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电影《回到未来》融入社交游戏,Car Town惊现时光机器

发布时间:2010-11-19 17:21:09 Tags:,,

现在,在Facebook知名游戏Car Town中,利用博朗博士根据电影《回到未来》制作的DeLorean时间机器,游戏玩家可以通过网络实现时光之旅。

在由Cie Games公司开发的社交游戏Car Town中,玩家可以收集和定制各种虚拟汽车,打造自己和朋友们的梦想车库。Car Town是Facebook社交网站上唯一一款被许可的汽车品牌游戏。最近,其开发公司Cie Games与Universal Partnerships & Licensing达成协议,在游戏中融入了电影《回到未来》的部分元素。

Car-Town

Car-Town

与其他Facebook游戏的虚拟道具不同,这件《回到未来》商品提供的是功能性利益—令玩家赢得更多积分的神奇力量。

在Car Town中,玩家需要完成各种任务赚取积分来购买各种虚拟汽车或虚拟商品用于装饰车库。然而游戏中的大部分任务都是有时间期限的。玩家必须在期限内完成任务兑换积分,否则这些积分将被清零。

但现在有了DeLorean时间机器后,如果玩家无法及时完成任务就可以回到过去。同样如果玩家提早完成任务,则可以前去未来获取积分。

此外,玩家还可以在游戏中光临博朗博士的车库,里面有很多玩家熟悉的《回到未来》电影道具,如主人公Marty McFly的吉他等。

Cie Games公司总裁兼首席执行官Justin Choi认为将娱乐品牌融入成功的社交游戏中具有非凡的意义。娱乐公司可以更密切地与观众,玩家进行互动,而电影粉丝们也有机会接触自己喜欢的电影和角色。

对此,数字平台Universal Partnerships & Licensing的副总裁兼总经理Bill Kispert也表示,“Car Town是一款十分有趣的社交网络游戏,我们很高兴能将《回到未来》时间机器以如此有趣而又有意义的方式融入游戏之中。”

在Car Town游戏中,玩家可以使用虚拟货币购买上百种不同车型。此次Car Town发布的虚拟道具主要是配合《回到未来25周年三部曲》的发售,该系列目前有蓝光和DVD两种版本,这是《回到未来》系列电影的全新制作。

Cie Games相关

社交游戏公司Cie Games (www.CieGames.com)主要以开发高品质网络社交游戏为主,原本是知名社交,网页和手机应用开发机构Cie Studios (www.CieStudios.com)旗下的一个发开小组。拥有长达12年的互动开发经验,Cie Games最终脱离Cie Studios成为一家独立的社交游戏开发公司,注重开发高品质,富有丰富而又深刻游戏体验的社交游戏。(本文为游戏邦/gamerboom.com编译,转载请注明来源:游戏邦)

LONG BEACH, Calif.–(BUSINESS WIRE)–The space-time continuum now intersects with cyberspace – as Doc Brown’s DeLorean time machine from Back to the Future makes the art of time travel possible within the popular Facebook game Car Town (www.CarTown.com).

“Being involved in a game like Car Town lets entertainment companies instantly access a large audience of engaged players. It’s a great way for fans to interact with their favorite movies and characters.”

For the first time ever, and in celebration of the 25th anniversary of the Academy Award®-winning cinematic franchise, Facebook members can experience the thrill of owning the one-of-a-kind vehicle by upgrading a standard DeLorean with signature parts including the Flux Capacitor or the Mr. Fusion Kit to enable time travel within the game.

Car Town is a social game created by Cie Games in which players collect and customize virtual cars, build their dream garages and help their friends do the same. It’s the only game on Facebook built around licensed automotive brands. Cie Games created the unique Back to the Future integration through a license agreement with Universal Partnerships & Licensing.

Unlike most virtual items within a Facebook game, the Back to the Future goods provide a functional benefit – giving players special abilities to earn more points.

In Car Town, players perform tasks that earn points to purchase additional virtual goods for their garages. But some of those jobs have time limits – players must redeem their points within a certain designated time frame before the job expires, or they miss out on collecting those points.

With the DeLorean time machine, players are able to turn back time if they missed their jobs, or travel forward in time to mature pending tasks to collect their points early.

In addition to the time machine, players can visit Doc Brown’s garage where they’ll find recognizable film items such as Marty McFly’s guitar and the famous hover board.

“It makes a lot of sense for entertainment brands to get involved with successful social games,” said Justin Choi, president and CEO of Cie Games. “Being involved in a game like Car Town lets entertainment companies instantly access a large audience of engaged players. It’s a great way for fans to interact with their favorite movies and characters.”

“Car Town is a tremendously enjoyable social network game, and we are excited to bring the Back to the Future time machine to it,” said Bill Kispert, VP and General Manager, Digital Platforms, Universal Partnerships & Licensing. “We are thrilled that it will be integrated into the game in a fun and meaningful way for fans and players alike.”

Players use virtual currency to purchase and customize hundreds of vehicles ranging from vintage Model Ts to AMC Pacers and 1960s muscle cars to luxury and exotics – even milk trucks, ice cream trucks and taco trucks – and store their collections in customizable virtual garages.

The Car Town virtual items launch is to coincide with the recent release of the Back to the Future 25th Anniversary Trilogy, now available on Blu-ray and DVD, featuring all-new restorations of the classic films.

About Cie Games

Cie Games (www.CieGames.com) creates high-quality online social games. Cie Games began as a development team within Cie Studios (www.CieStudios.com), a successful digital agency with a specialty in creating custom social, web and mobile apps. Building on the foundation of 12 years of leading-edge interactive experience, Cie Games was spun off as a separate company to focus on its mission of developing original games that deliver higher quality, deeper engagement and a richer experience to game players. (Source:businesswire)


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