or iPad?”

Another mobile platform seeing a minor increase in interest is Windows Phone 7, up 8 points to 36% of developers indicating strong interest. The respondents said it was the OS’s revamped and improved user interface that drew them in.

Connected TV App Development Interest Declines

Outside the mobile ecosystem, there was little interest in developing apps for Connected TVs (Internet-connected TVs with accompany app stores). Thanks to Google’s recent pull back on its Google TV plans, developer interest also dropped. It’s now down 11 points to 33%. Apple TV also dropped 10 points to 30%. Interest in Connected TV alternatives like Yahoo TV, Boxee and Roku was also minimal.

Mobile App Strategies

The survey also took a look at where both enterprise and consumer development efforts were in terms of mobile app strategy. Last year, many survey respondents (43%) said they were in an exploratory phase, and typically only offered an app or two, one of which was usually for the iPhone.

Now, 55% of respondents say they’re in the “acceleration” phase of their overall mobile app strategy. On average, respondents say they plan on developing 6.5 apps this year, up 282% from last year.

Businesses in particular are taking a multi-platform approach, the survey found. And, on average, the survey respondents said they are now building for 4 devices this year: typically, iPhone, iPad, Android phone and Android tablet.

Their apps will often be cloud-connected (87%, up from 64% last year). The apps will also be personalized and contextual, offering integration with both social and location services.

Revenue Generation

As noted by earlier reports, the survey also confirmed the trend of moving away from app sales as the primary revenue-generating outlet with more focus on alternative income sources like in-app purchasing and advertising.(source:readwriteweb)


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