据AppData数据显示，社交游戏开发公司Digital Chocolate以超过400万的日活跃用户一跃成为Facebook第4大游戏开发商。在游戏领域，日活跃用户比月活跃用户在衡量用户参与性上更具权威性。近来，Digital Chocolate在日活跃用户上的优越表现使其超越了迪士尼收购的Playdom工作室和PopCap Games公司。
Digital Chocolate堪称是今年发展最为迅速的Facebook虚拟商品游戏公司。旗下的社交游戏Millionaire City在Facebook社交网站2010年发展最快游戏中位列第二。除热门游戏Millionaire City和MMA Pro Fighter以外，Digital Chocolate今年11月还连续发布了Hollywood City™, Island God™, Vegas City™, Epic Fighters™ 和Ninjas Rising等游戏。哪怕将Millionaire City排除在外，Digital Chocolate公司今年在Facebook社交网站新增的130万日活跃用户也超越其他任何劲敌，同时旗下的5款新游戏也以强势的增长速度迅速发展。
另外据游戏邦了解，Digital Chocolate公司还拓宽了智能手机服务领域。旗下热门社交游戏品牌登陆苹果iPhone和谷歌Android等手机平台。最近，该公司还发布了手机版Millionaire City, MMA Pro Fighter和Hollywood City。目前，Digital Chocolate在手机设备领域的下载量突破了1亿次。对此，Digital Chocolate公司总裁Marc Metis认为在Facebook和手机平台双管齐下的做法使公司独树一帜。“我们通过新增游戏种类拓宽了公司在Facebook平台的优势，同时又将公司品牌拓展到了iPhone和Android等手机平台。”（本文为游戏邦/gamerboom.com编译，转载请注明来源：游戏邦）
-Digital Chocolate, a leader in social games across growing platforms, jumped into the #4 market position in daily active users (DAU) among Facebook games companies globally according to AppData, with well over four million DAU. Daily active users are considered a more robust measure of engaged audience than monthly users. In achieving this, Digital Chocolate passed Playdom, which was recently acquired by The Walt Disney Company, as well as PopCap Games.
“We’ve broadened our success on Facebook across a well-developed portfolio and extended our social gaming brands onto new platforms like iPhone and Android.”
Digital Chocolate has been the fastest growing virtual goods game company on Facebook this year. The company has enjoyed great success with its smash hit Millionaire City™, the second fastest growing game on all of Facebook in 2010. Expanding beyond Millionaire City and earlier hit MMA Pro Fighter™, Digital Chocolate recently launched Hollywood City™, Island God™, Vegas City™, Epic Fighters™ and Ninjas Rising™ on Facebook in November. Even excluding Millionaire City, the company has added over 1.3 million daily active users this year on Facebook, more than any of its competitors, and with five growing titles has more virtual goods games on the rise than any other company.
Digital Chocolate has also expanded its smartphone offerings, bringing versions of its hit social gaming brands to platforms like Apple’s iPhone and Google’s Android. The company recently introduced mobile versions of Millionaire City, MMA Pro Fighter and Hollywood City, and has plans for additional releases shortly. Digital Chocolate has one of the largest footprints in the world on mobile devices with over 100 million downloads.
“Our combined market positions on Facebook and mobile platforms make us a unique player in the industry,” said Marc Metis, President of Digital Chocolate. “We’ve broadened our success on Facebook across a well-developed portfolio and extended our social gaming brands onto new platforms like iPhone and Android.” （Source：businesswire）