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Zynga执行官Mark Pincus表示公司不会出售,但可能上市

发布时间:2010-11-24 16:47:26 Tags:,,,

社交游戏开发公司Zynga不会出售,但可能发行公司股票。在The TeleGraph最近的采访中,Zynga公司首席执行官Mark Pincus透露了其对这家估值逾55亿美元的社交游戏公司的未来发展意向。Pincus指出不会出售Zynga。他表示自己希望打造的是一种网络财富,一种能在人们日常生活中长存的存在。

Mark Pincus

Mark Pincus

最近,Zynga公司发布了其第7款游戏CityVille,同时还与谷歌等大型投资商达成了合作协议。要放弃这一切成就以换得大量的金钱财富并不是Mark Pincus所计划的。然而,虽然不可能出售,但Zynga下一步很可能是股票上市。

对此,Pincus在访问中指出:“我无法断言Zynga未来永远不会出售,但目前我们更可能上市。出售公司并不是我的计划,而公司上市则更有利于投资方从公司商品中得益。”然而,上市也有各种弊端,譬如股民(其他社交游戏公司)可能会收购大量Zynga股份,影响公司策略制定。而且,上市公司如若遭到质疑可能遭受严重的经济损失。

尽管如此,如果Zynga公司想在未来的互联网领域占有一席之地,那么上市无疑是Zynga的必然选择。Pincus表示他希望可以像“谷歌一下”就象征着网上搜索那样,让人们将“Zynga”和“游戏”联系起来。

But going public is a likely possibility. In a recent interview with The Telegraph, Zynga CEO Mark Pincus (pictured) revealed his intentions for the $5.5 billion social game company. For starters, “Zynga is not for sale. That is not my goal,” Pincus said. “I want to build an international treasure; an entity which lasts in people’s live for a long time.”

While Zynga, soon to release CityVille–its seventh game–has partnered with several companies including its largest investor, Google, giving all that up for a massive wad of cash apparently isn’t on Pincus’ agenda. Besides, most of the greatest companies in the world didn’t get where they are by selling out, right? However, selling hasn’t been ruled out entirely, though IPO might be his next move for Zynga.

“I cannot say Zynga will never be up for sale but we are more likely to IPO [go public] rather than be sold. Being sold is not my ambition,” Pincus said. “Going public makes it easier for investors to monetize your product.” A horribly brief description of IPO, or initial public offering, would be that it’s when a company releases extra shares for anyone and everyone to gobble up (including other corporations)… or scoff at and look toward the next big thing. In other words, it’s extremely risky as the company in question could lose millions.

Though, it might be Zynga’s only option if it wants to grow into the next Internet buzz word, which is exactly what Pincus has in mind. “I want ‘Zynga’ to be become to a verb, like ‘to Google’ has,” said Pincus. “I want people to ‘Zynga’ each other and for the word to become completely aligned with gaming.” (Source:Games.com)


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