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抵制降价大潮,《Infinity Blade》承诺“加量不加价”

发布时间:2010-12-20 09:18:28 Tags:,,,

日前,Epic Games公司副总裁马克·莱茵(Mark Rein)针对App Store最近大规模的促销活动发布了一则微博,表示iOS版本游戏《Infinity Blade》绝不会在短短几周内,就以降价手段戏弄之前已付费5.99美元下载该游戏的用户。

Infinity_Blade

Infinity_Blade

他表示,《Infinity Blade》将面向用户推出“加量不加价”的优惠活动,即已付费下载该游戏的玩家将免费获得包含多人游戏模式、更多关卡的升级内容,“其中有些新内容已经提交给苹果审核,预计下周即可面世,明年我们还会推出更多新内容!”

据游戏邦了解,《Infinity Blade》这款游戏已成为2010年最受好评和运营最成功的iOS游戏之一,所以马克·莱茵的这番话自然很容易占据道德至高点,深得人心。

不管怎么说,面对EA来势汹汹的促销手段,《Infinity Blade》的不降价承诺着实让其他开发商松了一口气。(本文为游戏邦/gamerboom.com编译,转载请注明来源:游戏邦)

Mark Rein slams App Store sale culture: We’ll add value, not drop prices

In an App Store week that’s been characterised by some amazing premium releases and some mass price cutting, Epic Game’s vice president Mark Rein – as is often the case – has provided the punchy conclusion to an otherwise knotty problem.

“Folks we are NOT going to screw the folks who bought Infinity Blade at $5.99 by dropping the [price] only a few weeks after we ship!” he tweeted.

“We’re going to bring you some awesome new FREE content that ADDS TO THE VALUE you’ve already spent on the game….”

“Some of this has already been submitted to Apple and will arrive next week with more in the new year!”

We’re worth it

Of course, with Infinity Blade already one of the best reviewed and financially most successful iOS games of 2010, Rein’s already established on the moral high ground.

Yet, with EA’s aggressive – and increasingly desperate looking 99c sale – to the fore, it’s significant that one company is happy to say it will stick to a strong pricepoint and look for new sales at that price by backing it up with content that will include new levels and a multiplayer mode. (source:pocketgamer)


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