目前最有前途的手机游戏采用的都是免费模式，而最为前景的手机平台则是Android。鉴于这种发展趋势，美国网络广告平台Adknowledge日前宣布，将推出超值超值回馈的Android SDK，为免费模式的Android游戏提供营收、搜索、发售和广告平台等服务。

Adknowledge-website

据该公司所称，这个SDK可以最大限度地增加开发商、发行商的每用户平均收益，支持玩家通过多种支付方式购买虚拟货币，同时也为广告商创造了品牌推广渠道。

Adknowledge游戏部门总经理Chris Smutny表示，免费体验模式已经在社交领域和单机游戏上取得了巨大成功，免费模式的下一站就是手机平台国，“在过去3年里，Adknowledge已经帮助成千上万的发行商开发、发展他们的免费模式游戏，并为其提供营收解决方案，接下来我们也会特别针对手机游戏开发商提供同样的服务。”

据游戏邦了解，这个Android SDK运行于用户基础最庞大的的Android 1.6+操作系统，它所使用的技术优化算法、报告和分析工具，与该公司网页平台一致，所以用户可以使用同一帐号登陆所有的手机平台和网页游戏。

Adknowledge表示发行商只只需花几秒钟就能下载和绑定这个SDK，它的游戏分析师还可以提供一些关于调整游戏机制的建议，最大限度地提高游戏的黏性和收益，优化用户的游戏体验。游戏邦还获知，除了Android平台，该公司还计划在2011年向其他手机平台推出相关产品。（本文为游戏邦/gamerboom.com编译，转载请注明来源：游戏邦）

Adknowledge launches integrated monetisation and distribution Android SDK for freemium games

The current explosion in mobile games is in freemium, and the current exploding platform is Android.

Hence Adknowledge’s announcement of its Super Rewards Android SDK, providing a monetisation, discovery, distribution and advertising platform for freemium Android games should be pushing at an open door.

The company says the SDK provides developers and publishers with the ability to maximise their earnings per user, gives gamers multiple ways to acquire virtual currency, and provides advertisers with new channels to reach their target market.

We have seen the success of Free2Play in games on social networks, as well as on standalone games. The next frontier is mobile,” said Chris Smutny, general manager of Adknowledge’s game division.

“Over the last three years, Adknowledge has helped thousands of publishers to develop, grow and monetise their F2P games. We are uniquely positioned to do the same with mobile game developers.”

Adknowledge is used by web gaming companies such as Sony Online, Bigpoint, Gaia Online and Nexon.

Tweaking the levers

The Android mobile SDK works on the most popular Android devices running OS 1.6+. It uses the same optimisation algorithms as the company’s web-based platform, as well as the same reporting and analysis tools, so you can use a single login across all of your mobile and web-based games.

Adknowledge claims publishers can download and integrate the SDK within a matter of minutes, while its game analysts can provide advice to tweak game dynamics in order to maximise user engagement and earnings, while improving the user experience.

As well as Android, Adknowledge plans to launch products for other mobile platforms during 2011.（source:pocketgamer）