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venturebeat消息:移动分析公司Flurry获1500万美元投资

发布时间:2010-12-08 15:25:24 Tags:,,,,,

据悉,移动分析公司Flurry日前在第三轮融资中获得1500万美元资金。

这家位于旧金山的的公司主要针对许多iPhone、Android应用提供一套分析服务解决方案,另外还经营一家名为AppCircle的应用推荐网站,反映最受用户欢迎的产品信息,帮助开发商推广应用产品。据游戏邦所知,Flurry的这两个项目的互助效果异常明显,手机应用分析服务可以传达用户手机上的产品信息,而AppCircle这个应用推荐引擎又正好可以根据这些内容,向开发商反映产品市场情况。

Flurry

Flurry

Flurry这轮新融资的成果足以表明,该公司业务运营一直很顺利,iPhone和Android的手机应用仍然很有市场。

这轮融资由Menlo Ventures公司主导,其他投资企业还包括Draper Fisher Jurvetson、InterWest、First Round Capital和Union Square Ventures。Menlo Venture公司的常务董事桑亚·霍尔·珀金斯(Sonja Hoel Perkins)还将成为Flurry董事会成员。

Flurry将用这笔钱扩大产品市场规模,优化公司的销售和市场营销业务。在今年11月,Flurry已针对1亿多部手机,进行了大约50亿次的访问。截止目前,Flurry的融资金额已超过2900万美元,来自35000个公司的6万款iPhone、Android应用都在使用Flurry的分析工具。

Flurry的竞争对手包括谷歌AdMob、Tapjoy、Scoreloop和OpenFeint。(本文为游戏邦/gamerboom.com编译,转载请注明来源:游戏邦)

Mobile analytics firm Flurry raises $15M

Mobile analytics firm Flurry raised $15 million in a third round of funding as it expands its reach.

The San Francisco company operates an analytics service that is used in thousands of iPhone and Android apps. It also runs AppCircle, a recommendation platform that helps game developers spread their games broadly by suggesting apps which the user might like. The two services work well together, since the analytics tells Flurry what is on the user’s phone and the recommendation engine makes suggestions based on what it knows about what’s on the user’s phone.

Flurry’s new round suggest things are going well for the company and for mobile apps on the iPhone and Android.

The round was led by Menlo Ventures with participation from existing ventures Draper Fisher Jurvetson, InterWest, First Round Capital and Union Square Ventures. Sonja Hoel Perkins, managing director at Menlo Ventures, will join Flurry’s board.

Flurry will use the money to expand the reach of its products and beef up sales and marketing. In November, Flurry measured 5 billion anonymous user sessions from over 100 million unique devices. To date, Flurry has raised more than $29 million. More than 35,000 companies use Flurry in 60,000 iPhone and Android apps. Flurry has 23 employees.

Rivals include Google AdMob, Tapjoy, Scoreloop and OpenFeint.(source:venturebeat)


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